Final Four displays, new Giants scoreboard, all in the new VENUE DISPLAY REPORT!

Mobile Sports Report is pleased to announce the second issue of our new VENUE DISPLAY REPORT, with in-depth profiles of display technology at the Final Four, a huge new video board for the San Francisco Giants at Oracle Park, and the innovative directory displays at the Mall of America. No need to sign up or register — just click on the image below and start reading the issue today!

A new vertical-specific offering of MSR’s existing STADIUM TECH REPORT series, the VENUE DISPLAY REPORT series will focus on telling the stories of successful venue display technology deployments and the business opportunities these deployments enable. Like its sibling Stadium Tech Report series, the Venue Display Report series will offer valuable information about cutting-edge deployments that venue owners and operators can use to inform their own plans for advanced digital-display strategies.

Our reporting and analysis will be similar to that found in our popular STR series, with stadium and venue visits to see the display technology in action, and interviews and analysis with thought leaders to help readers better inform their upcoming technology purchasing decisions. And in case you are new to the MSR world, rest assured that all our VDR reports will be editorially objective, done in the old-school way of real reporting. We do not accept paid content and do not pick profiles based on any sponsorship or advertising arrangements.

This second issue is packed with real-world information, including how U.S. Bank Stadium uses the Cisco Vision IPTV display management system to help run the 2,000-plus digital displays inside and around the venue. We also take a good look at the huge new video board installed for this season at Oracle Park in San Francisco, and also bring you an in-person profile of the innovative directory display system at the Mall of America.

Start reading the second issue now! No download or registration necessary. You can also go back and view our inaugural VDR issue for more great information!

As venues seek to improve fan engagement and increase sponsor activation, display technology offers powerful new ways to improve the in-stadium fan experience. While these topics are of prime interest to many of our long-term audience of stadium tech professionals, we suggest that you share the link with colleagues on the marketing and advertising sales side of the house, as they will likely find great interest in the ROI enabled by strategic display system deployments.

Sponsorship spots are currently available for future VDR series reports; please contact Paul at kaps at mobilesportsreport.com for media kit information.

New Report: Wi-Fi 6 research report, record Wi-Fi at the Final Four, and more!

MOBILE SPORTS REPORT is pleased to announce the Summer 2019 issue of our STADIUM TECH REPORT series, the ONLY in-depth publication created specifically for the stadium technology professional and the stadium technology marketplace.

Our latest issue contains a research report on the new Wi-Fi 6 standard and what it means to stadium networks, as well as three separate profiles of Wi-Fi network deployments, including a look at how a temporary network helped fans use record data totals at the Final Four! Download your FREE copy today!

Inside the report our editorial coverage includes:

— A Wi-Fi 6 research report that looks into the new standard’s technology improvements that make it a great bet for in-venue networks;
— An in-person report from the NCAA Men’s 2019 Final Four at U.S. Bank Stadium, where the weekend saw a record 31+ terabytes of Wi-Fi data used;
— How Minnesota United’s new home, Allianz Field, got a big Wi-Fi network from a small company, Atomic Data;
— A look at the new Wi-Fi network at Chesapeake Energy Arena, home of the NBA’s Oklahoma City Thunder.

Download your free copy today!

We’d like to take a moment to thank our sponsors, which for this issue include Mobilitie, JMA Wireless, Corning, Boingo, MatSing, Cox Business/Hospitality Network, ExteNet, Neutral Connect Networks, Atomic Data, Oberon, and America Tower. Their generous sponsorship makes it possible for us to offer this content free of charge to our readers. We’d also like to welcome readers from the Inside Towers community, who may have found their way here via our ongoing partnership with the excellent publication Inside Towers. We’d also like to thank the SEAT community for your continued interest and support.

AT&T sees 2.5 TB of DAS traffic at men’s Final Four championship game

The concourses at U.S. Bank Stadium were well covered by DAS and Wi-Fi antennas for the recent Final Four. Credit: Paul Kapustka, MSR

In addition to the big Wi-Fi numbers seen at the NCAA men’s 2019 basketball championship game, AT&T said it saw 2.5 terabytes of data used by its customers on its DAS network at U.S. Bank Stadium in Minneapolis for the final game of the men’s Final Four weekend.

