Stadium Tech Report: Average connectivity doesn’t seem to hurt Avaya Stadium experience

Panoramic view of the packed house at Avaya Stadium for the official debut.

Panoramic view of the packed house at Avaya Stadium for the official debut.

From a strictly wireless perspective, the opening-day performance of the Avaya Stadium Wi-Fi network was good in some spots and very poor in others, leading to an overall grade of average at best. But the Wi-Fi issues didn’t seem to take anything away from the smashing debut of a facility purpose-built for soccer and well-designed for an easy, fun fan experience, even with a sellout crowd of 18,000 on hand.

Mobile Sports Report visited Avaya Stadium for its “official” debut, Sunday’s San Jose Earthquakes’ MLS season home opener against the Chicago Fire, which ended in a 2-1 San Jose victory. But the team on the field wasn’t the only winner, as fans seemed to be smiling and enjoying every part of the new $100 million venue, from its huge end-zone bar and its close-to-the-field seats, to the pre-game picnic area with food trucks, music, and space for kids to run around. Well-planned parking and traffic operations seemed to cause few problems, with most fans finding their way to their seats in the new park in time for the just-after-4 p.m. kickoff.

If my unofficial walk-around testing was any true barometer, my guess is that the only problem some fans might have had Sunday was trying to connect to the Internet to post the thousands of selfies I saw being taken with smartphones. With almost zero cellular communication inside the stadium, and very low Wi-Fi readings in much of the seating bowl, my tests lead me to conclude that while the stadium is wonderful right now for watching futbol, its wireless connectivity is still a work in progress but one that should get better soon when the planned neutral-host DAS from Mobilitie gets installed and becomes operational.

Parking and traffic a breeze

Since I arrived early and had an employee-lot parking pass (thanks to the Earthquakes for the media pass and parking) I didn’t encounter any traffic at all either in my drive down 101 or on the streets leading to the stadium. Approaching from the north on 6-lane wide Coleman Avenue, there was very clear signage for each of the parking lots, and no backups in sight at 2 p.m., two hours before the scheduled start.

Fans waiting outside the main gate

Fans waiting outside the main gate

Since it’s about one-fourth the size of its neighbor to the north, the San Francisco 49ers’ Levi’s Stadium, Avaya Stadium probably won’t have the same kinds of transit and parking issues that plagued Levi’s during its inaugural season. It also seems like the Avaya Stadium location is a much better setup for getting in and out of the stadium, with the wide Coleman Avenue and the huge dirt lots directly adjacent to the venue. Walking past some early bird tailgaters I was at the stadium gates in a couple minutes. In both the employee lot and the closest regular parking lot, I couldn’t get a Wi-Fi signal at all but cellular connectivity was pretty good (7+ Mbps on Verizon 4G LTE), as I could see several large cell towers around the edges of the lots. Even with a packed parking area, fans should still be able to get a signal on their way in.

For my early entry time I didn’t see any issues with stadium entry technology, but the lack of metal-detector gates (security personnel used handheld wands to scan each fan as they entered) might be something that slows down the process of getting into the stadium. I did notice larger lines around 3:30 p.m., but like anywhere else the entry procedures will likely only improve with time.

Before coming to Avaya Stadium I downloaded the new team app, which seemed a little bare-bones. Since I didn’t have a ticket I couldn’t test the digital season-ticket integration, but I was able to use the directions to the stadium feature and the stadium map, which provides a helpful picture-view of all amenities that can be found in the U-shaped seating area as well as the open-air bar. The map is interactive, giving you a description of each amenity (bathrooms, team store, etc.) when you touch the associated icon. As of yet there is no way to use the app to pay for concessions or to view any live or archived video. Like other stadium apps, including Levi’s, the Avaya Stadium app will likely grow in functionality over time.

Wi-Fi performance: Great on the concourses, weak in the seats

Just after finding my “exterior press box” seat in possibly the “worst” part of the stands — the upper northwest corner — I quickly saw how Avaya Stadium was going to deliver its Wi-Fi signals to the seating area, by looking up at the metal beams supporting the awnings that are the open-air “roof.” On each beam I could see anywhere from two to three Wi-Fi access points, all targeted directly down at the seats below them. The Avaya Wi-Fi deployment has no under-the-seat APs or any handrail APs that I could see, but there are lots of other APs visible on top of concession stands and other places around the single, ground-level concourse. There are also some APs attached to the huge bar area that spans across the open east end of the stadium. Gaining access to the network was a snap, done by just clicking on the “proceed” button that popped up on the splash screen that appears after you select the “GOQUAKES” SSID on your device. There was no login credential or password required.

