Indiana Pacers upgrade Wi-Fi at Bankers Life Fieldhouse

January 26, 2017 by Paul Kapustka Leave a Comment

Bankers Life Fieldhouse, home of the Indiana Pacers. Credit all photos: Frank McGrath/Indiana Pacers

Whenever you undertake a Wi-Fi retrofit project, one thing is for certain: You can always expect surprises along the way.

For the Indiana Pacers, the biggest surprise in their recent renovation of the Wi-Fi network at Bankers Life Fieldhouse was finding out that their venue already had holes drilled in the concrete under the seats, greatly simplifying (and reducing the cost) of the mainly under-seat deployment that just went live in December.

The new 400-plus AP network, using gear from Ruckus, replaces one of the NBA’s first in-stadium Wi-Fi networks, one built and run by SignalShare using gear from Xirrus. With SignalShare now in bankruptcy and facing legal charges of fraudulent behavior, the Pacers went a different route for their new network, which is part of a plan to bring more digital-based fan services to the 17-year-old venue in downtown Indianapolis, which seats roughly 18,000 for basketball games.

According to Kevin Naylor, vice president of information technology, Pacers Sports and Entertainment, that plan got an unexpected (and welcome) boost when the Pacers’ IT team looked and found pre-drilled holes underneath many of the seats, covered up with temporary aluminum plates. With Ruckus able to use the pre-drilled holes for its under-seat Wi-Fi design, the Pacers were able to save “hundreds of thousands of dollars” in deployment costs, Naylor said.

A new digital plan for fans

Editor’s note: This profile is from our latest STADIUM TECH REPORT, the ONLY in-depth publication created specifically for the stadium technology professional and the stadium technology marketplace. Read about the Sacramento Kings’ new Golden 1 Center and the new Wi-Fi network for the Super Bowl in our report, which is available now for FREE DOWNLOAD from our site!

Leading the venue’s new digital direction is Ed Frederici, chief technology officer, Pacers Sports and Entertainment, who joined the organization in the fall of 2015, after spending almost 6 years as the CTO of ExactTarget, a marketing automation provider that was aquired by Salesforce in 2013.

Though he came into the job “relatively ignorant of sports,” Frederici said he saw “a really interesting problem to solve” revolving around the ongoing evolution of the live-event fan, and who the new attendee was. With a plan to help drive the fan engagement through technology, Frederici, Naylor and the Pacers’ organization began a thorough assessment of Wi-Fi gear providers as part of their plan to bring a new network to Bankers Life Fieldhouse, replacing one that didn’t stand up to current use patterns.

“The old network tapped out when it got to about 3,000 [concurrent] users,” Frederici said.

Pacers director of IT Kevin Naylor shows off a new under-seat Wi-Fi AP

According to Frederici, the Pacers looked at “all the major providers” of Wi-Fi gear, testing implementations live by putting gear into mobile merchandise-selling stands in use on the stadium concourses. The final decision, Frederici said, came down to a battle between Ruckus and Xirrus, with Ruckus the final winner.

Under seat the best option

According to Bart Giordano, vice president for business development and strategic partnerships, for Brocade’s Ruckus business unit, going under-seat with Wi-Fi seems to be the direction large public venues are all headed in.

“It [under seat deployment] is sort of standard now,” said Giordano. “You really need to have users close to the APs, and it’s hard to achieve that with overhead.”

With just over 430 APs in the new network, Frederici was worrying about the drilling costs — until it turned out that most of the drilling had already been done, apparently as part of the arena’s original electrical configuration.

“Seventeen years ago, cables were much thinner, and it looks like [the holes] were cored for electrical,” Frederici said. “But it worked out fabulously.”

And like several other venues have done recently, the Pacers have decided to scrap support for fan-facing services on the 2.4 GHz spectrum, which makes administration of the fan Wi-Fi network easier and cheaper. The team will still keep some 2.4 GHz connections for back of house use.

With 2.4 GHz, Naylor said, “the noise level just got really bad in the lower bowl. It’s much easier to go to [only] 5 GHz. Every phone made now has 5 GHz.” For the older phones, Naylor said, the arena’s neutral-host DAS run by ExteNet Systems can provide connectivity, with AT&T and Verizon Wireless already on the system with plans to add more carriers in 2017.