The neutral-host DAS in U.S. Bank Stadium, which is operated by Verizon, tested strong during MSR’s visit to the Final Four — we saw a mark of 37.5 Mbps on the download and 45.0 Mbps on the upload during the championship game, on a Verizon phone. Verizon, however, declined to provide any data totals from the Final Four.

In addition to its championship game numbers, AT&T said it saw 44.6 TB of data used on its networks in and around U.S. Bank Stadium for the entire men’s Final Four weekend.

Women’s Final Four sees 1.1 TB of DAS

At the NCAA women’s Final Four weekend in Tampa, Fla., AT&T said it saw a total of 1.1 TB of traffic used by its customers on the new MatSing Ball-powered DAS at Amalie Arena. That number includes traffic from both semifinal games as well as the championship game on April 7.

Colorado brings Wi-Fi and DAS to Folsom Field

Folsom Field at night. Credit: University of Colorado (click on any picture for a larger image)

There will be a change in the air at Folsom Field this fall, and not just from the team that new head coach Mel Tucker will lead onto the gridiron. For the first time, the mile-high atmosphere inside the University of Colorado’s historic venue will be filled with fan-facing Wi-Fi and cellular signals, thanks to new networks being installed this offseason by third-party host Neutral Connect Networks (NCN).

In a deal that will also bring Wi-Fi and a cellular DAS to the school’s basketball arena, NCN will use Cisco gear for the Wi-Fi network and JMA Wireless gear for the cellular networks. A centrally located head-end will serve both venues via fiber connections, some run through existing tunnels from the campus’ old steam-heating infrastructure.

Due to be live (UPDATE: Now CU says the networks will not be operational until later this fall) before the 2019 football season begins on Sept. 7 when CU hosts Nebraska, later this fall, the Wi-Fi network will use 550 APs in a mostly under-seat deployment at Folsom Field, where there are no overhangs over any of the seating areas. DAS deployment in Colorado’s historic football stadium — which first hosted games in 1924 — will use antennas pointing down from the stadium’s top edges, with some new flagpoles scheduled to help provide antenna-mounting locations.

While its incredibly picturesque location at the edge of the Rocky Mountains has historically made Folsom Field a fan-favorite place to visit (at least for photos), the lack of any comprehensive wireless coverage of any sort has produced some grumbling from Buffs fans in recent years. According to Matt Biggers, CU’s chief marketing officer and associate athletic director for external affairs, wireless coverage inside the sports venues has been a topic of internal research for more than 6 years.

“It was all about finding a partner and a financial model that works for us,” said Biggers. “It finally got to a point where it made sense to pull the trigger.”

Neutral host model appealing to schools

Editor’s note: This report is from our latest STADIUM TECH REPORT, an in-depth look at successful deployments of stadium technology. Included with this report is a profile of the Wi-Fi records set at Super Bowl 53, as well as a profile of Wi-Fi at Vivint Smart Home Arena in Salt Lake City! DOWNLOAD YOUR FREE COPY now!

The CU Events Center, home of Colorado hoops teams. Credit: Paul Kapustka, MSR

The model brought to CU is a classic neutral-host operation, where a provider like NCN (which bought the former sports-stadium practice from 5 Bars) will build a school’s Wi-Fi and DAS networks under a revenue-sharing deal with the school where the carriers help some with upfront payments and then provide payments over a long-term lease to operate on the DAS.

The neutral-host option is one good way for schools or teams with smaller budgets or lightly used facilities to bring connectivity to arenas. CU’s Folsom Field, for example, doesn’t see much use other than the six home games per football season. This year, the stadium will see big crowds beyond football only at a few events, including the Memorial Day Bolder Boulder 10K footrace (which ends inside the stadium), a Fourth of July fireworks celebration, and a couple of July concerts featuring the Dead & Company tour.

According to James Smith, vice president of carrier services for NCN, AT&T will be the anchor tenant on the DAS, and will be first to be operational. Verizon Wireless and T-Mobile, Smith said, are still negotiating long-term agreements but are expected to be on the DAS by 2020.