The view from our seat, probably the "worst" in the place

The view from our seat, probably the “worst” in the place

How did the network perform? Before the stadium filled up, my rooftop seat had a signal between 5 and 7 Mbps on the download and upload sides, a figure that would decline steadily as the day progressed. Walking down the steep stairs into the largely empty seating bowl, the Wi-Fi speeds decreased, with a couple readings in the 2-3 Mbps download range near the lowest row of seats.

Hungry because I hadn’t had lunch, I ventured out past the huge end-zone bar to a large grassy area that was lined with food trucks and filled with soccer fans having impromptu picnics with lots of kids running around. There were various booths for soccer clubs and from sponsors, as well as a band, which made the area seem (in a good way) more like a county fair than a pro sporting event. I couldn’t get a Wi-Fi connection out on the lawn, but I was able to get a good cellular signal, around 8 Mbps, on my Verizon device (an iPhone 6 Plus). Feeling thirsty I headed to the bar, where Wi-Fi kicked in again, with one signal of 22 Mbps down and 17 Mbps up.

Heading back through the now-crowded concourse toward my seat, I stopped and got a Wi-Fi reading of almost 16 Mbps down and 9 Mbps up, in the middle of a large throng of fans. But I wouldn’t hit that mark again the rest of the afternoon, which makes me wonder how well the network held up under a full-house load.

Up close and personal areas a hit with fans

Panoramic view from the cheering section

Panoramic view from the cheering section

Since I’d never been to a professional soccer game before I decided to soak in as much fan flavor as I could. At Avaya Stadium I headed down to the space behind the west end zone, in the closed end of the stadium, where there are several rows of standing-room only spaces where some of the loudest fans congregated (there was one group with a band, and many flags). Directly above the standing section was a seat section reserved for the team’s ardent followers, many of which spent the entire game standing, cheering, chanting and singing. Down below, I was fortunate enough to be close to the action and saw the Earthquakes’ first goal in their new home arena, a double header off a corner kick.

And though I was able to catch the score on video, because there was basically zero Wi-Fi signal there (I was directly underneath the bottom row of the stands) I wasn’t able to immediately post it to Twitter or Vine. Not that I cared that much, since it was fun to be swept up in the chanting and cheering and streamer-tossing that followed the goal. So even if I wasn’t connected wirelessly, I was certainly connected to the fans right around me — which, I think, is what Avaya Stadium is all about.


I’m no wireless engineer, but I was hardly surprised that the Wi-Fi signal in the seats wasn’t strong; looking way up at the APs on the roof, they seem too far away to be able to provide a high level of connectivity to the seats below, especially the ones closest to field level. Other stadiums we’ve covered in the near past have already either started or are making plans to increase the Wi-Fi APs at field level, since that’s one of the toughest areas to put an AP.

But like in the standing section, I’m not sure that Wi-Fi connectivity is a big deal for fans in the seats during the game action, which in case you’ve not watched soccer, has no breaks like timeouts or inning changes. I’m generalizing here but I think that the continuous-flow of soccer action inherently results in fans who simply watch the game instead of taking breaks to check their phones (Mark Cuban, here’s your sport!). So maybe the expense of bringing Wi-Fi to all the seats at Avaya Stadium isn’t justified.

Halftime view of fans checking phones

Halftime view of fans checking phones

That said, it seemed like during halftime there were a lot of people looking at devices in their stadium seats, but I didn’t hear any howls or complaints or see any obvious frustration. I do know that at my seat on the stadium’s top walkway (which can get very very very windy in the late afternoon) the Wi-Fi signal was weak the whole game, never registering more than 1 Mbps on the download side from the start of the game through the second half.

But again, this is just one phone and one person, a person who was also walking around a lot and connecting to multiple APs, a factor that sometimes makes network connections inconsistent. I did find that turning Wi-Fi off and on again helped get a better signal; when we hear back from the stadium network team we’ll ask if the network has been optimized for roaming connections. I did notice that the beer stand on the top deck just behind my “press box” seat was using cell phones and a payment-device gizmo to take credit card payments; when I asked the staffer running the stand she said she’d been taking payments all game using the regular Wi-Fi and hadn’t had any connectivity issues. So, the connectivity mileage may vary.

