NBC’s Premier League Coverage Includes Free Mobile App

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NBC has given soccer fans a look at what its coverage of the U.K.’s Barclay’s Premier League will look like next season and fans have to be excited with all 380 matches presented both live and streaming so fans can always catch their favorite teams’ action, or root against foes as the case may be.

There were some questions about how the network would handle the broadcasts after outbidding Fox Sports with a $250 million offer for the rights to broadcast the extremely popular league starting next year.

The live broadcast will be shown live on NBC, NBC Sports Network, Telemundo, Mun2, Premier League Extra Time, NBC Sports Live Extra and Other NBCUniversal Channels. The Premier League Extra Time package of overflow television channels is a set of free channels that come with subscribers of NBC Sports Network. On top of the coverage of the matches will be approximately 600 hours of weekly studio and other programming.

However the network is reaching out to fans that may not have access to broadcast television some or all of the time and have the NBC Sports Live Extra website for online users and then there is an app for mobile device users that provides free live streaming of all of the matches. Now you can watch soccer while watching your kids’ soccer.

I was surprised to find out that Fox had also an app available for watching soccer, and that according to The Big Lead it cost extra and its customer service left something to be desired.

NBC Sports Group has announced on-air talent for its coverage of Barclays Premier League soccer, starting in August. Arlo White is the lead play-by-play and will be calling them live from the U.K., joined by former Premier League stars Lee Dixon and Graeme Le Saux as analysts.

From the looks of it NBC has fans covered from top to bottom on the upcoming Premier League, and while I have yet to watch any of the US Major League Soccer matches that they now broadcast, I have heard from friends that the network has brought it’s a game to that as well.

CBS Plans Big Online Blitz for Super Bowl: Watch Online, Mobile, and oh yeah… on TV

With the Harbaugh Bowl lineup now set, NFL fans will be glad to know that CBS is planning to stream this year’s Super Bowl live online, for free, at this website, with apparently no requirement to download any software like last year’s broadcast.

The Feb. 3 game between the San Francisco 49ers and the Baltimore Ravens is scheduled to begin at 6:30 p.m. Eastern time, with lots of stuff beforehand. You can also “like” the CBS Sports Facebook page, or follow CBS Sports on Twitter, just in case you’re not getting enough pre-Super Bowl info.

What we really like, though, is the simple instructions for online viewing — “Bookmark this page to access the live stream on Super Bowl Sunday,” reads the CBS page. That’s a lot easier than last year’s online broadcast by NBC, which required viewers to download the Microsoft Silverlight plugin. Not good. Let’s also hope that they will sync the broadcasts this year, unlike last year when the online show was 3 to 4 plays behind the live TV, making it useless as a “second screen” app.

According to tweets we have seen from CBS execs, as well as this press release written up by Engadget, there are apparently going to be a lot of bells and whistles available online, even perhaps a fan-selected camera view. CBS’s Jason Kint was apparently beta testing the app during Sunday’s games:

Our only quibble is that CBS Sports won’t exactly show the game live on your cell phone — to have it stream via a cell phone or pad you need to have a Verizon contract and you need to download the NFL Mobile app, which costs $5 per month. No word yet whether or not you will be able to watch via the CBS web page via a mobile phone or tablet browser, but we will discount double-check that option so stay tuned.

Friday Grab Bag: Atlantic 10 Inks Broadcast Deals — Microsoft Surface/Windows 8 Date Unveiled

The Atlantic 10 Conference has just closed a pair of broadcast deals that will enable it to maintain a strong presence on broadcast television. The 9-year deal with NBC Sports calls for the network to nationally televise men’s and women’s basketball games on the NBC Sports Network, as well as select local games on NBC Sports Regional Networks. Included will be the ability to live stream games on NBCSports.com for mobile users starting next year.

ESPN has also reached a new agreement with the conference, one that will extend the existing agreement to broadcast the conference’s men’s and women’s basketball games, including each conference championship. The agreement will begin with the 2013-14 season and conclude in 2021-22 and will continue to include extensive action on ESPNU.

ESPN’s Atlantic 10 programming will be available across the network’s multiple properties including ESPN, ESPN on ABC, ESPN2, WatchESPN, ESPNU, ESPN3, ESPN 3D, ESPN Mobile TV, ESPN Buzzer Beater, ESPN International, ESPN Deportes, ESPN Classic and ESPN.com.

Google/Motorola drops a patent claim against Apple

Motorola Mobility has withdrawn a patent infringement claim against Apple that it had filed with the U.S. International Trade Commission two months ago according to a report in Bloomberg. However it has said that it does reserve the right to refile and that the withdrawal is not due to any agreement between the two companies.