NCN [then under its old name of 5 Bars] negotiated a similar neutral-host deal with CU’s neighbor to the north, Colorado State University, for CSU’s new football stadium which opened in 2017. Now known as Canvas Stadium, the 41,000-seat venue had 419 total Wi-Fi access points when it opened, with approximately 250 of those used in the bowl seating area. Like CSU’s deployment, the Wi-Fi network at Folsom Field will use primarily under-seat AP deployments, mainly because the stadium’s horseshoe layout has no overhangs.

DAS gear already installed in the CU Events Center

According to NCN’s Smith, the current plan sees a deployment of 550 APs in Folsom Field, with another 70 APs in the basketball arena, the CU Events Center. Both venues’ networks will be served by a central head-end room located in an old telephone PBX space near the center of campus. Fiber links will run from there to both Folsom Field and the Events Center.

At Folsom, the NCN team will have a long list of deployment challenges, mainly having to navigate the construction particulars of a stadium that has been gradually expanded and added onto over the years.

“Sometimes it’s hard to know what’s behind a brick,” said NCN director of program management Bryan Courtney, speaking of existing infrastructure that has been around for decades. Smith said the Folsom Field DAS will make use of overhead antennas, including some that will require new flagpole-type structures that will need to match Folsom Field’s architectural heritage.

Basketball arena is all top-down

At the 11,064-seat CU Events Center, formerly known as the Coors Events Center, deployment of both Wi-Fi and DAS will be somewhat easier, as all the gear servicing the seating area will be suspended from the catwalks. With the main concourse at stadium entry level and all the seats in a single rectangular bowl flowing down from there, the ceiling is close enough for good top-down coverage for both Wi-Fi and celluar, NCN’s Smith said.

The Golden Buffalo Marching Band on a CU game day. Credit: Paul Kapustka, MSR

Though deployment of both networks in the Events Center is currently underway, neither will be active until after the current college basketball season is completed. However, the Events Center stays somewhat more busy than the football stadium, with events like local high school graduations and other special events (like a Republican Party debate in 2015) making use of the space. Both networks should be fully up and running by the next basketball season, according to NCN.

Unlike some other universities that are aggressively pursuing digital fan-connection strategies, CU’s Biggers said the school will start slowly with its fan-facing networks, making sure the experience is a solid one before trying too hard.

“We’re pretty conservative, and this is a complicated project and we want to make sure we get it right,” said Biggers. Though Biggers said CU fans haven’t been extremely vocal about connectivity issues inside the sports venues, he does admit to hearing about “some frustration” about signals in some areas of the stadium (which until now has only been served by a couple of dedicated macro antennas from the outside).

“There’s definitely a hunger [for wireless service],” Biggers said.

On the business side, Biggers said CU will also be taking more time to evaluate any additions to its game-day digital operations. Though CU recently introduced a mobile-only “buzzer beater” basketball ticket package that offered discounted passes that would deliver an assigned seat to a device 24 hours before game time, Biggers said that for football, a longtime paper-ticket tradition for season ticket holders would likely stay in place.

Colorado will also “re-evaluate” its game-day mobile application strategy, Biggers said, with the new networks in mind. “But the real game-changer for us is data collection,” he said. “We’re most excited about having data to better serve the fans.”

Commentary: Cheer, Cheer for old Wi-Fi

A hoops fan records action during the FInal Four at U.S. Bank Stadium. Credit all photos: Paul Kapustka, MSR (click on any picture for a larger image)

News item: Super Bowl 53 sees 24 terabytes of Wi-Fi data used.

Second news item: Final Four weekend sees 31.2 terabytes of Wi-Fi data used.

Even as people across the wireless industry seem ready to dig Wi-Fi’s grave, the view from here is not only is Wi-Fi’s imminent death greatly exaggerated, things may actually be heading in the other direction — Wi-Fi’s last-mile and in-building dominance may just be getting started.