DAS to the rescue

Though team executives have talked a lot about the stadium’s networking plans, it would be better for fans right now to have a more realistic estimate of what is going on, and when future enhancements like video and food ordering will become a reality. Some improvement will happen in a big way when Mobilitie gets the neutral-host DAS up and running, since many people never think of joining a stadium Wi-Fi network, they just pull out their phones and hope for the best. With advanced cellular in the building, the connectivity loads will be shared between cellular and Wi-Fi, increasing overall capacity. Sunday, I wasn’t able to get either an AT&T 4G device or my Verizon phone to even register with Speedtest.com to get a figure anywhere inside the stadium using a cellular-only connection. While most fans might have been able to send text messages or get regular voice calls, it’s a good guess that many like me were stymied trying to do simple data tasks like post messages to Twitter. It will be interesting to see what the network folks from Avaya Stadium say when they give us the opening-day report.

Cheers to Avaya Stadium from the end zone bar!

Cheers to Avaya Stadium from the end zone bar!

In the end, my first impression from a wireless point of view is that Avaya Stadium has a basic, average level of connectivity for a new stadium, with enough reasons to believe it’s going to get better over time. I’m also cutting them some slack since the technology supplier for the venue changed wholesale last year when Avaya came in as a title sponsor, leaving just a few short months for Avaya to get its own gear in the building and in working order. Again, I’m no engineer but I did see things like electrical tape holding some antenna connections in place, the kind of stuff you don’t expect to see in a professional stadium deployment.

And while the connectivity didn’t particularly stand out as awesome, it also was good enough in enough places to make sure there wasn’t the dreaded “no signal” issue that could have soured things for lots of fans. In the end, there was so much to like about the facility — even in my top-row seat I felt close to the action on the field — that it’s hard to call the day anything short of a smashing success, especially if you are a Bay area soccer fan who’s had to endure sub-par stadium experiences in the past. Those days are gone, and Avaya Stadium should be a fast favorite place going forward.

LOTS OF PHOTOS BELOW! Click on any picture for a larger image. Credit all photos: Paul Kapustka, MSR.

Avaya Stadium, from the employee parking lot

Avaya Stadium, from the employee parking lot

Tailgate action before the game

Tailgate action before the game

Connecting to Wi-Fi was easy

Connecting to Wi-Fi was easy

Interactive stadium map was one of the best things in the app

Interactive stadium map was one of the best things in the app

Wi-Fi APs attached to roof beams

Wi-Fi APs attached to roof beams

More APs, underneath the canopy roof

More APs, underneath the canopy roof

Still more AP views

Still more AP views

Another AP, out on the end of the stanchion

Another AP, out on the end of the stanchion

A view to give perspective on how far away the roof-beam APs are from the stands

A view to give perspective on how far away the roof-beam APs are from the stands

Seats with promo scarves. The team asked fans to donate if they wanted to keep the scarves.

Seats with promo scarves. The team asked fans to donate if they wanted to keep the scarves.

More Wi-Fi APs, on the concourse level. This was above a bathroom entrance.

More Wi-Fi APs, on the concourse level. This was above a bathroom entrance.

Wi-Fi APs atop small building near the open end zone

Wi-Fi APs atop small building near the open end zone

Good view of standing-room area in front of end zone bar. It was packed all game.

Good view of standing-room area in front of end zone bar. It was packed all game.

Panoramic view of the picnic lawn. Hey there Quakes fan!

Panoramic view of the picnic lawn. Hey there Quakes fan!

Fans waiting to get in, about a half hour before game time

Fans waiting to get in, about a half hour before game time

Where the rich folks watch from: Over the gate view of a club level area and their nice buffet

Where the rich folks watch from: Over the gate view of a club level area and their nice buffet

Lots of selfies being taken Sunday

Lots of selfies being taken Sunday

You can see the big screen from just about everywhere in the place -- great resolution

You can see the big screen from just about everywhere in the place — great resolution

Mobilitie gets DAS contract for San Jose Earthquakes’ Avaya Stadium

Good look at the steep pitch of stands at Avaya Stadium. Credit: Avaya Stadium

Good look at the steep pitch of stands at Avaya Stadium. Credit: Avaya Stadium

It’s not deployed yet and there’s not a lot of details yet but we can confirm that Mobilitie will be building the neutral host DAS deployment at the San Jose Earthquakes’ new Avaya Stadium in San Jose, a facility that gets its “official” launch later this month.

The new $100 million Avaya Stadium, which hosted its first event in a preseason game on Feb. 28, will officially open with the Quakes’ home MLS opener against Chicago on March 22. While the Ruckus Wireless-powered Wi-Fi network in the stadium is reportedly already live, the DAS isn’t yet complete and may not be in time for the season opener. Mobilitie officials confirmed the deal Monday but didn’t have more details to share but we are sure we’ll hear more as antennas get connected and contracts get signed.

