Friday Grab Bag: 14 New ESPN Channels — mainly online

ESPN is launching 15 virtual networks for users of Apple TV and Roku boxes that provide Internet connectivity to their televisions as part of its ongoing WatchESPN initiative. The new channels’ programming will be culled from related conference programming from the network’s existing portfolio that includes ESPN, ESPN2, ESPN3, ESPNU and others.

Some of the programming will include select live events including college basketball. Others such as college football will only be available via on-demand broadcasting. The channels will feature the ACC, America East, Atlantic Sun, Big South, Big West, Horizon, Mid-American, Metro Atlantic Athletic, Missouri Valley, Northeast, Ohio Valley, Southern, Sun Belt and Southland conferences. In addition there will be a combined channel featuring coverage of historically black colleges and universities (HBCU) and conferences including the Southwestern Athletic Conference, Mid-Eastern Athletic and Central Intercollegiate Athletic conferences.
Fox Sports 1 has new MLB show
Fox Sports will be broadcasting a new slate of games this year, with a preference for teams that have regional Fox broadcast deals, and it will have the opportunity to highlight its games with its new MLB Whiparound show.

Airing Monday-Friday at 10 pm ET (but 12 midnight on Wednesdays) the program will be up against one of ESPN’s flagship programs Baseball Tonight and the MLB Network’s MLB tonight, all of which start at the same hour.

The Raiders to Portland?
There are a few fans in Portland, Ore., who are running a campaign to get the state to encourage the Oakland Raiders to move north to Portland, a city that lost its Single A baseball team a few years ago due to lack of support.

While the Raiders’ owner has said that the team would look to move if Oakland does not solve its stadium issue (it wants a new one) it seems highly unlikely that Portland would be its first choice with Los Angeles open. However the mix between Portland hipsters and die hard Raider fans would be great to watch.


NBC had to provide make-good ads for Olympics

Advertising Age is reporting that the broadcast giant has to provide make-good ads to some of its Olympics customers because while it won the broadcast bragging rights for virtually every night it fell short of the projected ratings.

However the network feels good about the overall results and is optimistic about its next Olympics broadcast, the 2016 Summer games in Rio. It has already started to sell ads for that event.

Minor League Baseball team has selfie promotion
One of the great things about minor league baseball are the interesting promotions that many of the teams engage in. What is possible the first of the upcoming season comes from the Kalamazoo Growlers.

They are having a promotion centered around selfies called the Salute to Selfie Night this season. The event calls for fans to take pictures of themselves and submit them, from which the team will make a jersey with the images reproduced in collage form. So practice your duck face now!

DISH Network and Disney deal boon to digital sports fans

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The Walt Disney Company, parent of ESPN, has reached a long term deal with DISH Network that will open up Disney content for broadcasting to DISH customers not just for television but also across multiple digital platforms.

The deal calls for the cancellation of all legal proceedings between the two parties as well as providing content to DISH subscribers. For sports fans this means access to established sports programming such as ESPN and ESPN2.

However new or just emerging channels will also be available to fans such as the soon to be launched SEC channel and the Longhorn Network as well. The deal for the SEC and Longhorn channel also enables DISH to provide these and other programming such as WatchESPN as a live and on demand digital stream to computers, tablets and smartphones using the DISH anywhere app.

However the digital portion of the deal requires that users subscribe to DISH Networks at a prescribed level in order to receive the services. Other properties such as Disney Junior, ABC Family, Disney Channel and Fusion also fall into the broadcast, live streaming category. There will also be expanded on-demand content availability including content from ESPN Deportes and from ESPN Films.

As the digital environment evolves, and most likely expands, going forward the deal has spelled out how they can go about taking advantage of this space. It provides a structure for other advertising models such as dynamic ad insertion and advertising on mobile devices.

Overall the deal will enable approximately 14 million satellite television viewers to have access to ESPN both on their televisions and as a second screen option going forward.

Friday Grab Bag: MLB to live stream World Series

Taking its digital game up a notch MLB’s Advanced Media has announced that it will start permitting subscribers to its MLB.TV using its At Bat app to watch both the All-Star game as well as well as the entire World Series on their registered mobile devices and computers.

The games will be broadcast over the air by Fox Sports and some details still need to be worked out as Fox’s broadcast partners will be involved in some manner in the vetting process. Still this is a great move by MLB opening up the games to more viewers. Think it will go back to day games for the Series? Me neither.

Samsung teams with Mandalay Sports Media on second screen content
Samsung Electronics America will be working with Mandalay to develop new and original second screen content that will then be made available on select Samsung products. The content will be built around Samsung’s Automatic Content Recognition (ACR) technology platform to enable complementary and supplementary content experiences for TV programming.

The programs will initially be distributed on Samsung’s 2012, 2013 and 2014 Smart TVs as well as select tablets and smartphones. No word yet on what types of shows will be developed under the program.

NFL to add two more playoff teams in 2015?
The NFL has hinted that it is looking at adding additional playoff teams in the future because, well the owners will make more money. The rumors appear to be picking up steam and the Washington Post has reported that it will happen in 2 years.

This is interesting in that in the last postseason the league had issues selling playoff tickets and the addition of more teams will dilute the value of the regular season and possible create even more issues in selling playoff tickets.

ESPN talks about ESPN
There used to be an adage in reporting that “You reported the news, you are not part of the news.” Well that message has never sunk in at ESPN as the latest round robin of repeating itself has taken on comic qualities.

