UPDATE: Super Bowl 50 stadium app will only support in-seat beverage delivery

Screenshot of home page of Super Bowl 50 stadium app. (Click on any photo for a larger image)

Screenshot of home page of Super Bowl 50 stadium app. (Click on any photo for a larger image)

UPDATE, 1/29/16, 11 a.m. — One of the most interesting features of Levi’s Stadium and its ground-breaking stadium app — the ability for fans to order food and beverages on their phones and have them delivered to any seat in the stadium — will be only half-enabled as part of the Super Bowl 50 app, with beverages the only items available to be delivered to fans in their seats.

While the app originally showed food items available for delivery service when it went live Wednesday night, by Thursday morning only beverages were showing up in the In-Seat Delivery menu. Food items and merchandise, however, can be ordered in advance and picked up at express windows throughout the stadium.

Developed for the NFL by VenueNext, the developer behind the regular Levi’s Stadium app, the Super Bowl 50 stadium app otherwise has most of the regular bells and whistles enjoyed by San Francisco 49ers fans the last two seasons, including the live wayfinding maps feature.

In a quick run-through of the app the other new feature we didn’t see was the ability to send food and beverages to a friend in the stadium, which makes sense to leave out since a Super Bowl crowd probably doesn’t have as many friends at the venue as a regular Niners crowd would. The Super Bowl 50 stadium app also has some NFL-specific add-ons, including a Super Bowl Fan Guide (what to bring, what not to bring) and a link to the NFL Experience promotional site, as well as a direct link to download the NFL Mobile App. Features not visible yet on the app that will be there for game day include game-action instant replays, as well as a “Celebrity cam” and a way to see Super Bowl commercials from the game broadcast via the app after they air on TV.

Niners, NFL agreed on keeping food delivery sidelined

If there was a component that would really make this Super Bowl different from past Super Bowls it would have been regular Levi’s Stadium food-ordering and delivery options, which are unmatched in any other large stadium we are aware of. From our personal experience the food ordering and delivery system worked well at a past Niners regular-season game, and enabled us to watch a full Niners touchdown drive instead of having to stand in a line to purchase a beer and a pretzel.

Food and drink delivery order page on Super Bowl stadium app, including the $13 Bud Light.

Food and drink delivery order page on Super Bowl stadium app, including the $13 Bud Light.

In its first year the in-seat delivery service was only used a couple thousand times a game at most during Niners regular season home games, which apparently didn’t stress the system. But at the first real “big event” at Levi’s Stadium — the Coors Light Stadium Series outdoor hockey game between the San Jose Sharks and the Los Angeles Kings on Feb. 21, 2015 — a massive amount of food orders by hockey fans overwhelmed the delivery system, leading to long wait times and many canceled orders, and lots of frustrated fans.

It didn’t help that the stadium that night also suffered from some Wi-Fi outages and some disconnect on the Verizon cellular network, but the failure of the app and the delivery system (which included not having enough human runners on hand to fulfill all the orders) introduced doubt as to whether Levi’s Stadium could deliver on its delivery promise for a big-game crowd.

According to San Francisco 49ers chief operating officer Al Guido, the decision to only have beverage deliveries at Super Bowl 50 was one reached jointly by the NFL, the Niners and VenueNext, and the catering company for the stadium, Centerplate. In a phone interview Friday Guido said that the potential “amount of education” for all the fans new to the stadium and new to the app led the league, the Niners and the caterers toward a path of greater simplicity, namely just having beverages available for in-seat delivery.

“It was a risk-reward decision about the amount of fan education needed,” Guido said. “There’s so much going on at a Super Bowl and so many people new to the stadium that it didn’t seem worth it to us to risk someone not getting an order delivered because of their error, or our error.” Guido added that with all the extra breaks in action for a Super Bowl, and additional concessions stands, “there’s enough time to get around” to get food.