While the Pacers currently have a basic YinzCam-based game-day app, Frederici is looking forward to more services in the future, including the possibility of having amenities like live parking and traffic information available via the app, as well as blue-dot wayfinding to the seat. For this year, the Pacers have already added concession and restroom wait time alerts to the app, the first step in a planned process of greater digital engagement.

“We want to own the experience from your driveway to the stadium, then back home,” Frederici said. Part of the new network deal includes analytics software services from Ruckus partner Purple, which helps teams mine data from fan interaction with the Wi-Fi network.

“We’re excited to see what kind of data we can pull from them [Purple],” Naylor said.

Filed Under: 4G LTE, AT&T, Basketball, DAS, NBA, Verizon Wireless, Wi-Fi, YinzCam Tagged With: 4G LTE, AT&T, Bankers Life Fieldhouse, DAS, Indiana Pacers, Kevin Naylor, Mobile Sports Report, NBA, Paul Kapustka, Ruckus, Stadium Wi-Fi, under seat Wi-Fi, Wi-Fi, YinzCam

Patriots upgrade Wi-Fi at Gillette Stadium for 2016 season

September 22, 2016 by Paul Kapustka Leave a Comment

Gillette Stadium before the Sept. 18 game vs. the Miami Dolphins. Credit: Steve Milne, AP, via Patriots.com

Gillette Stadium, one of the first NFL arenas to have fan-facing Wi-Fi, more than doubled the number of access points in the venue this past offseason, according to team executives.

Fred Kirsch, who goes by the curious title of publisher & vice president of content at Kraft Sports Productions, is well known in stadium tech circles as the overseer of all things technology for the New England Patriots operation. In a recent phone interview, Kirsch said “the timing was right” for a Wi-Fi upgrade at Gillette, a venue that has had fan-facing Wi-Fi since 2012. The team’s first full-stadium network was installed by Enterasys Networks, which was later acquired by Extreme; prior to that, Gillette Stadium had Wi-Fi for luxury suites and clubs provided by gear from Xirrus.

“The [Wi-Fi] overall technology has changed, so we can really improve it now,” said Kirsch about the team’s decision to beef up its wireless network. With new Wi-Fi standards now in most equipment, Kirsch said it was possible to “put in a lot more APs without channel bleed. All over the stadium, we have better coverage.”

Going under-seat in the bowl

According to Kirsch, Gillette Stadium had previously had about 400 Wi-Fi APs in the original design. After the upgrade was over, Kirsch said the stadium now has more than 1,000 APs, with most of the new devices deployed under seats in the bowl seating areas, the latest team to join this growing deployment trend.

In most of the bowl, Kirsch said his team was able to core through the concrete to install the APs; however, some parts of the stadium sit directly upon granite, leading Kirsch and his crew to improvise a cable-and-tray system to get cabling to the APs under the seats. This procedure necessitated custom-designed enclosures, which introduced a small delay in construction procedures, according to Kirsch.

On the game-day application side of things, Kirsch said that the team’s YinzCam-developed app will support faster access to instant replays, and will also add in a third-party option for fans to take a picture of something that might seem astray (like, perhaps, a broken pipe in a restroom) and send it in via the app. Kirsch said the app will be able to geo-locate where the picture came from, giving the team a precise location of the problem.

Filed Under: Apps, Extreme Networks, NFL, Wi-Fi, YinzCam Tagged With: Extreme Networks, Fred Kirsch, Gillette Stadium, Mobile Sports Report, New England Patriots, NFL, Paul Kapustka, Stadium Wi-Fi, Wi-Fi, YinzCam

Optical fiber, under-seat Wi-Fi will power wireless connectivity at Atlanta’s Mercedes-Benz Stadium

August 22, 2016 by Paul Kapustka Leave a Comment

Aerial photo of Mercedes-Benz Stadium under construction. Credit all photos and artist renderings: Merecedes-Benz Stadium (Click on any photo for a larger image)

Once just a series of drawings on a blueprint, Atlanta’s new Mercedes-Benz Stadium is getting more real by the day, with walls being added to steel beams, and wires for the internal networks being pulled into place.

Though the June 2017 opening day still is many months away, thanks to thoughtful planning many elements of the stadium’s network have already been tested, thanks to a facility created by stadium network officials to test components under situations as close to “live” as they could possibly get. That lab environment helped the network team make its final decisions on vendors and deployment methods, like going under-seat for deployment of most of the 1,000 Wi-Fi APs that will be in the stadium’s bowl area, part of a planned total of 1,800 APs in the entire venue.

