Turner Sports to provide viewer options during Final Four broadcasts

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The NCAA’s Final Four is one of the most watched sporting events of the year, and for that matter talked about as fans and non fans start early by entering pools of all sorts to predict the winner of the month long tournament..

As the teams get eliminated and it charges down to the finals fans become polarized as to who they want to win based on teams’ reputations, pool results and a host of other issues. Now fans can watch broadcasts that are designed for each team in the Final Four thanks to Turner Sports, the network that will be broadcasting the games.

Sports Business Daily is reporting that the two will take an innovative approach to broadcasting the games at next years’ tournament. There will be the traditional national broadcast that will be seen on TBS. TNT and truTV will then carry the exact same game but with a twist.

Each channel will have a team-centric approach with announcers and camera angles designed to highlight one team. The differentiation does not stop there as the halftime shows will also be different, although pregame and post games shows will be the same.

The Final Four next year will be seen only on cable for the first time and the networks are hoping that they can avoid the tradition viewership drop when a formerly over the air broadcast moves to cable with this move. The championship game will be broadcast on CBS and so will obviously not have dual perspectives.

Friday Grab Bag: Top Sports Twitters, No one wants NASCAR

Sports humor site Deadspin breaks down the top sports Twitter accounts with a short synopsis of each, most of them dead on and pretty funny, using actual tweets from each account to highlight, sort of, what the person stands for.

The piece does not spare many, with pretty much an impressive list of people and put downs. It should be noted that Deadspin only included 73 sites in its Top 100 list.

Instagram a threat to hockey reporters?
Sports reporters who cover the Philadelphia Flyers are all up in arms over the team’s decision to use Instagram as the avenue by which it announced who would be its starting goalie. The best part is how the reporters, some of the most old school in the nation, responded.

That would be via their smartphones and through their Twitter accounts of course. Nothing can show your disgust over someone using the latest technology than by also using it to complain about that use.

Aereo coming to Android
The TV over Internet developer Aereo said that it will soon be delivering to the Android operating system. It already has a version of the iPhone but said that the Android took much longer because of the huge number of customized versions of the OS.

Aereo is currently locked into a lawsuit with TV broadcasters over its rights to rebroadcast their products and they are trying to fast track the suit to the US Supreme Court to prevent the rapid expansion of the company,

iPhone 6 to reported to have 4.8-inch screen
Cnet is reporting that a Jefferies analyst is predicting that the next generation iPhone, expected in sometime in 2014, will have a 4.8-inch screen. The current screens on the just released iPhone 5s is 4 inches.

Jefferies analyst Peter Misek made his prediction after meeting with Apple suppliers in Asia. Currently Apple is behind the curve in screen size, with an estimated 50% of other smartphones that shipped last quarter having screens larger than 4 inches.

ESPN & Turner fleeing NASCAR
It has been reported elsewhere that NASCAR’s viewing numbers have been declining for the last several years but has it really come to this? The Sports Business Daily is reporting that both Turner Sports and ESPN are looking to exit their respective broadcast deals with the sport early.

The idea was to turn responsibility for the telecasts over to Fox Sports a year early, since Fox will be the new broadcaster for NASCAR in the future. NASCAR turned down the idea according to The SBD.

Motorola to one-up Samsung in large format smartphones

According to Cnet there is the possibility that the next generation smartphone from Motorola will feature a 6.3-inch display, placing its own stake in the ground in the rapidly growing phablet market segment.

The space, pioneered by Samsung and its Galaxy Note lineup, has seen a number of additional players enter the market such as Sony while others such as Microsoft have hinted at the possibility. Apple appears to be the lone holdout on the large screen segment among the major players.

Viewers flock to on-air and digital PGA Championship broadcasts

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The Turner Sports decision to present an aggressive online presence for the PGA Championship as well as strong over the air coverage resulted in strong results as the event sees big growth in viewership in both areas.

The over the air broadcast of the 2013 PGA Championship from the Oak Hill Country Club East Course in Pittsford, N.Y., shown on TNT received the network’s highest rating for the event in 3 years with an average of 1.6 million viewers, up 54% from last year. It had an average of 1.2 U.S. house hold rating, a 50% increase from last year.

Probably as no surprise most of the top regions in terms of viewership are also hot golfing destinations and all rated much higher than the national average. They were markets for all four rounds of coverage on TNT were Las Vegas (2.7), West Palm Beach (2.6), Columbus (2.4), Greenville, S.C. (2.4) and Orlando (2.3).

While the broadcast numbers were strong, the digital numbers were even stronger, showing that there is a large market that wants to experience sporting events but often cannot get away to view them on television.

