The U.S. Open’s last hurrah on NBC, ESPN — last chance for good online golf?

If there’s one thing that’s been a bonus of ESPN’s coverage of the U.S. Open golf championship, it’s the fact that for those of us on the West coast, coverage starts at 6 a.m. local time. That means that by the time most of us are at our computers Thursday or Friday, there’s already live golf to be found. For one last time, we’ll enjoy it as the lads tee it up at Pinehurst No. 2 starting Thursday morn.

Will it be the same next year when Fox takes over? Though Fox did a decent job of the Super Bowl online this past big game, there’s no telling how good or how bad Fox’s golf broadcasts will be, and much less how much Fox will devote to online efforts. If the past is any clue, we may see a regression of sorts when it comes to online options from Fox. For this year, anyway, we’ll still have the rich options usually available from ESPN (including the WatchESPN app) as well as the above-decent online offerings from NBC for the weekend play.

You can, of course, also use the official U.S. Open apps or mobile websites to get mobile/online coverage of two featured groups and featured holes, a la the Masters but with less depth. And if you can stand the amount of time it takes for all the dumb features to load, the PGA’s new home page will certainly be kept up to date with scores and video highlights, as well as pointers to where you can watch live stuff.

NBC, which earned all kinds of honors recently for its online coverage (especially its Olympic streaming efforts) still, in my book, is learning how to do all this. Yes, there was lots of Olympics stuff online, but you had to hunt really hard to find the actual live programming late at night from Sochi — and when you did, the NBC window could spoil the results for you, since the integrated Twitter feed was usually a minute or two AHEAD of the NBC “live” online broadcast. Still, NBC and the NBC-owned Golf Channel should have more info and analysis than you could possibly want all weekend.

If you are watching on an actual television set, the ESPN coverage on Thursday and Friday goes from 9 a.m. Eastern to 3 p.m. ET, then you switch over to NBC for two hours, and then back to ESPN for the last two hours of coverage. On the weekend, it’ll be the last call for Johnny “63” Miller as lead broadcaster, as NBC covers things from noon ET to 7:30 p.m. Saturday, and Sunday from noon until the winning putt drops. Or until there’s a tie and an 18-hole Monday playoff.

The Players Championship keeps major-like online viewing options

Island green at TPC Sawgrass, home of the Players Championship

Island green at TPC Sawgrass, home of the Players Championship

It’s still not recognized as one of professional golf’s majors, but this week’s Players Championship tournament nonetheless has majors-like online coverage, with multiple ways to watch golf online during a weekend when almost all of the top players are competing.

In addition to having big-event features like being able to follow featured groups of players throughout their entire round and to watch every group play the famous island-green hole, No. 17, the Players online options also include the PGA’s whizzy Live Maps feature, which lets you look at an interactive Google map of the course and then click on the group you want to see shot info for. For desktop jockeys who want to keep an eye on golf during Thursday and Friday, such option are what make online sports worthwhile.

HERE IS THE LINK TO PLAYERS CHAMPIONSHIP ONLINE VIEWING

As we did last year, however, we can’t heartily recommend the PGA app for mobile devices, unless your mobile device is made by Apple. We’ve tried the PGA app on several of the Android devices we have around the MSR headquarters, and have found it still spotty — sometimes it works, sometimes it doesn’t. The other confusing thing about trying to watch golf online is the weird handoffs that sometimes happen due to network coverage issues.

What do we mean? Sometimes the golf is available online only, and sometimes you have to open the NBC app because the coverage is live on broadcast TV. Though it seems like you can always get there, the hoops and jumps seem like a confusing Kludge. Why golf (and other sports) can’t figure out the rights issues between themselves and just make it one-click easy for the fans is beyond me. But it’s a little reminder that we are still at early days for online and mobile sports viewing, and at least for me the value of being able to watch online or on a mobile device is worth the tradeoff of having to figure out how to configure my device or launch the right app. But it should be easier, and better.

Masters sets big-event standard again for streaming video, with multiple online and app choices

Screen shot of The Masters iPhone app. Credit: The Masters

Screen shot of The Masters iPhone app. Credit: The Masters

We’ve said it before, and we’ll say it again: No big sports event does online video as well as The Masters. And this year’s version, which begins Thursday April 10, is no different with five channels of online action available both at CBSsports.com and at the Masters.com site. Live video and other features will also be available through the free Masters apps for iPhones, iPads, iPod Touch, and Android-based phones and tablets. Mind you, this is all on top of the extensive live TV coverage, which is also the best for any major sporting event simply because of the lack of commercials.

HERE IS THE FULL MASTERS TV AND ONLINE BROADCAST SCHEDULE FOR THE ENTIRE MASTERS WEEK

Even with Tiger Woods missing this year’s Masters due to recent back surgery, there’s still plenty to like about this year’s field and with Tiger removed from the equation maybe some other golfers will get more time to shine in the spotlight. But seriously, if you can’t get your fill of live golf action next week you’re simply not trying. The online part, which we like best, will have five different channels, four of which are truly live on-course action, plus one from the range with the usual talk-show type analysis and blah blah blah.

