NBA’s Charlotte Hornets partner with VenueNext for new app

The NBA’s Charlotte Hornets are partnering with app developer VenueNext to develop a new team and stadium app, which will be ready before the new NBA season begins, according to a press release from the team and the company.

The deal is VenueNext’s third NBA customer, after previously signing contracts with the Orlando Magic and the Minnesota Timberwolves. The Hornets deal also represents the second NBA team to move to VenueNext’s app platform following a 2015 deal where competitor YinzCam won a contract to redevelop 22 NBA team apps, including the Hornets’.

Like other VenueNext apps, the Hornets’ new app will support extensive digital ticketing services, as well as mobile payments and the ability for fans to use their devices to order and pay for concessions for express pickup at designated stands. The release said the new app will also “continue to remain the primary source of team-related news, video and content for Hornets fans.”

Screen shots of the new app were not available yet. According to the release, the new app will also support real-time scoring and game statistics, along with video highlights and “access to the Hornets’ radio broadcast and social media channels.”

VenueNext, which got its start as the app developer for the San Francisco 49ers and their new home, Levi’s Stadium, also has the NHL’s San Jose Sharks and the Minnesota Vikings among its pro sports team clients. VenueNext also designed the latest app for Churchill Downs, home of the Kentucky Derby. The company has raised $24 million in venture capital, $15 million of which came in a Series B funding last October.

Join us TODAY: Twitter chat July 27 with Sacramento Kings, Miami Heat, Built.io and BeyondCurious

Want to know more about how and why the Miami Heat and the Sacramento Kings chose the platform and services for their new team and stadium mobile apps? Join us in a Twitter chat on Thursday, July 27 at 10 a.m. Pacific Time in the U.S. (1 p.m. Eastern) with representatives from the Kings, the Heat and their platform providers, including app-platform developer Built.io and design firm BeyondCurious.

The chat with hashtag #SportsTechChat will be led by yours truly, and while it will be “directed” at the Kings and the Heat, anyone can join in with replies or their own thoughts during the hour we are chatting live. Follow me on Twitter (@PaulKaps) for the chat and for updates on the world of stadium and large public venue technology in general.

Timberwolves, Lynx partner with VenueNext for new stadium/team apps

The Minnesota Timberwolves and the Minnesota Lynx announced a partnership with app developer VenueNext, under which VenueNext will build stadium and team-content apps for the NBA’s Timberwolves and the WNBA’s Lynx.

The deal represents the second NBA contract for VenueNext, which has already launched a successful app and associated marketing programs with the Orlando Magic and their home arena, Amway Center. The VenueNext partnership with the Timberwolves and Lynx coincides with a current renovation of the teams’ home arena, the Target Center, which will also get a new Wi-Fi network along with the new app in time for the 2017-2018 NBA season. The Lynx app, according to the team, will be ready before the start of the 2018 season.

Screen shot of old Timberwolves app. Anyone got an old Blackberry in a drawer that could run this?

Though service specifics and screenshots of the new apps are not yet available, the press release out today said that fans can expect the usual menu of VenueNext-type app features, including digital ticketing, arena information, and team content. In other arenas, like the NFL’s Levi’s Stadium, VenueNext apps support features such as in-seat concession ordering and delivery; other VenueNext apps like the one for the Kentucky Derby offer mobile betting.

According to the Timberwolves, the new app will replace their current mobile app, which was created by app developer YinzCam. In 2015, YinzCam sold an equity stake in the company as part of a deal to re-do 22 NBA team apps.

(If you search for mobile apps on the Timberwolves website, you can see a geeky-cool photo of the team’s first mobile app running on a vintage Blackberry, which they claim was the first NBA team mobile app.)

VenueNext, which signed the San Jose Sharks as its first NHL client this season, also recently added some more venture funding to strengthen its business operations.

Built.io formally announces sports-app business

Screenshots from Built.io’s under-development mobile app for the NBA’s Miami Heat. Credit: Miami Heat

Built.io, the startup behind the Sacramento Kings’ new team and stadium app, formally announced its “fan experience platform” today, putting the company more directly in competition with market leaders YinzCam and VenueNext.

A San Francisco-based company, Built.io did not have a standalone sports-app business when it was selected by the Kings to be the base app technology for both the Kings’ team app as well as the app for the Kings’ new home, the Golden 1 Center. Since that arena’s launch last year, Built.io has also signed the Miami Heat as a customer, ahead of today’s formal launch of the sports-app platform.

In the larger sports world, YinzCam is by far and away the company with the most apps developed for teams and stadiums, with many of its content-focused developments used by numerous pro league teams as well as many large colleges. VenueNext, which entered the world as the app developer for the San Francisco 49ers’ new Levi’s Stadium a few years ago, has since signed up multiple pro teams like the NHL’s San Jose Sharks as well as entertainment entities like Churchill Downs, home of the Kentucky Derby.