At the very least, Super Bowl 50 fans won’t need to leave their seats to order beer, wine, sodas, Gatorade and water, the only items currently on the delivery list. What shouldn’t be a big concern to the high-rolling Super Bowl attendees is the $5 service charge for delivery and the high concession prices, including the $13 bottle of Bud Light. For the record, Guido said the delivery system performed at similar levels this regular season compared to last, with about 2,000 to 2,500 delivery orders per game.

Screenshot of wayfinding features in Levi's Stadium app. Photo: Aruba

Screenshot of wayfinding features in Levi’s Stadium app. Photo: Aruba

The app can also determine which windows are closest or have the shortest lines, to help fans satisfy their hunger or thirst needs as efficiently as possible. Using the express pickup option, fans can choose items and pay for them and have them ready for quick pickup at the closest or least-trafficked nearby stand, also cutting the time needed to get fed.

Directions, maps helpful too

What also might be extremely helpful to many of the first-time Levi’s Stadium visitors are the app’s ability to get fans to Levi’s Stadium, and then help them find their way around once they get there. The former feature is one we’ve been having fun with since it links to Google Maps and gives fans options for public transit, walking and bicycling to the stadium — according to the app it will only take us 16 days to walk to Levi’s Stadium from our home here in Boulder, Colo., or five days by bike. Apparently the app isn’t familiar with winter or mountains, but that shouldn’t affect those who use it while in the San Francisco Bay area.

Inside the stadium, the 2,000+ Bluetooth beacons allow the app to offer interactive wayfinding, via maps that show users as a familiar blue dot walking around the stadium. Fans will need to turn on location services and Bluetooth for the mapping features to work.

Verizon puts cellular antennas under seats to improve Levi’s Stadium DAS ahead of Super Bowl 50

New Verizon Wireless under-seat DAS antenna placement at Levi's Stadium. Photo: Verizon Wireless

New Verizon Wireless under-seat DAS antenna placement at Levi’s Stadium. Photo: Verizon Wireless

In a first for distributed antenna system (DAS) deployments, Verizon Wireless is using under-seat antenna deployments in Levi’s Stadium to increase capacity for Super Bowl 50, according to a Verizon executive interviewed Wednesday.

Brian Mecum, vice president, network for Verizon Wireless, said in a phone interview that large amounts of wireless traffic at last year’s Super Bowl spurred Verizon to help fund a full replacement of the Levi’s Stadium DAS, which was only a year old, to make sure that this year’s big game would be able to handle the expected usage growth. Mecum said the carrier expects to see as much as 6 terabytes or more of cellular traffic during the Feb. 7 game between the Denver Broncos and the Carolina Panthers at the San Francisco 49ers’ home field in Santa Clara, Calif.

To increase capacity in the lower seating bowls, Mecum said that Verizon basically invented its own under-seat DAS antenna system and paid for its deployment, adding about “30 percent more capacity” through the under-seat antennas alone. For its Wi-Fi network, Levi’s Stadium already uses under-seat access points, as do a growing number of large outdoor arenas. While Verizon’s deployment of under-seat antennas for cellular DAS is a first we’ve heard of, it achieves the same goals as under-seat Wi-Fi, basically just getting signals closer to users in a place where there isn’t any overhead or side structures to attach antennas to.

Close-up of under-seat DAS antenna system. Photo: Verizon Wireless

Close-up of under-seat DAS antenna system. Photo: Verizon Wireless

“To get a quality signal you have to get [the antenna] closer to the device,” and the only way to do that in the 100-level sections of Levi’s Stadium is to go under the seats, Mecum said. Though stadium DAS integrator DAS Group Professionals also upgraded most of its other cellular antennas this summer throughout Levi’s Stadium, the under-seat antennas are exclusive to Verizon Wireless, Mecum said. According to DGP vice president and COO Vince Gamick, just more than 50 under-seat DAS antennas were deployed, along with more than 700 other DAS antennas in the stadium and parking lots.

Low power to ease safety concerns

Though some fans might wonder about the white boxes under their seats, Mecum said the Verizon antenna deployment operates at “well below FCC standards” for power output, and should not be a cause for health concerns.