In a recent interview with Jared Miller, chief technology officer at AMB Sports and Entertainment (the entity named for Arthur Blank, the owner of the Atlanta Falcons), Mobile Sports Report got an exclusive update on the construction progress so far for the new $1.5 billion facility, along with new details about the internal network deployment, which will be using more optical fiber than any previous stadium network we know of.

Like the network built at Texas A&M’s Kyle Field, the network inside Mercedes-Benz Stadium will have a single optical core for Wi-Fi, cellular and video, using the Corning ONE platform and deployed by lead network integrator IBM along with Corning.

Wall panels being added to Mercedes-Benz Stadium in Atlanta

Miller also confirmed our earlier report that YinzCam software would be used to host the stadium’s IPTV deployment, but vendor choices for Wi-Fi gear and a stadium app have yet to be named.

As construction teams continue to hustle toward completion of the building, here are more details from our conversation with Miller about how the Falcons’ tech team went through the process of determining the products and methods that would allow them to construct a network able to “push the limits” on fan connectivity.

Under-seat for Wi-Fi, with handrail heat sinks

In our early August conversation with Miller, he was happy to report that the planned 4,000 miles of optical fiber were finally starting to be threaded into the new building. “We’re making great progress with a ton of yellow cable,” Miller said.

While the overall architecture at the network core in Mercedes-Benz Stadium will be similar to the one IBM and Corning deployed at Kyle Field, Miller said that in Atlanta his team is pushing fiber even farther to the edge, “with only the last couple feet at most being copper.”

Interior suite construction with fiber cable visible

Miller said optical fiber, which can carry more data traffic at faster speeds than copper cable, is a necessary infrastructure underpinning for facilities like Mercedes-Benz Stadium that expect to host the biggest events like the Super Bowl and college football championship games. Mercedes-Benz Stadium is already slated to host Super Bowl LIII, the 2018 College Football Playoff Championship, and the 2020 Final Four.

“I really believe [fiber] gives us the foundation to grow and react in the future, to handle technologies we don’t even know about yet,” Miller said.

On the Wi-Fi side of things, Miller said that Mercedes-Benz Stadium will also mimic Kyle Field’s extensive use of under-seat APs in the bowl seating areas. Miller said the stadium will have 1,000 APs serving the seating areas and another 800 for the rest of the venue, for a total Wi-Fi AP count of 1,800.

Since the Mercedes-Benz Stadium network will be using more optical equipment closer to the edge, Miller said that his team used 3D printing experiments to craft custom enclosures for the under-seat APs, both to ensure they didn’t act as debris “traps” and also to add elements like an internal heat sink to diffuse the warmth from the extra electrical components. The heat sink solution involved attaching the AP elements to metal chair railings to dissipate heat, Miller said.

Testing the network before the building is built

After announcing its partnership with IBM in early 2015 as lead technology integrator, the stadium network team spent 6 months reworking the network design, Miller said, a process that confirmed the choice of optical networking at the core. Then to help the network team select gear and components, the Mercedes-Benz Stadium organization built a “full-scale lab facility” that Miller said allowed his team to build multiple live networks to test gear for performance and interaction with other network elements.

Artist rendering of outside of building

“The lab enabled us to see firsthand how gear behaved, not just alone but together [with other products],” said Miller, who added that at one time the network team had three simultaneous running stadium networks inside the lab.

“We were able to bring in different endpoint devices, like POS systems, and know how it’s going to behave [in a network],” Miller said. Plus, the network gave eventual business users of the planned gear time to get hands-on experience and training well before the stadium opens its doors.

On the DAS side of the network buildout, Miller said the stadium has an on-site, raised-floor room for DAS gear with “ample room” for future growth.

“One of those things we learned was that DAS [needs] always double,” Miller said.

YinzCam software for IPTV

Though the stadium hasn’t yet announced a provider for a game-day stadium application, Miller did confirm that Mercedes-Benz Stadium will use YinzCam software to control its IPTV system, which will cover the 2,500 or so TV screens inside the building.

Artist rendering of Falcons game configuration with roof open and ‘halo’ video board visible

“YinzCam is just the most intuitive and capable content management system,” Miller said.

Video is going to be a big part of the stadium from all angles, beginning with the one-of-a-kind “halo board,” a circular screen that will sit inside the retractable roof lines. For standard TV placements, Miller said Mercedes-Benz Stadium will use mainly 50-inch screens and will work with YinzCam to ensure the screens can be seen.