The Mobilitie deal was first “reported” in an advertorial that ran in Sports Business Journal, where the Earthquakes also talked about bringing in-seat food and beverage ordering to their still-under-development stadium app. Mobile Sports Report will be at the home opener, so look for a Stadium Tech Report after that visit. Any Quakes fans who were at the preseason game, feel free to add your observations about the new arena in the comments.

Stadium Tech Report — NFL stadium technology reports — NFC West

Editor’s note: The following team-by-team capsule reports of NFL stadium technology deployments are an excerpt from our most recent Stadium Tech Report, THE FOOTBALL ISSUE. To get all the capsules in one place as well as our featured reports, interviews and analysis, download your free copy of the full report today.

NFC WEST

Reporting by Chris Gallo

Arizona Cardinals
University of Phoenix Stadium
Seating Capacity: 65,000
Wi-Fi – Yes
DAS-Yes
Beaconing – No

As the site of the Super Bowl XLIX, University of Phoenix Stadium is in the midst of massive upgrades. This includes an $8 million dollar improvement for faster wireless and larger video boards. The stadium turned eight this summer and already has one Super Bowl under its belt. Look for more information about upgrades throughout the year before the big game on Feb. 1, 2015.

San Francisco 49ers
Levi’s Stadium
Seating Capacity: 68,500
Wi-Fi – Yes, 1,200 access points
DAS – Yes, 700 antennas
Beaconing – Yes

View from the Pepsi seating porch at the north end of Levi's Stadium

View from the Pepsi seating porch at the north end of Levi’s Stadium

There is a buzz around Levi’s Stadium entering this season. And for good reason. The brand-new venue boasts more than 1,200 Wi-Fi access points and 700 DAS antennas. Aruba Networks (Wi-Fi) and DAS Group Professionals are hoping to fulfill the 49ers’ desires to own the most-connected stadium in all of sports. An ambitious new team app, with replays and food ordering and delivery to all seats is also part of the technology offerings.

Early tests of the stadium network during the preseason and regular season opener were promising, with Wi-Fi performance at Super Bowl-surpassing levels. On the DAS side, strong cellular signals were reached, with a nearly full house of fans. The question for the network, like the team itself – can it keep performing at a high level during the full season?

Seattle Seahawks
CenturyLink Field
Seating Capacity: 72,000
Wi-Fi-Yes
DAS-Yes
Beaconing – No

Fans of the reigning Super Bowl Champions will have more to cheer for in coming years at CenturyLink Field. The question is, will the loudest stadium in the NFL stay that way if Seahawks fans are using their phones more often, now that Verizon has installed stadium-wide Wi-Fi using Extreme Networks equipment?

St. Louis Rams
Edward Jones Dome
Seating Capacity: 66,000
Wi-Fi – No
DAS-Yes
Beaconing – No

After a proposed $700 million dollar upgrade was rejected, the St. Louis Rams are still seeking to improve the Edward Jones Dome. The good news for fans is that for this season a Mobilitie neutral-host DAS should significantly improve cellular communications not just in the stadium itself, but also in the adjacent convention center.

Stadium Tech Report: Mobilitie adds Wi-Fi to DAS at Columbus Blue Jackets’ Nationwide Arena

Nationwide Arena. Photos Credit: Columbus Blue Jackets

Nationwide Arena. Photos Credit: Columbus Blue Jackets

Like a team adding a star player to its roster, the Columbus Blue Jackets and Nationwide Arena will kick off their NHL All-Star Game showcase season this week with a new fan-facing Wi-Fi network from Mobilitie, adding to the DAS deployment previously installed by the same company.

The new network, which will use 263 access points from Wi-Fi gear vendor Aruba Networks, is set to go live for the Blue Jackets’ home opener on Oct. 11 against the New York Rangers. According to Jim Connolly, director of IT for the Blue Jackets, having the necessary wireless infrastructure in place is just the first step in a gradual expansion of features designed to enhance the fan experience inside Nationwide Arena. It also corrects a familiar problem with many existing large public facilities, the not-able-to-get-a-signal issue.

“Three or four years ago we noticed a big increase in mobile device use by our fan base,” said Connolly in a recent phone interview. “On the business side of the house we also realized that when the building was full, we had communication issues. You would try to make a [cellular] call, and it would never go through.”