“They use about the same amount of power as a cell phone,” Mecum said. The antennas are also mounted to shoot their signals down to bounce off the concrete flooring, further reducing the power signal toward fans’ bodies.

According to Mecum, the antennas have already been doing a lot of work during the regular season — though he didn’t provide an exact number, Mecum did say that the 49ers’ home game against the rival Seattle Seahawks (which produced a lot of Wi-Fi traffic) also had a total of DAS traffic on the Verizon network that surpassed the 4.1 TB that Verizon recorded at last year’s Super Bowl at the University of Phoenix Stadium in Glendale, Ariz.

“We’re pretty excited” to see what the eventual Super Bowl DAS traffic number is, Mecum said. “We expect to see at least 1.5 times as much as we saw at the Super Bowl last year.”

San Franicso advertising kiosk where Verizon Wireless installed extra antennas for Super Bowl crowds. Photo: Screen shot from Verizon Wireless video

San Franicso advertising kiosk where Verizon Wireless installed extra antennas for Super Bowl crowds. Photo: Screen shot from Verizon Wireless video

Antennas on kiosks, and engineering for the Lombardi Trophy traffic

The stadium improvements are just part of a Bay area-wide infrastructure improvement blitz from Verizon, a fairly typical thing ahead of big events for almost all the cellular carriers. But some of the pre-game prep for Verizon has a unique flavor for San Francisco, especially the carrier’s decision to put small cells inside San Francisco’s stylish advertising kiosks that dot the downtown area.

With Super Bowl fan activities taking place from San Francisco’s Ferry Building down to the Moscone Convention Center, Mecum said the kiosks became a perfect place to add cellular capacity.

“They were basically empty [at the top] so we ran fiber to them and put in antennas,” Mecum said.

Verizon’s Super Bowl engineering effort also included extra antenna deployments around the areas where the Super Bowl hardware, the Lombardi Trophy and the Super Bowl winning teams’ rings, will be on display.

“The lines to see the trophy and the rings are so long we actually needed to engineer for them and adjust the antenna density [in the display area],” Mecum said. “So you should be able to connect anywhere and everywhere you go for the Super Bowl.”

Super Bowl app will have ‘celebrity cam’ as well as Super Bowl commercials

Screen Shot 2016-01-27 at 12.31.40 PMThe full official details aren’t out yet, but VenueNext CEO John Paul said that the forthcoming Super Bowl 50 stadium app will have a live-streaming “celebrity cam” to watch celebs at the event, and it will also have Super Bowl commercials available for in-stadium viewing shortly after they are shown on broadcast TV.

Paul revealed the teaser details in a podcast hosted by our old friend Fred Paul (no relation) over at New Relic, a software-tools company whose products are used by VenueNext. You can skip to the 19:54 mark of the podcast to start listening to the VenueNext part of the interview.

VenueNext’s Paul also said in the interview that current Levi’s Stadium app users as well as users of the NFL Mobile app will get a notification sometime soon to download the special Super Bowl 50 app, being produced for the NFL by VenueNext. Though the app is designed for use in the stadium during the Super Bowl, the “celebrity cam” feature should work for fans who want to view it at home, VenueNext’s Paul said.

And while Paul talked about how software analytics help VenueNext with the food ordering and delivery feature that is the Levi’s Stadium app hallmark, he did not specify whether or not food delivery would be available for all fans at the Super Bowl. Check back later when we get the official news from either VenueNext and/or the NFL.

Your Levi’s Stadium technology primer: Everything you need to know about wireless technology at the site of Super Bowl 50!