In the stadium’s suites, TV screens will be controlled by a tablet application; Miller said that Mercedes-Benz Stadium is also “contemplating adding the ability to control TV screens with a mobile app,” like the system YinzCam deployed at Texas A&M.

Friendly food pricing and more to come

Though Miller’s concerns are mostly technological in nature, he said there are still a lot of improvements coming to the stadium “that are not always reliant on brute technology,” like the new lower-priced food menus the Falcons announced earlier this year that seem to harken another era with $2 Cokes and $2 hot dogs. Miller said the stadium team continues to get feedback from a fans’ council, which has tagged the arrival and departure experience as one of the main pain points that needs fixing.

Artist rendering of window wall with view to city

Mercedes-Benz Stadium will try to alleviate ingress and egress issues by doing things like creating “ticketed spaces” perhaps on the big outdoor plazas where many fans can congregate even before entering the stadium doors. By creating such spaces, Miller said fans might be able to enter the stadium more rapidly without the logjams that sometimes occur.

“We’re going to study arrival patterns and see what it looks like,” Miller said. “We have one more season to test those kind of things.”

Another amenity that may emerge is the use of wireless charging stations at a number of locations, to combat a scenario that Miller said often happens at marquee events, mainly fans’ phones draining their batteries as they compete with other devices to connect to a wireless network.

“We are focusing on providing amazing connectivity and pushing the limits,” Miller said. “We are looking at all kinds of options to allow fans to stay connected and not be separated from their device.”

Filed Under: Apps, DAS, MLS, NCAA Hoops, NFL, Super Bowl, Wi-Fi Tagged With: Arthur Blank, Atlanta, Atlanta Falcons, Corning, DAS, Halo Board, iBM, IPTV, Jared Miller, Mercedes-Benz Stadium, Mobile Sports Report, NFL, optical fiber, Paul Kapustka, Stadium Wi-Fi, Super Bowl, under seat Wi-Fi, Wi-Fi, YinzCam

Cleveland Browns: New YinzCam analytics platform produced $1 million+ in ROI

July 17, 2016 by Paul Kapustka Leave a Comment

FirstEnergy Stadium, home of the Cleveland Browns. Credit: Cleveland Browns.

In sports it’s one thing to have a great playbook, and quite another thing to have a team that can execute the plays.

You can make a similar comparison to the state of sports business analytics — teams and venues are awash these days in ways to collect digital data on fans. But not many teams have figured out how to act on that information to effectively improve the fan experience, and improve the business bottom line, making many digital-fan engagement efforts seem unfinished.

That quest — to find a return on investment for a team’s digital operations — may get a big push forward this week with the announcement of the YinzCam Business Intelligence Platform, which is designed to bring together all kinds of digital fan data info in a place where teams can see it and act on it in a consolidated, structured fashion. According to early users the platform allows teams or venues to establish a highly personalized connection to the fan — while powering more efficient business processes at the same time.

At the SEAT Conference this week in Las Vegas, YinzCam will announce its new product and present a case study with the NFL’s Cleveland Browns, who have been testing the YinzCam software ahead of its general release. In an interview last week with Mobile Sports Report, the Browns said the YinzCam software did the one thing other existing products and services couldn’t do — help them analyze and act on the data they gathered from various digital fan interactions.

Screenshot of YinzCam Business Intelligence Platform view of fan profile. Credit: YinzCam/Cleveland Browns

In one test, the Browns said the YinzCam Business Intelligence Platform allowed the team to save more than a million dollars in season-ticket renewals by being able to more effectively target fans who might be thinking about not renewing, and to connect with them via the fans’ preferred method of communication, trying to convince them to renew. According to YinzCam CEO Priya Narasimhan, the Business Intelligence Platform will be generally available on Monday.

New direction for YinzCam

The Business Intelligence Platform is a significant business shift for YinzCam, which to date has made its name by producing team and stadium apps that focus mainly on content, either for fans at the game or (increasingly) for fans at home who want to stay connected with their teams. With more than 150 mobile apps developed for teams in all the major U.S. professional sports leagues as well as in the NCAA and in international arenas, YinzCam is by far the leader in the market of stadium- and team-specific applications.