After one of its analysts reported that he would not take Johnny Manziel as a QB for his team, ESPN’s talking heads then discussed this comment endlessly for the next day or so. Awful Announcing does a great job in dissecting how much coverage the network gave to a comment made by one of its own people.

Can 120 Sports find a niche in sports streaming video market?

Without any examples of what they will do, it’s hard to guess where the new sports streaming video concern 120 Sports will fit in. But with content partners that include Sports Illustrated, Major League Baseball, the NHL, NBA, NASCAR and major colleges, it’s a good bet sports fans will find something to watch among the two-minute clips that give the site its “120” moniker.

Our pal Todd Spangler has a great writeup of the details of the 120 Sports launch over at Variety, but I wonder how (especially without any football content) the new site will make a name for itself, with its obvious competition being the worldwide leader, ESPN. With the technical chops of MLBAM behind it, 120 Sports is probably going to look great and perform well online. And as long as it’s free it will get some eyeballs. But if you read the press release you see there is talk about the “premium” version for pay somewhere down the road. That’s where 120 Sports will face its real test and right now I don’t see a compelling reason to pay for yet another sports outlet.

What I do foresee in the near future is some real shakeout between teams, leagues and broadcasters, because right now it seems like some leagues — the NFL mainly — are in danger of alienating their big-bucks TV contracts with their league-owned digital plays, like NFL Now. In the early days many sports fans will no doubt pay to see what’s on, but I don’t think there is a limitless budget for anyone when it comes to viewing sports. At some point (like what’s happening now with cell phones) sports fans are going to pick winners and losers, and my bet is that whoever has rights to live action and/or replays is going to be the big winner.

I like the idea behind 120 Sports, as short clips are definitely the way to go when it comes to online video. But do people really want a mix of features and other etcetera from a wide range of different sports? Or are they going to go to sports-specific or team-centric sites first? I just don’t see how 120 Sports is going to be significantly different from what’s available now but maybe they will show us when content is actually live.

Friday Grab Bag: O Canada’s Olympic beer fridge

Everybody has that one friend that always manages to drink most of the beer in your fridge and never seems to bring any to replace it. It looks like the Olympics have that problem but at least one nation has come up with an innovative way to keep the beer available only for those who have a right to it.

In the Team Canada athletes compound the only way you can get the beer fridges to open is to have your Canadian passport scanned in order to get a cold Molson. I wonder if they are marketing this technology to home owners?

Rick Reilly really likes Rick Reilly

It seems like a very dim memory now, but at one time Rick Reilly was one of the must reads in sports. And if you did read him religiously in the past there is probably no reason to read him now as it seems that he is increasingly plagiarizing himself in his latest work.

It has gotten so bad for the ESPN columnist that now when people report on his latest transgressions they have a large selection of past examples to bring up. Aside from this he has been embarrassed by Fox Sports 1 announcers, misquoted his father-in-law and complained that he did not get credit for a Twitter news item. What may be even worse is that satire on the subject looks real.

There is an (ESPN) app for that
ESPN touts itself as the worldwide leader in sports and one of the methods that the sports network is now reaching out to fans is via apps for mobile devices.

Most sports fans that I know have the general ESPN app on their phone but that is just the start. There are a range of apps that are locally targeted with the first five covering Los Angeles, Dallas, Boston, Chicago and New York.

No Cactus League games from ESPN
ESPN has released the lineup of games that it will be broadcasting for this years Spring Training slate and if you are not a fan of the Yankees and Red Sox you are very likely to be uninterested in this heavily slanted broadcast schedule.

There will only be seven games and two of them are featuring the Yankees-Red Sox, and the Cactus League, that serves teams from San Francisco, Los Angeles and Chicago, apparently does not exist to the network as it has been shut out, again.

A look at climbing one of the tallest buildings in the world
BASE jumping is the sport of leaping off tall structures, so is there a name for climbing them? Well even if there is not it is quite an achievement and the video for the guys that climbed the Shanghai Towers shows how hard it is.

The tower is 650 meters, or 2,132 feet, and these two men did it with their bare hands. I wonder what the winds are like at that height on a building?

WatchESPN app now supports Windows 8 devices

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Mobile users that utilize devices that run on Microsoft’s Windows 8 operating system no longer have to be second class citizens when it comes to viewing content generated by ESPN’s family of networks as there is now a WatchESPN app for their devices.

What this means in real terms is that if you have a subscription to a network that shows the network’s lineup they can have access to that includes ESPN, ESPN2, ESPNU, ESPN3, ESPN Deportes and ESPNEWS through WatchESPN.

The free app also includes the ability for users pin the app with a Live Tile that provides an instant view from the start screen that displays the top live events as well as features such as Snap functionality, a channel guide, the ability to browse by sport, access to featured live and on-demand content. ESPN Goal Line and ESPN Buzzer Beater will also be accessible when those channels are in season.

In case you are unaware of which cable and satellite video providers that do or will soon feature ESPN and so enable you to access this feature here is a short list. AT&T U-verse TV, Bright House Networks, Cablevision’s Optimum TV, Charter, Comcast Xfinity TV, Cox, Google Fiber, Midcontinent Communications, Time Warner Cable, and Verizon FiOS TV.

This is very good news for supporters of that operating system, which consistently comes in third when versions of sport apps are delivered. MLB almost always delivers a version of its numerous apps first for Apple’s iOS platform and then for Android. Others apps also tout the rival OS first and often there is no mention of Windows support.

Windows 8 had a strong fall growth spurt but has slowed while the older Windows 7 has seen strong growth in recent weeks. Hopefully this and increased support from other mobile apps will provide some much needed impetus for additional growth.

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