Scoreboard promo for the Levi's Wi-Fi network, from 2014 season. All photos: Paul Kapustka, MSR (click on any photo for a larger image)

Scoreboard promo for the Levi’s Wi-Fi network, from 2014 season. All photos: Paul Kapustka, MSR (click on any photo for a larger image)

With Super Bowl 50 two weeks away there is going to be increased interest about whether or not Levi’s Stadium in Santa Clara, Calif., host site of the event, is “the most technologically advanced” athletic venue. Here at Mobile Sports Report, we have spent the better part of the last two years researching and reporting on Levi’s Stadium and all its technical components, attending multiple events and compiling all the known statistics we can find, to present as complete and as honest an assessment as possible, from a completely objective perspective, about the technology found at Levi’s Stadium.

So what’s our verdict? As we see it, there are three main features that set Levi’s Stadium aside from most others, and qualify it for consideration as one of the most technologically advanced large public venues: The stadium’s Wi-Fi network, its distributed antenna system, or DAS, and the integrated Levi’s Stadium app, which takes advantage of a large network of beacons to provide wayfinding and other location-based features. Though some of the components, like the Wi-Fi network, may not be the fastest or largest around, it’s our opinion that the sum of the parts puts Levi’s Stadium at or near the top of any well-connected stadium list; but the 2-year-old venue’s real test won’t come until Super Sunday, when we’ll all see if the networks, apps and personnel performance can live up to the stress of one of sport’s biggest events.

For anyone who wants to know the exhaustive details behind the technology, we’ve included in this story links to all of our Levi’s Stadium stories we think are pertinent, to help other writers or interested sports-tech types get a grip on what’s really going to be technologically available to the 72,000 or so fans who show up on Feb. 7 to watch the NFL’s 50th annual big game.

For starters, here is the first part of a feature we did at the start of the season about how Levi’s Stadium was getting ready for Super Bowl 50. Though we expect some more news next week about late additions, this article pretty much sums up the first-year performance and the tweaks the San Francisco 49ers made to their home-stadium’s wireless infrastructure. And here is the second part of the feature, which focuses more on the stadium’s excellent app, which we’ll talk more about later.

Fans take pictures at Levi's Stadium, opening day 2014 season.

Fans take pictures at Levi’s Stadium, opening day 2014 season.

Wi-Fi: It’s good, but is it the best?

The Wi-Fi in the stadium is pretty good, among the best out there anywhere, but probably not the biggest or fastest network in all the land. Though the Aruba-gear network was innovative for its heavy use of under-seat Wi-Fi APs and the 1,200 APs it had for its first year, other stadiums are meeting or beating those numbers, and under-seat deployments are now becoming quite trendy for venues that want fast, wide connectivity. With slightly more than 1,200 APs now, the Levi’s Stadium Wi-Fi network has seen some big-traffic days for Wi-Fi, including the stadium’s NFL regular-season opener and a WrestleMania event last year.

Among stadiums we’ve seen, AT&T Stadium in Arlington, Texas, has more Wi-Fi APs and is a bigger place (by about 30,000 in capacity for football) so it had more overall Wi-Fi traffic than Levi’s the past couple years. And Kyle Field’s new network down at Texas A&M is the fastest we’ve seen anywhere, and already has had a bigger Wi-Fi traffic day than Levi’s Stadium. And we haven’t yet visited Miami’s Sun Life Stadium but they get a lot of wireless traffic there too. So while Levi’s Stadium may be among the best, we’re not quite sure it is at the top of the list, at least when it comes to sheer Wi-Fi connectivity.

We might change our tune if the Super Bowl 50 crowd can top last year’s Super Bowl Wi-Fi traffic total of 6.23 terabytes, recorded at the University of Phoenix Stadium in Glendale, Ariz. But so far the biggest total recorded at Levi’s Stadium was 4.5 TB seen at the WrestleMania 31 event last March. From our unofficial observations, the “top 5” list of most single-day Wi-Fi events we know of are:

1) 6.23 TB — Super Bowl XLIX, University of Phoenix Stadium, Glendale, Ariz., Feb. 1, 2015
2) 5.7 TB — Alabama vs. Texas A&M, Kyle Field, College Station, Texas, Oct. 17, 2015
3) 4.93 TB — College Football Playoff championship game, AT&T Stadium, Arlington, Texas, Jan. 12, 2015
4) 4.9 TB — College Football Playoff championship game, University of Phoenix Stadium, Glendale, Ariz., Jan. 11, 2016
5) 4.5 TB — WrestleMania 31, Levi’s Stadium, Santa Clara, Calif., March 31, 2015