The latest ironic put-down of Wi-Fi came in a recent Wall Street Journal article with the headline of “Cellphone Carriers Envision World Without Wi-Fi,” in which a Verizon executive calls Wi-Fi “rubbish.” While the article itself presents a great amount of facts about why Wi-Fi is already the dominant last-mile wireless carrier (and may just get stronger going forward) the article doesn’t talk at all about the Super Bowl, where Verizon itself basically turned to Wi-Fi to make sure fans at the big game who were Verizon customers could stay connected.

Wi-Fi speedtest from U.S. Bank Stadium during the Final Four championship game.

As readers of MSR know, the performance of the cellular DAS at Mercedes-Benz Stadium in Atlanta has been a question mark since its inception, and the emergence of competing lawsuits between lead contractor IBM and supplier Corning over its implementation means we may never learn publicly what really happened, and whether or not it was ever fixed. Though stadium tech execs and the NFL said publicly that the DAS was fine for the Super Bowl, Verizon’s actions perhaps spoke much louder — the carrier basically paid extra to secure part of the Wi-Fi network bandwidth for its own customers, and used autoconnect to get as many of its subscribers as it could onto the Wi-Fi network.

While we did learn the Wi-Fi statistics in detail — thanks to the fact that Wi-Fi numbers are controlled by the venue, not the carriers — it’s interesting to note that none of the four top cellular providers in the U.S. would give MSR a figure of how much cellular traffic they each saw in the stadium on Super Sunday. For the record, stadium officials said they saw 12.1 TB of data used on the Mercedes-Benz Stadium DAS on Super Bowl Sunday, a figure that represents the total traffic from all four carriers combined. But how that pie was split up will likely forever remain a mystery.

AT&T did provide a figure of 23.5 TB for Super Bowl traffic inside the venue as well as in a 2-mile radius around the stadium, and Sprint provided a figure (25 TB) but put even a less-measurable geographic boundary on it, meaning Sprint could have basically been reporting all traffic it saw anywhere inside the greater Atlanta city limits. Verizon and T-Mobile, meanwhile, both refused to report any Super Bowl cellular statistics at all.

An under-seat Wi-Fi AP placement in the end zone seating at the Final Four.

Verizon also did not reply to a question about how much traffic it saw on the Verizon-specific Wi-Fi SSID inside the venue. While we get the marketing reasons for not reporting disappointing stats (why willingly report numbers that make you look bad?), it seems disingenious at best for one Verizon executive (Ronan Dunne, executive vice president and president of Verizon Wireless) to call Wi-Fi “rubbish” when another part of the company is relying heavily on that same rubbish technology to make sure its customers can stay connected when the cellular network can’t keep up. One man’s trash, I guess, is another division’s treasure.

Wi-Fi 6 and more spectrum on the way

For venue owners and operators, the next few years are likely going to be filled with plenty of misinformation regarding the future of wireless. The big carriers, who pull in billions each quarter in revenue, are staking their near-term future on 5G, a label for a confusing mix of technologies and spectrum chunks that is unlikely to be cleared up anytime soon. Unlike the celluar industry change from 3G to 4G — a relatively straightforward progression to a new and unified type of technology — the change to 5G has already seen carriers willing to slap the marketing label on a different number of implementations, which bodes many headaches ahead for those in the venue space who have to figure out what will work best for their buildings and open spaces.

There’s also the imminent emergence of networks that will use the CBRS spectrum at 3.5 GHz, which will support communications using the same LTE technology used for 4G cellular. Though CBRS has its own challenges and hurdles to implementation, because it is backed by carriers and the carrier equipment-supply ecosystem, you can expect a blitz of 5G-type marketing to fuel its hype, with poor old Wi-Fi often the target for replacement.

While the Wi-Fi Alliance and other industry groups rallying around Wi-Fi might seem like the Rebel Alliance against a First Order dreadnought, if I’ve learned anything in my career of technology reporting it’s that you should never bet against open standards. I’ve been around long enough to see seemingly invincible empires based on proprietary schemes collapse and disappear under the relentless power of open systems and standards — like Ethernet vs. DEC or IBM networking protocols, and TCP/IP vs. Novell — to count out Wi-Fi in a battle, even against the cellular giants. In fact, with the improvements that are part of Wi-Fi 6 — known also as 802.11ax in the former parlance — Wi-Fi is supposed to eventually become more like LTE, with more secure connections and a better ability to support a roaming connection and the ability to connect more clients per access point. What happens then if LTE’s advantages go away?