Tablet Global Market sales expected to top $40B this year
Market research firm Global Information has estimated that the worldwide revenue for tablets this year will reach $40.4 billion and that due to a forecast growth rate of 29% year over year it will reach $181.5 billion by 2018.

Tablets have been in the news a great deal lately, with a bevy of new devices hitting the shelves soon from Amazon and Barnes & Noble while the Windows 8 and Apple iPad launches are in the near future. With all of this news it is probably no surprise how well they have been selling.

Samsung wins a small victory over Apple in U.S.
Samsung has convinced the trial judge that heard the case with Apple in the United States to lift the ban on the Samsung Galaxy Tab 10.1 tablet. The tablet was one of many devices that Apple sought to have banned after it prevailed in its copyright and patent win in US District Court earlier this year.

Major League Baseball reaches 8-year TV deals with Fox and Turner
Earlier this week Major League Baseball announced an 8-year national media rights agreements with FOX and TBS, which coupled with the deal signed with ESPN earlier will make the teams’ owners very happy. The three contracts will deliver $12.4 billion over their life.

The new deals with Fox and Turner will start in 2014 and allows Fox to keep the All Star game as well as the World Series while the League Championship Series and Division Series will be shared across FOX Sports Media Group (FSMG), TBS and MLB Network. A plus for mobile fans is that the deals include a digital “TV Everywhere” rights to stream televised games and other MLB-related programming online and through mobile devices.

Microsoft confirms Oct. 25 for Windows 8 launch
So mark your calendar and prepare your ‘Is this the iPad killer’ story as Microsoft and its allies will be taking center stage in New York City to show you everything from Intel’s Clover Trail microprocessor to Microsoft’s Surface Tablet.

Intel has said that there are over 20 designs in works with its processor for the platform and showed a few last week, with Hewlett-Packard taking the wraps off of its offering earlier this week. Expect more details by the time of the event from other OEMs.

Microsoft to open pop-up stores next to Apple Stores
If imitation is the highest form of flattery Apple should be pleased with Microsoft. It was reported in Computerworld that Microsoft will start opening ‘pop-up’ stores at malls starting Oct. 26. Interestingly that is the day after it introduces Windows 8.

What makes it interesting is that all of these 32 temporary stores, which will be selling the Surface tablets, 29 are in sites that already have an Apple store. I guess customers will be able to get a good comparison that way.

Ryder Cup Gets Big Online Push — Live Video and Social Media Too

Following on their successful joint effort at the season’s last major, the PGA and Turner Sports will kick out the online jams for this week’s Ryder Cup matches, with a lot of free online live video and some social-media bells and whistles that include a U.S. vs. Europe Twitter contest.

According to a press release from Turner and the PGA, the Rydercup.com website will be the host of a wide array of event coverage that will supplement the TV coverage, which is also extensive — 8 a.m. to 7 p.m. (Eastern) on ESPN on Friday, 9 a.m. to 7 p.m. on NBC Saturday, and noon to 6 p.m. on NBC Sunday. Online coverage will start Friday and Saturday at 8:30 a.m., and continue until play concludes. Sunday, online coverage of the singles matches starts at noon. The matches are taking place at Medinah Country Club just outside Chicago.

The live video online will probably be similar to the experience we saw at the PGA Championship, with live updates, video archives and scores. There was both good and bad, with a great feature that let you go back and replay anything that had happened previously, and a terrible feature called “predict it” that keeps annoying you in a popup window asking you to predict what’s about to happen. Though sports prediction games are increasingly appearing, I have yet to be convinced that predicting shots in golf online is what the experience is all about.

There is one big whiff, however, on the Ryder Cup mobile side — the accompanying mobile-device apps for all this online goodness only work on iPhones and iPads, leaving half of the mobile consumers who use Android platforms high and dry. Though Turner reps claim the mobile website will work just as well as the iPhone app, any mobile user knows that a dedicated app almost always delivers better performance.

On the social-media side, Rydercup.com will offer a “Tweet Battle” between Team U.S.A. and Team Europe, with a “Social Scoreboard” showing which team is winning, both online and at the course. The score will be tallied by counting the number of fans using the respective hashtags — #RyderCupUSA or #RyderCupEurope — in their social media posts. The event is also on Facebook and on Twitter, with something called “The 13th man” replacing the “Social Caddy” feature from the PGA, where you could follow a bunch of Twitter streams.