While YinzCam’s Narasimhan said the company’s apps have always used data to help bring a better app experience to fans, the new twist in the business platform is that YinzCam can combine its mobile-app fan interaction knowledge with other team data stores — like ticketing and concession purchase information from other potential team partners, like TicketMaster or Legends — to present a single, unified view of a digital fan profile. The platform will also allow teams to construct single campaigns across multiple communication channels — like email , phone outreach and social media — without the sometimes challenging task of sharing or merging contact lists.

Screenshot of YinzCam’s Browns app

“By combining YinzCam’s mobile app capabilities with all of our sources of information, this platform offers our team the ability to organize, understand and evaluate data in a manner that addresses our main goal of continually improving our fans’ experience by customizing it for each individual,” said Cleveland Browns executive vice president and chief financial officer Dave Jenkins, in an email conversation. “In addition to understanding our fans better and providing an opportunity to accommodate their personal preferences, the system integrates information clearly across multiple areas so our team can communicate effectively with fans, allowing our staff to work more efficiently and successfully.”

Acting on data

As more teams install wireless networks in their stadiums and increase their digital interaction with fans — via such activities as digital ticketing, concession purchases, content consumption and various fan loyalty programs — the business desire is to use that digital engagement to better serve the fan while also increasing business efficiency and support new channels of revenue. However, as our recent Wi-Fi analytics feature found, even the leaders in digital programs are still at the starting points of using analytics to power such ideas.

According to members of the Cleveland Browns’ business analytics department, the team has been trying to build a data-based approach to fan engagement for the past several years, but didn’t find what they were looking for in the way of a product or service until hearing about YinzCam’s new platform. According to the Browns, the YinzCam business platform is a breakthrough, since it provides the means to not just harvest all kinds of data, but to also bring those numbers together to be acted upon in a simple, unified fashion.

Dave Giller, manager of business analytics for the Browns, said other firms with analytics products and services only seemed to offer products that “gave us the data and a container to put it in. YinzCam was the only one who could show us insights, and that really made all the difference.”

The Browns use many methods of communication to stay in touch with fans, including group selfies. Credit: Cleveland Browns

Joe Moeller, also a manager of business analytics for the Browns, echoed Giller’s view. “There are lots of ways to get data, put it in a warehouse, and then build a fan profile,” Moeller said. “With YinzCam, we have a solution for that third step — ‘here’s what I do with the data I have.’ That’s huge for us.”

Testing the math

To find out for themselves if the YinzCam platform could help the team in a measurable way, the Browns set up a thorough pilot program around the question of season ticket-holder renewals — a business question at the heart and soul of many teams’ operations. What the Browns wanted to find out was whether or not a system like YinzCam’s could help them improve an important process — being able to identify season ticket holders who might be leaning toward not renewing, and to connect with them to try to keep them in the fold.

According to Giller and Moeller, there were two significant factors in the pilot — first trying to identify which fans might be in danger of not renewing, and second, how to best reach those fans with targeted communications. As a baseline, the Browns established control groups that put some season ticket holders randomly into groups to be contacted either by email, or phone calls, or via social media; then other groups were built using the YinzCam platform to both find ticket holders who might not be interested in renewing, and to find the best ways to reach those ticket holders.

Giller and Moeller said the method of communicating to fans and ticket holders is a primary concern these days, since many people have a preferred method of digital communication, with no single method applicable across demographic spectrums.

“Some people respond better through a particular platform,” Giller said. “We worry about whether people will get freaked out if they get a DM from us on Twitter.”

Screenshot of the YinzCam Business Intelligence Platform dashboard. Credit: YinzCam/Cleveland Browns

At the risk of oversimplifying the process (interested parties at SEAT can learn more details at a panel describing the Browns’ experiments on Monday at 11:30 a.m. Vegas time), what the Browns found was that using the YinzCam business platform, they were able to increase their success rate of renewals by 16 percent over a non-YinzCam method — a process that gave the Browns more than $1 million in renewal revenues compared to the non-YinzCam method.

“We report up through the CFO, and it’s his responsibility to make sure this [analytics] is a viable business,” Giller said. A million-plus, everyone agreed, was among the best ways to show a digital-program ROI.

Where does it go next?

While ticketing operations are usually the best place to show business improvements, Narasimhan and the Browns are interested in additional steps the business platform can be used for, including managing tasks like content delivery, merchandise and concessions discounts, and additional ticket purchases and upsells.