With Wi-Fi 6 gear only now starting to arrive in the marketplace, proof still needs to be found that such claims can work in the real world, especially in the demanding and special-case world of wireless inside venues. But the same hurdles (and maybe even more) exist for CBRS and 5G technologies, with big unanswered questions about device support and the need for numerous amounts of antennas that are usually ignored in the “5G will take over the world soon” hype stories. I’d also add to that mix my wonder about where the time and talent will come from to install a whole bunch of new technologies that will require new learning curves; meanwhile, as far as I can tell the companies supporting Wi-Fi continue to add technology pros at ever-growing user and education conferences.

So as we ready for the inevitable challenge of sifting through cellular FUD and hype let’s have a cheer for good old Wi-Fi — for now the champion of the biggest data-demand days in venues, and maybe the leader for years to come.

U.S. Bank Stadium sees 31.2 TB of Wi-Fi data used during Final Four weekend

The Final Four generated record Wi-Fi totals this year at U.S. Bank Stadium in Minneapolis. Credit all photos: Paul Kapustka, MSR (click on any picture for a larger image)

Fans at this year’s NCAA Men’s Final Four basketball tournament at U.S. Bank Stadium in Minneapolis used more than 31 terabytes of data on the Wi-Fi network during the championship weekend, with stadium records set in total single-day Wi-Fi usage and sustained data rates, and overall records set for concurrent connections and unique connections, according to figures from the NCAA.

The semifinal matches on April 6 between Auburn and Virginia and Texas Tech and Michigan State saw fans use the second-highest single-day Wi-Fi total we have seen reported, with 17.8 TB of data used. The Wi-Fi total surpassed the 16.31 TB of Wi-Fi data used in the same stadium during Super Bowl 52 on Feb. 4, 2018; only Super Bowl 53 this year at Mercedes-Benz Stadium in Atlanta, with 24.05 TB of Wi-Fi used, has seen a bigger data day (according to our unofficial list of such data events).

According to the NCAA figures, the network saw 51,227 unique users on Final Four Saturday, out of 72,711 in attendance. The 70 percent take rate just beats the 69 percent take rate seen at Super Bowl 53, an overall sign perhaps that bucket-event fans are increasingly turning to stadium Wi-Fi for connectivity. At Super Bowl 52 in U.S. Bank Stadium, there were 40,033 unique users on the Wi-Fi network (out of 67,612 in attendance), a take rate of 59 percent.

A familiar scene at the FInal Four — a fan recording their experience

The peak concurrent user number from Final Four Saturday of 31,141 was also an overall record, beating Super Bowl 53’s mark of 30,605. (Super Bowl 53 had 70,081 fans in attendance for the Feb. 3 game between the New England Patriots and the Los Angeles Rams.) The Wi-Fi network numbers for Monday’s championship game (won by Virginia 85-77 over Texas Tech in overtime) saw big numbers itself, with 13.4 TB of total data used, and 48,449 unique connections and 29,487 peak concurrent users (out of 72,062 in attendance). Monday’s game also produced a peak throughput number of 11.2 Gbps just after the game ended. The total official Wi-Fi data used during the semifinals and final was 31.2 TB.

According to stadium network officials, there were 1,414 active Cisco access points for the Final Four games, with some permanent Wi-Fi APs not being used because they were covered by the temporary seats that extended out to the court built in the middle of where the football field usually is. However, the temporary seating was covered by an additional 250 APs and 50-plus switches in a temporary network built by AmpThink and the stadium network team (look for a deeper profile of the temporary network in our upcoming Summer STADIUM TECH REPORT issue!).

