Despite Macintosh Issues, NBC Records Record Audiences for Sunday Night Football Online Streams

Even though Macintosh users are now second-class citizens when it comes to watching NFL games online, NBC this season has still racked up record numbers of online streams of live action, according to NBC.

The NFL’s season opening game, carried by NBC on Thursday Sept. 5, accounted for more than 20 million minutes of online streaming, making it the biggest-ever online sports event that wasn’t a Super Bowl or Olympics, according to NBC. And this past Sunday’s game between the San Francisco 49ers and the Seattle Seahawks racked up another 18 million-plus online minutes, making it the new #2 such online event (surpassing the Week 1 Sunday night show, which totaled nearly 12 million online minutes, according to NBC).

“It’s safe to say we’re definitely seeing a significant increase in online viewing,” said an NBC spokesperson, who spoke with us via phone on Tuesday.

In regards to the issues we (and some of our readers) had in accessing the live game streams from Macintosh computers, NBC had this official response:

“We [NBC] have the ability to stream our linear Sunday Night Football coverage to all desktops, and to tablets through the browser. However, for the 2013 season, we do not have the ability to stream our enriched package, which includes alternate camera angles, to non-Microsoft operating systems.”

Why are Mac platforms second-class citizens this year? It’s an educated guess, but it can probably be traced to the NFL’s deal with Microsoft made earlier this year, though we have no official confirmation of that being the reason. You make the call. What does that mean for Mac users? On Sunday night online, only Windows devices will have access to the “enhanced” online features, including multiple camera angles and social media links. Mac users should still be able to view live action, but only using Safari browsers — Chrome or Firefox won’t work.

So why do some Mac users see no video at all? In my case, I suspect that my reluctance to upgrade my desktop OS or an older version of Safari (which I only use sparingly) is behind my inability to see live video. While some readers said that de-installing Safari AdBlocker allowed them to see live video, others were like me, and couldn’t get the stream to work at all. The NBC spokesperson said they aren’t seeing or hearing about any widespread problems; readers who still have problems next week Sunday, please let us know!

It’s possible that all the problems of favored or shunned client platforms could become a thing of the past in the short-term future, when new NFL TV contracts kick in next year. Part of the problems are simply that technology is moving faster than TV rights contracts — the last time the NFL signed TV deals, tablets didn’t exist at all, so there was no legal language spelling out who could and who couldn’t use them to access live action. Verizon’s NFL Mobile package suffers from similar restrictions, with viewers able to only use cellphones and not tablets via a cellular connection to view live action via the NFL Mobile app. It’s a mess right now, and viewers are paying the price in more ways than one.

What is clear is that many more viewers see online as just another method to access content they have already paid for, either via a cable contract or a cellular or a satellite deal. The onus, I think, is on the league and its content partners to take better care of its customers, who are just trying to watch their favorite sport. They shouldn’t have to both pay and experience the pain of little or no support.

SideDraft App Designed for Peer-to-Peer NFL Fantasy Betting

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So you have won your NFL Fantasy League for 2 years running and are now looking for greater fields for your talent? Then you might give a new mobile app, SideDraft, a try and see how you do with the cash prizes as the goal at the end of the rainbow.

The app, slated to be released Sept. 17 by Blue Ox Entertainment, is a departure from traditional fantasy football programs in that a player’s lineup is different each week, or against each new opponent, so while your powerhouse team may not be able to dominate for a season, conversely if several of your star players turn out to be monumental busts you are not stuck with them for 16 games either.

A player funds his account and then SideDraft has a player draft each week. A player selects a payout that can range from nothing to $1,000. They then select an opponent and the two have a draft, each alternating for six selections each.

Then the real players hit the field and accumulate points for their respective teams, and obviously the one with the most points wins. The app tracks the games in real time and afterwards it’s time to brag or hang your head low, depending on the outcome. That and collect your winnings if you fell into the first category.

Depending on your confidence and budget a player is not limited to a single match each week but can offer multiple challenges and field a number of teams, using the week between games to conduct the drafts needed to fill out their fantasy rosters.

SideDraft officially launches Sept. 17 and initially will only be available on iPhones and iPads.

The area of sports and social betting is one that apps have been addressing for some time, and while it’s hard to judge it does not look as if any have really risen to the top of the pack. In part that is likely because there is such an overwhelming number of apps out there that even interested parties have a tough time sorting through the chaff to find the gems.

This is Blue Ox Entertainment’s second dip into the betting pool, with its SideBet app having been released in 2011 and then updated and enhanced last year, an app that enables individuals to bet against each other. There have been a variety of other betting apps released such as 2Bet2, GrabFan and Pickmoto.

Pro Football seems like it has the potential to be the space that breaks open this market. Its national viewership is massive. According to Fantasy Sports Trade Association (FSTA), more than 23 million Americans will play fantasy football in 2013, and NFL betting is the single largest betting segment at sportsbooks, so SideDraft has a huge potential market to draw from. It will be interesting to see if it can gain the market awareness needed to break out in this space.

