‘Right opportunity’ led Rushton from IBM to LA Chargers job

Jim Rushton

Jim Rushton, who held one of the most high-profile jobs in the sports network business market as leader of the stadium-technology group at IBM, said it was a “once in a lifetime chance” at the “right opportunity” that led him to leave Big Blue to become the new chief revenue officer for the Los Angeles Chargers.

Rushton, who started his new job this week, spoke with Mobile Sports Report last week on the phone after what he described was a “whirlwind” of activity, which ended up with him at one of the top-level business spots for the former San Diego Chargers, who are in the midst of a move up the coast.

“The chance to help rebuild and evolve an NFL franchise in a market like Los Angeles doesn’t come up very often,” said Rushton. “It really was a once in a lifetime career opportunity.”

Part of that opportunity will be to help figure out how to remake the Chargers franchise as part of a joint tenant agreement at the yet-to-be-built new Los Angeles NFL stadium, a venue being built by LA Rams owner Stan Kroenke. Rushton said that fan data and anayltics will me a “massive part” of his new purview, and that as a partner in the stadium operations the Chargers will be part of “joint decisions” on technology matters inside the new venue.

Rushton, who held a similar position with the NFL’s Miami Dolphins before moving to IBM, said his post with the Chargers will have more responsibilities.

On his short but productive IBM tenure — during which IBM came from pretty much nowhere to becoming one of the leaders in the stadium-networking integration space — Rushton said he felt he was leaving the operation improved from its initial inception.

With IBM-led deployments at Texas A&M, Atlanta’s new Mercedes-Benz Stadium and the forthcoming LA Football Club venue leading the way, Rushton said IBM’s tech-integration business now has a “signficiant [deal] pipeline across the world.”

One of the more interesting features of Rushton’s new job is the fact that the Chargers will play home games the next two seasons at the StubHub Center, a 27,000-seat soccer stadium in Carson, Calif., that will become the NFL’s smallest venue starting this fall. Though it’s not clear whether or not the stadium will improve its technology offerings before the Chargers play, Rushton was excited by the prospect of a scaled-down experience.

“It’s going to be terrific — it’s like having only premium seats, because everything will be lower bowl,” Rushton said.

JMA Wireless partners with Shared Access for UK stadium deals

Wireless connectivity provider JMA Wireless announced a partnership with UK-based Shared Access aimed at bringing wireless connectivity to stadiums and other large public venues in the United Kingdom, the companies said.

Announced first at the SEAT London conference in April, the partnership does not yet have any announced deals to bring products like JMA’s well-known TEKO DAS platform to stadiums; but with Shared Access already claiming a portfolio of more than 50,000 site locations for potential deployments, some could soon be forthcoming.

According to Shared Access, it operates as a sort of neutral third-party host, “an independent owner and operator of shared wireless communications infrastructure, leasing space on our sites to different Mobile Network Operators,” according to the company’s website. Shared Access also says it develops wireless deployments co-located with stadium lighting systems.

“We are thrilled to be partnering with an innovative infrastructure provider, such as Shared Access, to build on our leadership position in the smart stadium movement,” said Todd Landry, corporate vice president of product and market strategy at JMA Wireless, in a prepared statement. “Shared Access has significant experience deploying wireless technologies, and we have a joint mission in mind that can benefit clubs everywhere.”

AT&T sees 13.6 TB of cell data used for Kentucky Derby weekend; Verizon hits 7.17 TB on Derby Day

Race winner Always Dreaming. Credit: Coady Photography /Churchill Downs

Once again, fans at the Kentucky Derby used more wireless data than they did the previous year, with AT&T seeing a total of 13.6 terabytes of cellular data over the racing weekend at famed Churchill Downs.

For the muddy Derby race day itself, AT&T said its customers used a total of 8.1 TB of data on the in-venue DAS, the temporary COWs (cell trucks on wheels) and the AT&T macro network in the area. That number surpassed the 6.7 TB AT&T saw on Derby Day last year.

With an additional 5.5 TB of traffic seen on the “Kentucky Oaks” race day Friday, AT&T saw a total of 13.6 TB for the race weekend, a 19 percent increase from last year’s AT&T total of 11.4 TB for the weekend.

UPDATE: Verizon Wireless said it saw 7.17 TB of traffic on Kentucky Derby Day, up from 5.5 TB the year before. For the full three days of racing (including Thursday’s “Thurby” events), Verizon said it saw a total of 14.27 TB of traffic, meaning that this year’s events handily surpassed last year’s combined-carrier mark of 20.15 TB. In the venue, wireless carriers run on a DAS deployed by Mobilitie.

T-Mobile joins DAS at Texas A&M’s Kyle Field

Corning ONE DAS headend equipment at Texas A&M’s Kyle Field deployment

The DAS network at Texas A&M University’s Kyle Field will now support T-Mobile cellular customers, according to an announcement from the school.

According to Texas A&M, T-Mobile will pay $3.5 million to have its signals carried on the DAS inside the 102,512-seat Kyle Field. Previously, AT&T and Verizon Wireless had paid $5 million each to be the first carriers on the stadium’s new DAS, which was installed ahead of the 2015 football season as part of a network deployment that cost north of $20 million according to school officials.

The network, one of the highest-performing deployments in U.S. sports stadiums, saw an 8.2 terabyte traffic day for a game this past season against Tennessee, with 3.8 TB of that traffic on the DAS network.

LA Chargers name IBM’s Jim Rushton as chief revenue officer

Jim Rushton

Jim Rushton, the former Miami Dolphins exec who became the leader of IBM’s stadium technology-integration program, has now joined the Los Angeles Chargers as the team’s chief revenue officer, according to a post on the team’s website.

We’re still trying to reach out to Rushton for more info, but it’s unclear yet as to what effect his departure will have on IBM’s stadium networking business, which directed projects at Texas A&M as well as at the Atlanta Falcon’s new Mercedes-Benz Stadium, due to open later this year. IBM was also tapped to lead technology deployments at the forthcoming Los Angeles Football Club soccer facility.

Kentucky Derby app adds more content for version 2.0

Call it a content-focused refresh — the Kentucky Derby app developed for Churchill Downs by VenueNext will add several new features for race-day fans, including live odds and betting tips.

The mobile app, which debuted at last year’s race, will once again offer the ability to place bets from within the app, so the new content may help produce more winners if the betting tips are correct. Also new to this year’s version of the app are a “today’s events” section which will detail what is happening at the racetrack throughout the Kentucky Derby weekend, as well as a “Derby News” section which will, in the words of Churchill Downs, provide “racing, lifestyle & equine information in one place.”

Like last year, the app will also support mobile ordering for in-seat food and beverage delivery or express pickup, but only in certain selected sections of the venue, which will see somewhere near 170,000 attendees over the race weekend. Last year, the track made delivery available to 500 seats in its Turf Club section, and express pickup available to another 15 sections of seating areas. We don’t have any details yet whether or not those services expanded for this year’s race, but stay tuned.

We’ll also be watching to see if this year’s wireless activity surpasses last year’s totals of 12.2 terabytes of cellular data for Derby Day and 20.15 TB for the weekend, numbers from the combined traffic of AT&T and Verizon Wireless customers.