“There are more questions to be answered, like which content do we produce, and which medium should it be delivered through,” Moeller said. He added that the YinzCam platform will also allow the Browns or other teams to show engagement data to potential sponsors for team apps and other engagement platforms, so they can compare how the team-specific connections stack up against other media and engagement programs.

YinzCam’s Narasimhan said that the business platform could be customized in many ways depending upon a team or venue’s desires for outcomes. From a market perspective, the YinzCam Business Intelligence Platform seems to be a significant shift in direction for the Pittsburgh-based company, one that might help fend off the growing competition from new players like VenueNext, a company whose team- and venue-app strategy is focused on fan services, like ticketing and concessions, over content, with its own analytics platform to help teams better assess the performance of digital operations.

Whether or not teams pick YinzCam or VenueNext or some other competitor to help turn data into profitable actions, the good news for teams and venues is that the biggest player in stadium and team apps is now bringing its playbook to back of the house operations; like in any sport, increased competition can only lead to a better final outcome for all.

Filed Under: Apps, Cleveland Browns, Levi's Stadium, NFL, VenueNext, Wi-Fi, YinzCam Tagged With: analytics, Apps, Cleveland Browns, Levi's Stadium, Mobile Sports Report, Paul Kapustka, season ticket renewals, SEAT Conference, sports business analytics, Stadium Wi-Fi, VenueNext, Wi-Fi, YinzCam

Cavs, Budweiser and YinzCam bring virtual reality experiment to Cleveland fans

May 4, 2016 by Paul Kapustka Leave a Comment

Fan testing the virtual-reality headset at Quicken Loans Arena. All photos: Cleveland Cavaliers

Approximately 750 fans were able to use the Cleveland Cavaliers’ stadium app and some cardboard headsets to get a virtual-reality experience while at Quicken Loans Arena for Wednesday’s playoff game between the Cavs and the Atlanta Hawks, according to the team.

Since we weren’t at the Q we couldn’t see the videos but according to the Cavs there was some VR content available Wednesday night via the YinzCam-developed team app, which if you were lucky to get one of the 750 promotional headsets that were given away, you could insert your phone and have a true, turn-the-head feel to the VR content, according to the team. Other fans could simply view the VR content on their phones, even without the headsets, the Cavs said.

Though there was no live VR content available, the canned-video experiment is just another leading-edge innovation for the Cavs at Quicken Loans Arena, one of the most technology-forward sports arenas around. According to the team it plans to repeat the VR experiment at some future playoff games, with another 1,500 Budweiser-branded headsets to give away.

Screenshot of Cavs app showing VR content tab

Cleverly, the headset “easily transforms into a handy Budweiser beer holder,” according to a press release.

“We’re always looking for new ways to connect with our fans by leveraging emerging technologies that deliver unique experiences. VR was a logical next step and an area we’re excited to explore,” said Mike Conley, Cavs VP of Digital, in a prepared statement. “The technology has endless opportunity and thanks to our partnership with Budweiser and Yinzcam, we’ve been able to get a head start in the emerging VR space with the new video content available on the Cavs App.”

No word yet on how well the headsets worked (as viewing devices or beer holders) or how many fans viewed the VR content, but it is at the very least a sign that VR may be closer to mainstream than you think, and that for savvy teams it can be an easy way to add a very visible sponsorship. Oh and by the way the Cavs also destroyed the Hawks 123-98, going up 2-0 in their series.

Here’s what the VR content looked like (kinda) in a 2D version

Filed Under: Apps, Atlanta Hawks, Basketball, NBA, YinzCam Tagged With: Apps, Budweiser, Cleveland Cavaliers, Mobile Sports Report, NBA, Paul Kapustka, Quicken Loans Arena, Virtual Reality, VR, VR headsets, YinzCam

Podcast Episode 2: Is in-seat food ordering and delivery the next big thing?

April 15, 2016 by Paul Kapustka 4 Comments

Episode 2 of the STADIUM TECH REPORT PODCAST is live, in which hosts Phil Harvey and Paul Kapustka bite into the topic of in-seat food ordering and delivery, wondering if it’s the next big thing in stadium services, or something that needs to get better before it gets bigger. Take a listen and offer your takes in the comments section below!

Here is the link to the podcast on iTunes!

Filed Under: About MSR, Levi's Stadium, Super Bowl, VenueNext, YinzCam Tagged With: in-seat food ordering, Levi's Stadium, Mobile Sports Report, Paul Kapustka, stadium apps, Super Bowl, VenueNext, YinzCam