The PGA.Com umbrella that handles both mobile and broadband streaming delivery was up 69% during the Championship and live streaming hours across platforms are up 85% compared with 2012.

Turner Sports Goes All-in On PGA Championship Coverage

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The 95th PGA Championship is being held at the Oak Hill Country Club’s East Course in Rochester, N.Y. and if you cannot catch any (or all) of TNT’s 18 hours of broadcast coverage there are other options that will enable you to stay abreast of the tournament.

Turner Sports is seeking to provide one of the broadest multimedia sports presentations possible with its coverage of the PGA Championship starting tomorrow, the 23rd consecutive year that the network has covered the event.

There is first off PGA.Com, an online site that provides users with a variety of features about the event but possibly the most important for remote fans is that it provides live streaming via PGA Championship Live. It is designed for not only PC users but also available on iOS and Android smartphones and tablets.

Among the features available from the app are a 360-degree camera that provides a panoramic view of the course and it has the ability to allow users to move the camera to get a view that matches their desire (aside from being there live). Fans can also look for highlights via its Video Highlight Hub so that they can witness all of the top moments and will allow fans to search and browse by player, round, hole or top moment from the 2013 PGA Championship.

For desktop users there is also a function that provides bird’s eye view of the interaction between players with an enhanced leaderboard that not only provides scores and highlights but also players interaction with each other around each hole

For mobile users there are also some specific features available as Turner has expanded its app from last year and added Android support in addition to the existing iOS features, although they offer slightly different features. For iOS users the user news, video alerts, detailed leaderboard and scorecards and access to live video streaming. The mobile web site will also offer live video, score updates and other news.

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Turner is not forgetting social media and has a number of new, improved or returning features. In the new category s Twitter Mirror showing shots and comments from players that fans can view @PGA.Com. Twitter will also be showing video highlights at the Twitter address and fans can participate in join a chat site that will include journalists and players at #PGAChamp.

Turner is also offering a variety of extras such as Predict It, an interactive tournament prediction feature and “PGA Championship Pick the Hole Location Challenge Hosted by Jack Nicklaus” that will enable fans to select the location of the famous Par 3 on the 15th hole.

NBA Fans Leap onto Digital Bandwagon with Soaring Viewership

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As we mentioned a few weeks ago the NBA has moved to provide access to its playoffs to a wide variety of platforms including iOS mobile devices, PCs and Kindles. The results are now in and it has resulted in record setting traffic.

The push was done by NBA Digital, a group that is jointly managed by the league and Turner Sports and resulted in the just concluded NBA Championship series having an all time cross platform consumption for the league across its properties that include NBA TV, NBA.com, NBA LEAGUE PASS, NBA LEAGUE PASS Broadband, NBA Mobile, NBADLEAGUE.com, and WNBA.com.
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The NBA Mobile had huge increases in page views and video streams with more than 138 million page views, up 91% vs. 2012. There were a total of 4.5 million video streams during the 2013 NBA Finals, which represented a 126% increase over last year. The mobile app that is published by the league, NBA Game Time, had a 110% download increase compared to last years’ finals numbers.

NBA TV’s NBA GameTime experienced all time viewership as well with an average of 128,000 total viewers for both shows, numbers that represent a 28% increase compared with last year.

Hopefully this is a trend for the future among all sports. MLB has embraced mobile access for years while the NFL seems stuck with an older, much less encompassing model. As users continue to cut off cable and broadcast television and rely on Amazon Prime, Netflix and others for much of their viewing options, new methods to gram fans will be needed in the future.

NCAA.Com Provides 2013 College World Series App

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If you are fan of college baseball, baseball in general or a school that made the College World Series then the NCAA has an app for you that will help you stay abreast of what is going on, what has happened and when things will be happening.

The 2013 NCAA Men’s College World Series will run from June 15 through either the 25th or 26th depending on results and will take place in Omaha. SO chances are that you might not have factored that into your summer vacation plans, but if you did not, or if you are attending the app has plenty for all.

The NCAA Men’s College World Series app is free and there are versions for iPhone, iPod touch as well as select Android devices. While the app provides a host of information on the tournament as well as an interactive map of the tournament site and a visitors guide to the city of Omaha.

Among the features the app includes are a daily event schedule with times, locations, directions/maps and lists of all the tournament’s festivities, live scores of all games and general information about the tournament and site.

Other features include real-time game highlights, post game post-game photo galleries, press conferences and editorial content about the tournament.

It seems that the NCAA is moving more into the mobile world every year. Earlier this year it featured an app for March Madness and had huge numbers in terms of viewership. It is unlikely that the baseball one will reach that level for a variety of reasons but increasingly the league is developing alternatives for fans that are on the go. As with the March Madness app the NCAA.com worked with Turner Sports on the program.

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