Friday Grab Bag: NBA STATS, Pac-12 & U-verse

The NBA has expanded a limited partnership with STATS to full time and will be installing motion tracking cameras in every arena this season. This will enable teams to amass a huge amount of data that can be used for in-game decisions as well as for other uses.

First used in 2009 for the NBA Finals, and now used by 15 teams, it allows for the analysis of player movement and a team can see how well or poorly its players fare in head to head matchups, among other uses.

Lenovo Enters the Phablet Phase
Lenovo has taken the wraps off of its 5-inch Vibe X Phablet. The smartphone features a 5-inch display that has 1920 x 1080 resolution and is powered by a 1,5GHz quad core processor. It has 2GB of RAM and 16GB of internal storage. However it is not clear how wide of a distribution the device will have.

Panasonic teases with 20-inch tablet presentation
It looks like Panasonic is preparing a 20-inch tablet that could be for the mainstream market that is being touted as the thinnest and lightest. The company showed it a in a presentation at a pre-IFA event last week in Berlin.

The Panasonic 4K tablet is expected to have 3840 x 2160 pixel resolution and was shown as a concept offering, but the company has shown in the past that it is building a 20-inch device. Slash Gear reported that it could simply be a scaled down version of a previously shown model.

Pac-12 Networks inks deal with AT&T U-Verse
The Pac-12 now has an official wireless provider for all of its athletic venues in the form of AT&T and its U-Verse service. The deal, signed last week has already resulted in the broadcast of five football games last Saturday.

Going forward AT&T will deliver web and app access to the games but the timing for those was not announced. It will rebroadcast a number of Pac-12 Network broadcasts for the time being in both HD and SD.

NFL Teams with Sporting News for video
If you are always looking for NFL videos and highlights during the offseason then there is good news for you as the NFL has signed a deal with Sporting News Media to just that by bringing the 2013 NFL regular and postseason to the SN ePlayer platform.

Sporting News will have video on demand highlights from the NFL games as well as additional content and will make it available to fans year round so that they can relieve the highlights or lowlghts of the season over and over again.

Microsoft has big event Sept. 23
Press invites are making their way to the appropriate people inviting them to a major event that Microsoft will be hosting on Sept. 23 that will be held in New York City. The event, listed as a Surface event, is expected to bring the company’s second generation tablets to the public.

Intel to develop low cost chip for tablets
The annual Intel Developers Conference was in full swing last week with a huge outpouring of press releases and talking points, and one that is of particular interest is its pledge for a new processor targeted directly at Android tablet makers.

Intel said that it is making an as yet unnamed processor in the Atom family that will enable Android developers to offer tablets at sub-$100 rates. Of course since Apple makes its own processors don’t expect an iPad in this space anytime soon.

Wi-Fi News: Chiefs Announce New Wi-Fi Stadium Network and Mobile App; Enterasys Sold for $180M

Can they get another one? The Chiefs' trophy from Super Bowl IV is on display at Arrowhead Stadium. Credit: Paul Kapustka, MSR

Can they get another one? The Chiefs’ trophy from Super Bowl IV is on display at Arrowhead Stadium. Credit: Paul Kapustka, MSR

For the attendees of the SEAT Conference in Kansas City last month one of the highlights was an evening tour of Arrowhead Stadium, home of the NFL Chiefs. The Chiefs have a very cool history/museum area in one part of the stadium, with lots of gear, programs and assorted memorabilia from the old AFL days.

And now, the Chiefs and Arrowhead have one of the newest toys, a brand-new Wi-Fi network that will officially go live this weekend along with a new Chiefs mobile app. At the SEAT Conference one of the more outspoken proponents of Wi-Fi in stadiums was Mark Donovan, president of the Chiefs. The Chiefs, he said, were moving to Wi-Fi now because they wanted to upgrade the in-stadium fan experience sooner rather than later — “We’ve got to challenge the HD experience fans get at home,” Donovan said at SEAT. “We need to make the stadium experience better.”

With a mobile app from YinzCam, the supplier to most of the NFL teams who have apps, Chiefs fans using the stadium Wi-Fi network will have access to a lot of live video, including the NFL Network’s popular RedZone channel. For Donovan this is only the beginning of what he sees as a host of possibilities to bring the game closer to fans via technology.

One idea Donovan talked about at SEAT was the idea of making the coach-to-quarterback radio conferences available to fans, much like NASCAR makes its crew-to-driver conversations public. Though NFL coaches are probably unanimous in their opposition to such moves, Donovan said “those questions need to be asked” if the NFL wants to make the stadium a special place to visit.

“Two years ago, we put the official replay videos on our [stadium] replay boards, and the positive response to that was overwhelming,” Donovan said at SEAT. Using Wi-Fi to make available features like RedZone or updated fantasy app stats are just recognition that fans in the stands are not only Chiefs fans, but “fans of the game,” Donovan said. Cheers to the Chiefs, the newest addition to the wired world of stadiums.