Of the two market leaders, Built.io’s platform-based approach to app building — where third-party components for features like wayfinding and parking can be added via an API structure — is more like VenueNext’s, though YinzCam also has the ability to add third-party components as needed. The challenge for all stadium- and team-app builders, as well as for venue owners and teams, is to get fans to download and use the apps, so that teams can take advantage of the opportunities afforded by digitally connected customers.

Screenshot of part of the Built.io app for the Kings.

While there is plenty of promise and perceived opportunity in team and stadium apps, the current reality sees fans at stadiums using public social-media apps like Facebook, Snapchat, Twitter and Instagram, or other tools like email and search, far more often than team- or stadium-specific apps. However, by driving fans to use apps for digital ticketing and other necessary service transactions, team and stadium apps are likely to be more used over time, following the adoption curves for other businesses like coffee shops and airline tickets.

Though still small, Built.io has been around for a bit, as it was founded in 2007. The company has previous experience connecting larger enterprise businesses, experience founder Neha Sampat told us will work well as stadiums and teams become more connected in all their businesses.

“What the Kings are trying to do is a large-scale enterprise use case,” said Sampat in an interview last year. “There are a lot of big-data analytics and so much personalization that is dependent on data.”

Sampat said Built.io’s model of a “back end as a service” and its ability to quickly connect other programs’ APIs should be a good fit for the Kings, as well as for other teams looking to blend more services and functions into team and stadium apps.

Nuggets game visit shows Wi-Fi solid at Denver’s Pepsi Center

Nuggets vs. Oklahoma City Thunder at Denver’s Pepsi Center, April 9, 2017. Credit all photos: Paul Kapustka, MSR (click on any photo for a larger image)

About one year into its existence, the fan-facing Wi-Fi network at Denver’s Pepsi Center seems to be in fine working order, at least as far as we could tell by a visit during the last Denver Nuggets home game of the just-finished NBA regular season.

With speed tests showing download speeds of almost 70 Mbps in one spot on the concourse and solid, high-teens numbers in upper deck seats, the Avaya-built public Wi-Fi network allowed us to stay connected at all times. We even watched live video of The Masters golf tournament online while watching Oklahoma City beat Denver in a heartbreaking ending for the Nuggets’ home season, when Thunder star Russell Westbrook capped a 50-point performance with a long 3-pointer that won the game and eliminated Denver from playoff contention.

While we got good speed tests last summer when we toured an empty Pepsi Center, we had no idea how the network would perform under live, full-house conditions, but the Nuggets’ home closer gave us some proof points that the Wi-Fi was working fine. One test on the concourse (in full view of some overhead APs) checked in at 69.47 Mbps for download and 60.96 for upload; another concourse test on the upper deck got numbers of 37.18 / 38.30.

A look from our seats into the rafters, where (we think) we see Wi-Fi APs

In our MSR-budget upper-deck seats (we did not request media access to the game but instead bought tickets like any other fan) we still got solid Wi-Fi numbers, with one test at 15.04 Mbps / 21.44 Mbps and another in the same spot at 17.40 / 16.27. We didn’t see any APs under the seats — according to the Pepsi Center IT staff some of the bowl seats are served by APs shooting up through the concrete (see picture for one possible such location). Looking up we did see some APs hanging from the roof rafters, so perhaps it’s a bit of both.

What’s unclear going forward is who will supply the network for any upgrades, since Avaya is in the process of selling its networking business to Extreme Networks, which has its own Wi-Fi gear and a big stadium network business. For now, it seems like attendees at Nuggets, Avalanche and other Pepsi Center events are covered when it comes to connectivity. Better defense against Westbrook, however, will have to wait until next season.

Upper level concourse APs at Pepsi Center; are these shooting up through the concrete?

Even at the 300 seating level, you have a good view of the court.

Taking the RTD express bus from Boulder is a convenient if crowded option (there was also a Rockies game that day at nearby Coors Field, making the bus trips SRO in both directions)

Who knew Pepsi was found inside mountains? (this photo taken last summer)

Listen at your leisure: Live interview webinar with Vivint Smart Home Arena, Boingo and Solid, April 11

If you missed Tuesday’s event, you can still hear from the experts to learn how to deliver a seamless connectivity experience for the thousands of people coming through your venue. Listen to the replay of this Mobile Sports Report “Live Interview” webinar for exclusive access to insights from March Madness host Vivint Smart Home Arena and connectivity partners Boingo and SOLiD.

(Editor’s note: The recording starts a few minutes into the event, after your host remembered to push the “record meeting” button.)

Participants:
Vivint Smart Home Arena: Frank Zang, SVP Communications
SOLiD: Shane Hague, Director Business Development
Boingo: Doug Lodder, SVP Business Development
Mobile Sports Report: Paul Kapustka, Editor in Chief

If you have any questions please contact Paul at kaps@mobilesportsreport.com. Come hear what was an interesting discussion!


Vivint Smart Home Arena. Credit: Utah Jazz