Neutral host the only direction forward

Jim Connolly, director of IT, Columbus Blue Jackets

Jim Connolly, director of IT, Columbus Blue Jackets

Connolly said the decision to go with Mobilitie, with its extensive history of neutral-host DAS deployments, was in part due to the organization’s desire to steer clear of carrier-specific DAS infrastructures. Even though most major carriers will say they are capable of hosting other carriers on a DAS, there are also many known cases of carriers not working well together.

“If you go with a carrier DAS, you have the possibility of isolating part of your fan base,” said Connolly, explaining the team’s desire to use a neutral host for its DAS. What helped seal the deal for Mobilitie was its willingness to also build the Wi-Fi network for no cost to the team. Though DAS helps eliminate most cellular connectivity issues inside large venues, Connolly said the Blue Jackets were “leaning” to having both Wi-Fi and DAS.

“Bringing both Wi-Fi and DAS really elevated their [Mobilitie’s] bid,” Connolly said.

Ready for the All-Star Game

After deploying the DAS in April of 2013, Mobilitie and the Blue Jackets got the Wi-Fi installed over the last offseason, just in time for the year the team will be hosting the NHL All-Star Game and associated celebrations, on Jan. 24-25, 2015.

Hockey at Nationwide Arena

Hockey at Nationwide Arena

“The All-Star Game was definitely a motivator” to get the network finished, Connolly said. “We want to showcase the arena, let fans share via social media and not have any problems with connecting.”

Following the All-Star Game, Nationwide Arena will also host second- and third-round games for the 2015 Men’s NCAA Basketball Tournament, just another of the 200 to 225 events that fill the 18,500-seat arena (it seats more for basketball and concerts) on a yearly basis.

Opened in 2000, the facility was new enough that network installation wasn’t a huge issue, Connolly said.

“It’s a beautiful building — the DAS and Wi-Fi deployments were pretty straightforward, with room for conduits and space available for the head end room,” Connolly said. “It was relatively painless. We were fortunate enough to have adequate space.”

Building in features as you go

Another plus to having a combined provider for both DAS and Wi-Fi is the ability to have a more integrated view of what fans are using the networks for, via analytics.

“We want to be able to see who’s in the building, and who’s doing what,” Connolly said. “Do they want social networking? Do they want food and beverage deals? Do they want to see replays? The analytics will be able to tell us what’s going on.”

While the current Blue Jackets team app is mainly static information — there is a live audio feed and some live stats available — Connolly said that now that the Wi-Fi network is live, more features like live video and in-seat food ordering, or seat upgrades, can be considered.

“We’ll be trying to figure out how to incorporate more in-game aspects, such as giving more access to those who are here in the arena,” said Connolly, also mentioning the possibilities of adding live video, replays, or online concessions. “Over the course of the first year, that’s something we will be figuring out.”

Drop the puck, hockey's back!

Drop the puck, hockey’s back!

Citrus Bowl taps Mobilitie for stadium DAS

The Orlando Citrus Bowl Stadium, which is undergoing a massive renovation, will have a distrubuted antenna system (DAS) deployment from Mobilitie when the facility re-opens, sometime later this fall. According to a press release Tuesday from Mobilitie, the neutral-host deployment will be part of a $207.7 million reconstruction of the Orlando, Fla., facility, which originally opened in 1936.

While its namesake event has been known as the Capital One Bowl since 2002, the plan behind the renovation is to remake the Citrus Bowl into a new-era stadium complete with party decks, suites, and of course improved cellular connectivity, all necessary items if the facility is to succeed in its goals of attracting neutral-host football games, bowl games and other large-scale events.

We will try to get an interview with the Citrus Bowl folks to hear more about their connectivity plans, but for the meantime here’s the prepared statement from the press release:

“When fans come to the Citrus Bowl, they expect an all-around amazing experience,” said Orlando Venues Executive Director Allen Johnson. “We understand how important it is for our fans to stay connected, so we took the steps necessary to make their wireless experience just as important as the event itself. We selected Mobilitie because they were willing to tailor the DAS installation to meet our needs specifically and to design a neutral system that all wireless carriers can connect to, ultimately providing a spectacular wireless experience for all who attend.”

Stadium Tech Report: Churchill Downs picks a winner with Mobilitie DAS

The iconic twin spires of Churchill Downs, home of the Kentucky Derby. Credit all photos: Churchill Downs

The iconic twin spires of Churchill Downs, home of the Kentucky Derby. Credit all photos: Churchill Downs

Move over, Super Bowls — there’s a new wireless-traffic event king on the U.S. sports landscape, and it’s one that’s been around longer than anything else. Thanks to a new distributed antenna system installed this year at historic Churchill Downs, fans at the recent Kentucky Derby were able to set single-event wireless traffic records, at a place where not too long ago getting a decent signal on your phone was a longshot at best.