Enterasys Sold for $180 Million

We had no idea that stadium Wi-Fi provider Enterasys was on the block, but then in this world everything is for sale, and it makes sense that there would be some consolidation on the equipment provider market. That happened today with the news that Enterasys was being acquired by Extreme Networks. We’ll dig some more to find out what this means for Enterasys’ stadium network business but in the meantime read this post by ZK Research’s Zeus Kerravala, which nails down the whys and hows of the purchase.

Ever wonder how adept your NFL team is with social media?

The news from earlier this week that the aptly named AT&T Stadium that the Dallas Cowboys play in had a record amount of Wi-Fi traffic for the teams’ season opening game , 3x over last year, is no surprise to the people at social marketing firm W20 which has rated all of the NFL stadiums for their social media prowess and the Cowboys come in second.

Now this is not just a barometer of Wi-Fi traffic by any means and judges teams on a variety of metrics, but when it is all said and done you need the hardware and networking infrastructure to have a solid approach to social media and AT&T Stadium had 25,000 Wi-Fi connections using up 1.3 million Mbytes of data.

W20 has attempted to rate all 32 NFL teams on their ability to use social media to connect with their respective fans. It used use a proprietary algorithm that indexes social engagement scores from a wide variety of social media sites including Facebook, Instagram, Twitter and YouTube.

Even with a spanking brand new stadium it had to be upgraded during the off season to meet expected demand. The interesting thing is that the 49ers, who play in an old, dilapidated stadium, are number one. However the 49ers, being adjacent to Silicon Valley are quite aware of the importance of social media and are in a place where all of the expertise needed to support it is near at hand.

The team’s new stadium, slated to open next season, is expected to be a state of the art wonder including its wireless infrastructure that it claims will be state of the art.

The interesting thing about the poll is how quickly teams drop in the ratings. The 49ers rate a perfect 100, yet the #5 team, the Washington Redskins, has only a 66.87 rating while the last place Cincinnati Bengals have a 26.91. I think my high school would rank higher!

The NFL is only now catching on that Wi-Fi and other associated social media apps are now a basic component in fans lives. They take pictures from tailgaters to post on Facebook and Instagram, check fantasy results, trash talk friends and a host of other activities.

However they do not just create social media data, they consume it. The teams have a captive audience that is obviously receptive to looking, reading and participating. An Instagram effort to get fans pictures posted, Facebook contests at stadiums, best Twitter commentary, all help to engage fans and are functions teams could be doing, but for the most part are not.

There are a number of other rating systems that have judged the same thing for the NFL, but as we reported earlier the league badly lags in developing and delivering the hardware, networking and apps needed to be at the forefront of the convergence of sports and media.

While the NFL is king of the hill in American sports , the league has been worried about the slow erosion in attendance. New stadiums often push old time fans to poorer seats, expensive parking, seats and food and beverages add on. A big screen at a friends house and NFL Red Zone each weekend might cost a fan just a six pack as the rice of admission. By providing access to social media and the greater world outside the NFL can in some ways make the stadium experience more enjoyable for fans and so help keep them in the parks.

Something to think about next time you are sitting at a game with 5 bars and no connection.

Wi-Fi News: Big Traffic Surge at AT&T Stadium, New Network in Philly, Cisco Video at Barclays

Jerry jonesStill think the Wi-Fi in stadiums thing is a fad that will pass with time? If so we’re not at the peak yet; according to the folks at AT&T, wireless traffic for the NFL season opener at their new namesake AT&T Stadium (aka Cowboys Stadium in Dallas) jumped considerably from last year, with three times the amount of Wi-Fi data used this year compared to last year’s opening game.

According to AT&T network statistics, fans at the Cowboys-Giants Sunday night game made more than 25,000 Wi-Fi connections, using up 1.3 million Mbytes of data in the process. Another 207,000 MBytes were used on the cellular and DAS networks in the building, 30,000 more MBytes than used during last year’s opener, according to AT&T. Good thing AT&T spent the offseason improving the networks inside the stadium, which were almost brand new. So even if your facility has Wi-Fi, it might already need an upgrade. Blame the device makers!

Enterasys Scores Network Win at Philly’s Linc

When Enterasys emerged as the network builder for the New England Patriots’ Gillette Stadium last year, there were questions throughout the industry wondering whether the company was a player in the big-stadium game, or whether it got the deal because of its local presence in New England. Now Enterasys can talk about its next big win, a network for the Philadelphia Eagles’ Lincoln Financial Field. Todd Weiss has a good story with all the details over at CITEWorld, one of our new favorite sites for enterprise IT information.

Cisco Video at Barclays

It’s not exactly news, but the video embedded below is a good explanation of how Barclays Center and its technology leader Chip Foley is making use of Cisco’s stadium video technology to be one of the few cutting-edge arenas that is really offering powerful applications to fans in the building. Look for an extended interview with Chip in our upcoming Fall Technology Review. We met Chip at the SEAT Conference last month, and can’t wait to share his enthusiasm and ideas for bringing a better experience to fans.