But the action channels are mesmerizing: One will focus on “Amen Corner,” the stretch of holes 11, 12 and 13 that may be the best three-hole sequence anywhere; another channel focuses on holes 15 and 16, which would be signature holes at maybe any other course other than Augusta. The third and fourth channels will simply focus on “featured groups,” following top groupings of players over the last 9 holes each day. If you’re an addict like I am you will be sitting with your laptop on the couch, watching ESPN coverage Thursday and Friday which you supplement with the online stuff.

We tracked down some of the infrastructure that makes the Masters online tick a couple years ago, and we can only imagine how it’s grown since. The good news is, the team of The Masters, IBM and CBS seems to have this thing nailed down, and truly we can’t wait for what is usually the best weekend of online sports-watching anywhere.

Variety of apps to support the Sochi Olympics

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NBC’s broadcast of the Olympics should be boon to its online and streaming viewership, even though this is something that the network has made available for some time. As with many apps and capabilities users often only discover them when looking for specific tool or event.

There are a surprising number of apps available for the upcoming 2014 Winter Olympics that will be held in Sochi starting later this week. They range from simple calendars to one that will be showing live events.

Actually this is probably not surprising but then it’s hard to say why you would want something aside from the one that is available from NBC Sports, the official broadcaster of the games. Aside from the fact that the app, NBC Sports Live Extra, is from the broadcaster it was hardly just conceived for the Olympics.

The app also provides live sports events that air on NBC, NBC Sports Network and the Golf Channel so that over the course there will be IndyCar, the PGA Tour, Premier League Soccer and the NHL to name just a few.

We have already mentioned most of the features of the app as it pertains to the Olympics but it’s good to mention that there will be 1,000 hours of live streaming video with some replay on demand capabilities. It is free to use with select caveats.

However if you are looking for different functionality there are plenty of options starting with the U.S. Olympic team’s official app. It details who has made the team, links to athletes’ social media and an up-to-date following of how they do.

Another general purpose sports app, this one with a more international flavor, which will have a special focus on the Winter Olympics, is BBC Sports. It will have live coverage of events at the games and can be used to follow a wide range of International sports.

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An interested app is the Sochi 2014 WOW (Wireless Olympics Works) that comes from Samsung Electronics, one of the major sponsors. The app is customizable so that a user can have it focus on their specific interests. Not too surprising is that it is also optimized for Samsung devices.

SendtoNews inks digital distribution deal with PGA Tour

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Cloud-based digital sports media distributor SendtoNews has another feather in its cap as it has signed an exclusive multiyear deal with the PGA Tour that gives SendtoNews the rights to distribute PGA digital video to U.S. local news sites.

This continues a slow and steady expansion of the multimedia digital sports distributor. It had signed a Canada-only deal to distribute NFL video and signed deals with the LPGA Tour and NASCAR last year to joining a growing list of partners that include major names such as the English Premier League, and Formula 1 as well as lesser known sports leagues such as Rugby Canada, the American Hockey League and the World Archery Federation.

The deal with the PGA Tour will enable SendtoNews to serve as a centralized distribution point for PGA tournament highlights, player interviews, commentary and other video content that it will make available to its partners via its digital News Partnership Network.

The company describes its News Partnership Network as one that is comprised of comprised of thousands of top national, regional and local sports broadcasters and publishers. It provides the highlight videos and other packaged products and its partners share advertising revenue.

The videos can be seen on members’ web sites, and increasingly popular method for getting news for fans as opposed to print editions. It would be interesting if SendtoNews could find a way to directly access fans. It would certainly be nice to do something such as subscribe to a NASCAR feed that provided me with all of the highlights and interviews since I imagine that its partners pick and choose what they broadcast. A driver that is not a fan favorite but has something interesting to say is probably shut out currently.

Sportsmanias.com updates website, enhances Twitter feed

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Real time sports news aggregator Sportsmanias.com has extended its feature set with a redesign that has several additional features including one that will enable a fan to follow the Twitter feed from beat reporters on both sides of a rivalry.

While currently a fan can have a Twitter stream that includes two or more beat reporters Sportsmanias has gone a step further and enables a fan to have them run side by side, enabling them to run as dual streams so that there is no need to sort the wheat from the chaff.

This is just one of the improvements from the startup that was founded just last year and so far has raised $1 million in venture funding. It has both website and app that serves as a news aggregator for all major U.S. sports including NFL, NBA, MLB, NHL and the NCAA. In addition it covers a wide variety of domestic and international soccer news, teams and leagues. The news feed that a user gets can be customized to meet their sporting preferences down to individual teams, along with players’ twitter and social media feeds.

The company allows fans to follow sports events in different fashions. If they are in attendance at the sporting event they can use the Sportsmanias News Feed App to follow along to the action both in front of them as well as elsewhere while at home they can use the dual tweet feature to explain what might be obvious to fans at the events but not ones that are limited to what the broadcaster is showing.

The overall look and feel of the web site has been simplified in the latest redesign; along with faster load times so that there is as little lag between events and updates as possible. The site now has simplified graphics and easier, more intuitive navigation capabilities. It has also enhanced its rumor section.

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