For what it’s worth, Super Bowl XLVIII in MetLife Stadium used only 3.2 TB of Wi-Fi, so it will be interesting to see what happens with the growth curve at SB50. In addition to total data “tonnage” there is also an interesting observation about how much data is used per fan, on average. When we get the stats back from Super Bowl Sunday it will be interesting to see if the smaller crowd at Levi’s Stadium will have used more data per connected person, a good reflection of both the carrying capacity of the network and the ease of connecting and staying connected to the Wi-Fi.

Replacing the entire DAS for better cellular connectivity

What is often confusing to non-tech types who try to write about stadium wireless is realizing that there are often two separate networks, Wi-Fi and cellular, operating in the same venue. While many fans actively seek out Wi-Fi, many game-day attendees either don’t bother or don’t know how to connect to Wi-Fi, and so just use their phones like they do anywhere else. To make sure they still have a strong signal, wireless carriers and venues often team up to deploy a distributed antenna system, or DAS, which is basically a bunch of small antennas located inside the venue that act just like a big cell tower, connecting phones to the nearest antenna.

Close-up of new DAS antennas (from mid-July, before the wires were connected)

Close-up of new DAS antennas (from mid-July, before the wires were connected)

At Levi’s Stadium, integrator DAS Group Professionals (DGP) built a “neutral host” DAS for the stadium, which means the team owns the infrastructure and rents out space to carriers so they can connect to customers inside the building. One of the more interesting twists this past offseason was that DGP ripped out and replaced the entire DAS network it built the year before, at the behest of its customers, the major cellular providers. Why? According to DGP, the cell providers — who paid for the upgrade — are expecting as much as 2.5 times more cellular data at this year’s Super Bowl compared to last year, huge numbers that they were afraid might overwhelm the system installed in 2014.

During a stadium tour this summer, MSR saw that the main Levi’s Stadium head end (where the telecom gear that connects the stadium to the outside networks lives) was being doubled in size, so by any stretch cell connectivity should be good if not great during the big game. DGP was also supposed to be increasing cell coverage outside the stadium in the parking lots, but so far we haven’t heard any reports if reception was better this year than last.

At big events like the Super Bowl, the big wireless carriers will spend like crazy to make sure there are no reports of “phones not working,” so the DAS upgrades have become somewhat par for the course. AT&T said that it spent $25 million on wireless infrastructure improvements in the greater Bay area, including expanding its DAS operations inside Levi’s Stadium to allow them to handle 150 percent more traffic. You can expect that Verizon was spending some similar dollars, so rest assured, if you are there your phone will more likely than not find a signal.

What will the app let you do?

The biggest question remaining about the technological underpinnings of Super Bowl 50 — at least as of Sunday night — is whether or not all the features from the regular-season Levi’s Stadium app will make it into the mix for the Super Bowl, especially the one that really sets Levi’s Stadium apart, the ability to order food to be delivered to any seat in the stadium.

Though we’ve been given a “head nod” that the service will be available for Super Sunday, we haven’t yet received any official notice of what’s going to be in the game-day app either from app provider VenueNext or the NFL. This season Niners fans at home games could not only order food and drinks for themselves, they could order and pay for food to be delivered to friends in the stadium, something we noted in our season preview of changes to the groundbreaking Levi’s Stadium app.

App showing ability to buy pricey parking ticket for your RV

App showing ability to buy pricey parking ticket for your RV

If there is some doubt whether the league and the stadium might not make food-delivery available for the Super Bowl, it might have to do with the fact that at one of last year’s “big events” at Levi’s Stadium, the NHL’s Stadium Series outdoor hockey game, the food-delivery service melted down in the face of a massive amount of orders and a too-low level of human staffing. But our guess is that eventually (maybe this week?) we will hear that the Super Bowl app will embrace all the features of the regular Levi’s Stadium game-day app, including in-seat delivery.