Speed tests taken by Mobile Sports Report showed robust Wi-Fi connectivity all around the venue on both days, with marks like a 48.6 Mbps download and 44.0 Mbps upload in the higher seating section during pregame for Saturday’s events, another mark of 45.3 Mbps / 38.7 Mbps on the third-level main concourse close to Saturday’s tipoff, and a mark of 54.8 Mbps / 38.3 Mbps on the main lower-level concourse just after tipoff of Monday’s championship game.

One of the temporary seating under-seat Wi-Fi APs

“The traffic we experience on Wi-Fi networks at the Final Four is considerable each year, and Minneapolis was no exception,” said David Worlock, director of media coordination and statistics for the NCAA tournament. “We were completely satisfied with the performance of the network throughout the weekend.”

THE MSR TOP 20 FOR WI-FI

1. Super Bowl 53, Mercedes-Benz Stadium, Atlanta, Ga., Feb. 3, 2019: Wi-Fi: 24.05 TB
2. NCAA Men’s 2019 Final Four semifinals, U.S. Bank Stadium, Minneapolis, Minn., April 6, 2019: Wi-Fi: 17.8 TB
3. Super Bowl 52, U.S. Bank Stadium, Minneapolis, Minn., Feb. 4, 2018: Wi-Fi: 16.31 TB
4. NCAA Men’s 2019 Final Four championship, U.S. Bank Stadium, Minneapolis, Minn., April 8, 2019: Wi-Fi: 13.4 TB
5. 2018 College Football Playoff Championship, Alabama vs. Georgia, Mercedes-Benz Stadium, Atlanta, Ga., Jan. 8, 2018: Wi-Fi: 12.0 TB*
6. Super Bowl 51, NRG Stadium, Houston, Feb. 5, 2017: Wi-Fi: 11.8 TB
7. Atlanta Falcons vs. Philadelphia Eagles, Lincoln Financial Field, Philadelphia, Pa., Sept. 6, 2018: Wi-Fi: 10.86 TB
8. Super Bowl 50, Levi’s Stadium, Santa Clara, Calif., Feb. 7, 2016: Wi-Fi: 10.1 TB
9. Taylor Swift Reputation Tour, Gillette Stadium, Foxborough, Mass., July 27, 2018: Wi-Fi: 9.76 TB
10. Minnesota Vikings vs. Philadelphia Eagles, NFC Championship Game, Lincoln Financial Field, Philadelphia, Pa., Jan. 21, 2018: Wi-Fi: 8.76 TB
11. Jacksonville Jaguars vs. New England Patriots, AFC Championship Game, Gillette Stadium, Foxborough, Mass., Jan. 21, 2018: Wi-Fi: 8.53 TB
12. Taylor Swift Reputation Tour, Broncos Stadium at Mile High, May 25, 2018: Wi-Fi: 8.1 TB
13. Kansas City Chiefs vs. New England Patriots, Gillette Stadium, Foxborough, Mass., Sept. 7, 2017: Wi-Fi: 8.08 TB
14. SEC Championship Game, Alabama vs. Georgia, Mercedes-Benz Stadium, Atlanta, Ga., Dec. 1, 2018: Wi-Fi: 8.06 TB*
15. Green Bay Packers vs. Dallas Cowboys, Divisional Playoffs, AT&T Stadium, Arlington, Texas, Jan. 15, 2017: Wi-Fi: 7.25 TB
16. Stanford vs. Notre Dame, Notre Dame Stadium, South Bend, Ind., Sept. 29, 2018: 7.19 TB
17. (tie) Southern California vs. Notre Dame, Notre Dame Stadium, South Bend, Ind., Oct. 21, 2017: 7.0 TB
Arkansas State vs. Nebraska, Memorial Stadium, Lincoln, Neb., Sept 2, 2017: Wi-Fi: 7.0 TB
18. WrestleMania 32, AT&T Stadium, Arlington, Texas, April 3, 2016: Wi-Fi: 6.77 TB
19. Wisconsin vs. Nebraska, Memorial Stadium, Lincoln, Neb., Oct. 7, 2017: Wi-Fi: 6.3 TB
20. Super Bowl 49, University of Phoenix Stadium, Glendale, Ariz., Feb. 1, 2015: Wi-Fi: 6.23 TB

* = pending official exact data

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