The PGA earned itself no small amount of social media self respect by not censoring messages from the PGA, especially when its parking situation at Kiawah Island resulted in a lot of angry fans and media for long delays getting out to the course. Right now it appears the site is taking a very USA-USA-USA stance, which is perhaps understandable, but probably not so appealing to European fans. Not sure if other golf fans agree but I for one would rather we see a return to the days when this competition was more collegiate and friendly, and less jingoistic. You can still compete hard without having to make it a sports equivalent of war. But I may be on the short side of that argument.

NBC’s Sunday Night Football Expands Social Media Presence

Sunday Night Football on NBC

I was reading an old NBC Sports press release this morning and an interesting note caught my eye on its growing use of social media as a tool in reaching fans. Twitter, Facebook and Instagram all will feature much more prominently in the networks pro football efforts.

The first thing I saw was that for what seems like a first you will be able to get live video updates from the sidelines of Sunday Night Football. It seems that NBC’s broadcast team sideline reporter will be posting updates directly to Twitter.

As the ultimate in mobility, if not image quality, it looks like instead of a traditional camera they will be using an iPhone, according to Mashable, to record the updates that will be provided by reporter Michele Tafoya and then post them to @SNFonNBC.

I think that this is a great idea because it will enable her to expand beyond the role that sideline reporters often seem to fall into such as asking blindingly obvious questions to the coaches and occasionally providing an injury update when they can squeeze them into the broadcast.

During sports broadcasts I do not like the breakways from the action that seem to increasingly occur. ESPN almost ruined Monday Night Football for me by having a guest in the booth and talking with them and showing the conversation rather than the action that was on the field. I did not tune in to hear Mark Wahlberg tout his latest movie!

Apparently the Twitter effort started in the preseason and I managed to miss it, as I followed my tradition of not watching preseason games, or pretty much caring about their results aside from the injury reports.

For the second year NBC will also be employing Instagram as a tool to send images to fans, both ones that it generates from the control truck, field and locker-room but also fan-generated ones as well who can submit via Instagram using #SNF that be sent into a special Instagram tab on the Sunday Night Football Facebook page.

The centerpiece of the social experience will be its Facebook page, Facebook.com/SNFonNBC that will serve as an aggregation site for all of its various properties including NBCSports.com, ProFootballTalk.Com and RotoWorld.com as well as the Twitter feed and the Instagram postings.

I think this is one of the best uses of social media by a broadcaster and shows that as the broadcasters, at least this one, are getting a grasp on the fact that fans view events and gather information about them with a greater variety of media tools than ever before and that reaching them all takes a more concentrated effort.

NBC’s Digital Olympics: Mobile Growth Huge, TV Ratings Not Affected

NBC released its full numbers from the Olympics Monday, and to no surprise the peacock network set viewership records in just about every category. I’m sure most of you have your own opinion already (#NBCfail) about how NBC actually performed, but on one level it’s simply true that for sheer totality of coverage, this Olympics offered the most live and archived video ever, and will likely set a standard for other big events to follow.

What we hope, of course, is that they learn the lesson NBC learned the hard way — that people want the ability to see events LIVE, whenever they are happening — AND, most importantly, that even if you show something live you will still have humongous audiences for your weirdo 1950s prime-time shows with announcers who seem to only emerge every four years, like cicadas. I mean, really — Al Trautwig? But I digress. On to the numbers:

First, the broadcast numbers — NBC “killed it,” as the kids would say, but just barely — up to 219 million viewers, just surpassing Beijing totals of 215 million. What matters to us here at MSR, of course, are the digital numbers, and there was a mild surprise in that unique visitors to the NBCOlympics.com website increased only slightly from the Beijing Games, with 57.1 million uniques this year compared to 51.8 in 2008 (see chart we screen-grabbed below). Mobile unique users, however, rocketed off the charts — 10.1 million uniques for the NBCOlympics mobile web site (compared to 6.5 million in 2008) and another 11.2 million downloads of the Olympics Live Extra app.

What do those numbers tell us? That the audience for mobile device viewing is still growing rapidly while the online audience is plateuing. All these numbers could also conceivably be much much bigger when you understand that because of the necessity of having a cable contract to view online, NBC limited itself to a potential audience pool of 100 million, which is the number of cable customers NBC said was eligible to watch the games online via its sites.

Some more tidbits: When it came to live streams, 63% of live streams were viewed on the web, 37% in the Live Extra App; and our favorite stat: “Users are averaging 111.4 live streaming minutes per viewer on the web and 94.3 live streaming minutes per viewer on the app.” So, that means that having a mobile app isn’t keeping people from watching for long long periods of time. You’re welcome, Verizon and AT&T.

Another screen grab of stats below. (Click on it, because it’s too big to fit on our page.) Go to the NBC page for more stats orgy.

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