What many fans at the game may find even more useful is the app’s ability to provide wayfinding capabilities through a mapping feature that uses the 2,000+ Bluetooth beacons installed throughout the venue to provide live wayfinding, just like how Google Maps shows your car as a blue dot driving down the highway. With many attendees most likely visiting the stadium for the first time, having the ability to find your way around via your device may be the most welcome reason to download the app. Fans should also be able to watch in-stadium replays seconds after plays happen, and may also be able to watch Super Bowl broadcast commercials via their mobile device. Stay tuned for more “official” announcements of app capabilities as we hear them.

In case you haven’t heard enough, here are a few more links from our in-person visits to Levi’s Stadium for Niners home games during the 2014 season.

Niners’ home opener tops Super Bowl for Wi-Fi data traffic with 3.3 Terabytes (Sept. 16, 2014)

Levi’s Stadium ‘NiNerds’ get high-visibility wardrobe upgrade (Nov. 23, 2014)

Stadium Tech Report: Network finishes season strong at Niners’ Levi’s Stadium (Jan. 12, 2015)

AT&T Stadium, Levi’s Stadium tops for stadium Wi-Fi usage

Niners' Flickr promotion on scoreboard at Levi's Stadium. Photo: Paul Kapustka, MSR

Niners’ Flickr promotion on scoreboard at Levi’s Stadium. Photo: Paul Kapustka, MSR

There’s no competition and no wagering, but if you wanted to find the sports stadium that handles the most Wi-Fi traffic, two of your top finalists would no doubt be Levi’s Stadium and AT&T Stadium, which both recently released some season-long Wi-Fi statistics to Mobile Sports Report, including year-long totals in excess of 40 terabytes for Levi’s Stadium and 50+ TB for AT&T Stadium.

Levi’s Stadium, the brand-new home of the San Francisco 49ers located in Santa Clara, Calif., has carried more than 45 TB of traffic on its Wi-Fi network through 20 events, according to Chuck Lukaszewski, very high density architect in the CTO Office of Aruba Networks, an HP Company (Aruba is the Wi-Fi gear suppler to Levi’s Stadium). During those events — 10 of which were NFL games, the other 10 a list including college games, concerts, a hockey game and a wrestling event — the Levi’s Stadium network saw approximately 415,000 unique users, Lukaszewski said.

Down in Texas, the home of the Dallas Cowboys reported some similar Wi-Fi statistics, with a total tonnage mark of 42.87 TB across 11 NFL games and six college games, according to John Winborn, chief information officer for the Dallas Cowboys Football Club. During those games the AT&T Stadium Wi-Fi network saw more than 500,000 unique connections, Winborn said. Winborn also said that AT&T Stadium saw almost an additional 10 TB in usage from concerts and from hosting the NCAA’s Final Four in 2014, pushing the venue’s Wi-Fi usage mark to 52.17 TB. “This [total] does not include our dirt events (Supercross, Monster Trucks, Rodeos) and other full stadium events that would give us an even higher number,” Winborn added in an email to MSR.

AT&T Stadium at College Football Playoff championship game. Photo: Paul Kapustka, MSR

AT&T Stadium at College Football Playoff championship game. Photo: Paul Kapustka, MSR

For comparison, for football games Levi’s Stadium has a normal capacity of 68,500, with additional seating available (including on-field seats for concerts and other events) that can bring capacity to nearly 80,000. AT&T Stadium has a listed football capacity of 85,000, but that number can also be expanded with standing-room only numbers; according to Wikipedia AT&T Stadium had a record 105,121 fans in attendance for a Cowboys football game on Sept. 21, 2009, and had 108,713 fans in the stadium for the NBA All-Star game on Feb. 14, 2010.