According to Churchill Downs Racetrack general manager Ryan Jordan, up until last year cellular connectivity was a pain point at the historic facility, which opened in Louisville, Ky., in 1875. Though recently cellular providers tried to address the smartphone crunch by bringing in technology like COWs (cellular towers on wheels), the spread-out nature of the track and its architectural challenges made the COWs an unsatisfactory solution.

“The temporary COWs really couldn’t handle the traffic,” said Jordan in a recent phone interview. In post-race surveys, he said, the track heard complaints about connectivity, as did the cellular carriers.

“We heard it [the complaints] and the carriers heard it,” Jordan said. “But we never had a solution to handle the problem.”

In 2013, however, Churchill Downs enlisted infrastructure provider Mobilitie to deploy a neutral-host DAS to bring better cellular connectivity to the entire facility. While the deal was struck too close to last year’s race to allow for a full buildout, by this year’s 140th running of the “Run for the Roses,” a full-scale, 253-antenna DAS was in place to produce some winning results. According to AT&T, the Churchill Downs DAS carried event-record traffic over the Kentucky Derby and Kentucky Oaks weekend, with a total of 2 Terabytes of overall traffic and a peak hour of 180 Gigabytes of traffic, in the 60 minutes just before the Derby race on May 3.

Ryan Jordan, general manager, Churchill Downs

Ryan Jordan, general manager, Churchill Downs

By comparison, during the most recent Super Bowl at MetLife Stadium in New Jersey, AT&T saw a peak hour of 119 GB of traffic before kickoff, and 624 GB of total traffic on game day. Of course, some of the specifics of the Kentucky Derby make the big numbers easier to understand, including the 160,000 fans on race day as well as the full day of attendance, which featured less than a half-hour total of actual horses running fast. It’s important to note that the Derby figures are for AT&T traffic only, and do not include any potential traffic from Verizon Wireless customers, whose carrier also used the Mobilitie DAS to improve reception at the track.

“Derby Day is 13 races, each about 2 minutes long,” Jordan said. “When you figure out that the gates open at 8 a.m. and the Derby doesn’t start until 6:30 p.m., that’s almost 12 hours [of fans in attendance] and only 26 minutes of action.”

In other words, there’s a lot of time for selfies and other Internet activity.

Bucket list pictures, and race handicapping

Like the Super Bowl and other big sports events, the Kentucky Derby is a “bucket list” type of happening, one made even more receptive thanks to the see-and-be-seen nature of the event.

“People spend a lot of time taking in the things that make [the Derby] special, like hats, fashions, and the singing of ‘My Old Kentucky Home,’ ” Jordan said. “It’s the kind of event where people take pictures and send them to their friends to show them what they’re missing.”

Jordan said that in addition to social media activities, many fans at the track used the new DAS connectivity to try to improve their betting odds, using the Internet to help them handicap the races. (Churchill Downs also has a small amount of public Wi-Fi available only in the main building, used mainly to support an on-site mobile betting application.)

In previous years, fans at the event might not have been able to perform all those wireless functions. If the decision to upgrade the communications was an easy one, the decision to go with a “neutral” third party partner like Mobilitie came from a desire to serve all wireless customers equally. Though wireless carriers like AT&T and Verizon can and do act as lead contractors for many DAS deployments, the negotiations to get each carrier what it wants in terms of antenna deployments and other technology needs can get complex in a hurry.

“We know how to put on a great event,” said Jordan of the Derby’s owners and operators. For communications, Jordan said, the track sought out a firm with an equal amount of smarts and reputation in their field.

“We wanted to find someone who was an expert in the conversations [with carriers],” Jordan said, “and to make sure our system could cover as many of our fans as possible.”

Old buildings a challenge for new technology

Among the challenges encountered by Mobilitie at Churchill Downs were some structures dating back to the 1890s, including the iconic twin spires structure, which Jordan said dates back to 1895.

“Some areas have a lot of concrete and steel, and then there are seating areas open to the outside with enclosed dining rooms behind them,” Jordan said. “There were a lot of things for Mobilitie to design around, and it wasn’t easy for them. But walking around the facility, you don’t see a lot of large antennas. Everything is pretty discreet. We’re very pleased with Mobilitie. It was a great win for us.”

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