Single-day connections for both pass Super Bowl marks

And while the most recent Super Bowl at the University of Phoenix Stadium in Glendale, Ariz., still holds what we believe to be the highest single-game data mark for Wi-Fi traffic at 6.2 TB, both Levi’s Stadium and AT&T Stadium have had events with Wi-Fi usage totals exceeding 4 TB, with March’s WrestleMania 31 hitting 4.5 TB at Levi’s Stadium and the January College Football Playoff championship game recording 4.93 TB of traffic at AT&T Stadium.

Scoreboard promo for the Levi's Wi-Fi network

Scoreboard promo for the Levi’s Wi-Fi network

Both AT&T Stadium and Levi’s Stadium surpassed the Super Bowl when it came to high-water marks for single-game connected user totals; somewhat ironically, AT&T Stadium set what is probably the highest-ever Wi-Fi connection total of 38,534 unique users (out of 91,174 in attendance) during last season’s home opener against the visiting 49ers. According to Winborn, the total was reached “largely due to heavy in-game promotion around the Wi-Fi upgrades and new stadium app.”

At Levi’s Stadium, the season home opener against the Chicago Bears saw 29,429 unique users on the Wi-Fi network, which was more than the 25,936 unique devices connected to the network at Super Bowl XLIX in Arizona. Levi’s Stadium also saw the highest number of concurrently connected users, 18,900, at the Bears game, compared to a high of 17,322 at the Super Bowl. At AT&T Stadium, Winborn said the season high for concurrently connected users was 27,523, recorded during the Cowboys’ home playoff game against the Detroit Lions.

Looking ahead to Super Bowl 50

According to Aruba’s Lukaszewski, the Wi-Fi network at Levi’s Stadium “did what it was supposed to do” last season, carrying high loads of wireless traffic. One stat the Levi’s team invented for its own network was “amount of time the network spent carrying more than 1 Gbps” — a total that Lukaszewski said reached 21 hours and 30 minutes across the 10 NFL events, and 31 hours 40 minutes across all 20 events.

For the upcoming football season and the hosting of Super Bowl 50 next February, the Levi’s Stadium Wi-Fi network will get some strategic Wi-Fi AP upgrades, specifically along some of the concourse areas where groups of standing fans had effectively blocked signals from under-the-seat APs near the tops of seating rows. Lukaszewski said the stadium team would add additional APs in areas where fans are spending time standing, as well as in concourse and plaza bar areas, where some structures were added during the season. Levi’s Stadium is also planning to deploy temporary under-the-seat APs when additional bleacher seats are added for the Super Bowl, Lukaszewski said.

DGP gets deal to extend DAS outside Levi’s Stadium

Franks and DAS: DGP DAS antennas above food station at Levi's Stadium. Photo credit: Paul Kapustka, MSR

Franks and DAS: DGP DAS antennas above food station at Levi’s Stadium. Photo credit: Paul Kapustka, MSR

DAS Group Professionals, the company that installed the neutral-host DAS inside Levi’s Stadium, now has a deal to extend the DAS outside the Levi’s walls, covering parts of the city of Santa Clara, Calif., that surround the stadium.

With next year’s Super Bowl set to take place at Levi’s Stadium, it makes sense that city officials would want to make sure the parking lots and other pre-game gathering areas outside the venue had good cellular connectivity. At the most recent Super Bowl in Glendale, Ariz., neutral host provider Crown Castle did an extensive job of building the “oDAS” or outside DAS in the spaces surrounding the University of Phoenix Stadium.

According to DGP, it will design, build and maintain an oDAS for the City of Santa Clara, initially targeting the area around the Great America theme park and the Santa Clara Convention Center, which sit on the other side of the main Levi’s Stadium parking lots. Like the DAS inside the stadium, access to the network outside the stadium will be offered to all major wireless carriers, who must pay DGP and the city for access to the network.

While the network will definitely come in handy for pre- and post-game connectivity following Levi’s Stadium events, it will also improve overall cellular performance in the area, which is also the home to several large corporate office buildings as well as the busy convention center.

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