Belmont, Saratoga race tracks to get VenueNext app in 2017

Screenshot of what the Saratoga app might look like. Credit: VenueNext

Screenshot of what the Saratoga app might look like. Credit: VenueNext

Operators of the famed Belmont Park and Saratoga Race Course horse-racing tracks have signed a deal with VenueNext to bring that company’s mobile app platform to both venues in 2017, with features including online betting integrated into the mobile app.

In an announcement Monday, the New York Racing Association (NYRA) said it will use VenueNext’s platform and mobile app to provide a set of features to race-day fans including the ability to store digital tickets, to purchase food, beverage and merchandise and have those items delivered to seats, to have wayfinding maps to help fans find their way around the facilities, and to view live and archived content.

The VenueNext apps will also integrate the functionality of the NYRA Bets system into the app, so that fans can place wagers directly from their mobile devices, according to the companies. The VenueNext app will be available first at Belmont Park in the spring of 2017, followed by a summer rollout at Saratoga, the companies said.

What will be interesting to watch is whether or not either track updates its connectivity ahead of the app deployment; according to the Belmont website, that track does have free fan-facing Wi-Fi, but only in the clubhouse areas with limited access in the grandstands. The Saratoga list of amenities for fans does not include any Wi-Fi information.

“VenueNext has a proven track record for delivering innovative fan experiences to sporting venues across the country and we’re proud to partner with them,” said NYRA President & CEO Chris Kay, in a prepared statement. “This partnership is yet another step in our efforts to continuously improve the guest experience through the use of technology. By leveraging VenueNext at Belmont and Saratoga Race Tracks, integrating our new NYRA Bets wagering platform and our new HD Video mobile app, NYRA will create a new standard for the horseracing industry and provide the New York fan base that is so passionate about Belmont and Saratoga the very best experiences possible.”

VenueNext, the stadium app development company created to build the stadium app platform for the San Francisco’s Levi’s Stadium, now has seven announced customers for its various stadium-app and stadium-app management systems, including the Orlando Magic, the New York Yankees, the Dallas Cowboys, the Minnesota Vikings, and Churchill Downs, home of the Kentucky Derby. VenueNext also provided the stadium app for the recent Super Bowl 50 at Levi’s Stadium.

Yankee Stadium offers food ordering and delivery via VenueNext app

Home screen for VenueNext app for Yankee Stadium. Photo: Paul Kapustka, MSR

Home screen for VenueNext app for Yankee Stadium. Photo: Paul Kapustka, MSR

Fans in some areas of Yankee Stadium this year can now order food and beverages for in-seat delivery, thanks to a new stadium app developed with technology from VenueNext, the app developer behind the San Francisco 49ers’ Levi’s Stadium app.

Though the app isn’t part of the Major League Baseball official and approved game-day and stadium apps, it does offer most of the bells and whistles VenueNext developed for the Levi’s Stadium app, including digital ticketing, live wayfinding maps and public transit information. According to John Paul, the CEO of VenueNext, the food ordering option is now available to approximately 10,000 seats in the 54,251-seat Yankee Stadium, home of the New York Yankees and also the home to Major League Soccer’s New York City Football Club, which also uses the new app.

The VenueNext app comes courtesy of a deal struck last year between Legends Hospitality and VenueNext, to use VenueNext app technology at Yankee Stadium and at AT&T Stadium, home of the Dallas Cowboys. The Yankee Stadium app from Legends is the third major-league sport to use VenueNext technology to support in-seat food and beverage delivery, following the Niners’ app at Levi’s Stadium and an app for the Orlando Magic at Amway Center that debuted during the present NBA season.

App page showing in-seat food ordering and delivery option

App page showing in-seat food ordering and delivery option

In a phone interview with VenueNext’s Paul, he said that in Orlando the Magic started out with limited in-seat delivery, ramping up to offering it in the full lower bowl of Amway Center by the end of the regular season. According to Paul, the Yankees are using Aruba beacons to facilitate the wayfinding feature of the VenueNext app maps, and are using VenueNext’s Kezar ticket scanners to support digital ticketing. The Yankee Stadium app, however, does not yet support the ability to order food for express pickup at concession stands, Paul said.

No official word on Wi-Fi or MLBAM apps

The emergence of a VenueNext app that delivers capabilities not found in the so-called Official Yankee Stadium App raises some questions about whether or not the Yankees are playing ball with Major League Baseball Advanced Media’s strategy of having one single app for every MLB ballpark. MLB’s Ballpark app, for example, at Yankee Stadium offers “mobile check-in, social media, offers, rewards and exclusive content,” according to MLB. That’s a little bit different than the version of At Bat offered for the San Francisco Giants, which offers mobile ticketing support, seat upgrade options, and mobile food ordering. Other versions of Ballpark, for example for the Chicago Cubs and the Washington Nationals, offer fewer options. But as far as we know, there are no other MLB teams with a companion app like the VenueNext app for Yankee Stadium.

For both the Yankees and the Giants and all other teams, the MLB’s At Bat app offers live MLB content for a fee.

Yankee Stadium stadium map in the app

Yankee Stadium stadium map in the app

There is also no link to the new VenueNext app from the Yankees’ team website, and the VenueNext app does not contain any live content or replay options, features found on both the Niners’ and Magic’s apps from VenueNext. The Yankees have not yet replied to requests for information about the app and whether or not there is any public-facing Wi-Fi yet in Yankee Stadium.

Though MLBAM spent some $300 million last year to bring Wi-Fi and cellular DAS deployments to all MLB stadiums, Yankee Stadium was never confirmed to have had public Wi-Fi installed. Repeated requests to MLBAM asking about the Wi-Fi situation at Yankee Stadium have also not been returned.

Texting from games: A look back 10 years ago today, great Red Sox win and a first-ever live view of a fan sending a text

I want to thank the esteemed Jon Brodkin for reminding me that 10 years ago today a very special night in Boston baseball history was also a watershed moment for me from both a sports fan and a professional capacity. Along with being there live to watch the start of baseball’s greatest playoff comeback ever, I saw for the first time, someone sending a text message during a game.

Yeah, we’ve all come a long way.

To refresh — it was 10 years ago today on a chilly Boston night when the all-hope-lost Red Sox rallied to win Game 4 of their ALCS series against the hated Yankees.

Since Voice over IP was one of my main beats then, I was flying in to Boston that night to attend the VON Conference — and when I got out of Logan I asked the cabbie if the Yankees had finally eliminated the Sox. He told me that even though it was late — around 8 p.m.? — the game hadn’t started yet, because it was scheduled to start after the NL game (St. Louis against Houston). So I dumped my bag in my Back Bay hotel room and hoofed it to Fenway, where I found someone selling one seat in the bleachers for face value. For $50, I was in for the baseball night of my life.

Who texts on a phone?

You probably all know how the game ended — as a Cubs fan I was not attached emotionally to the outcome, but sitting in the Fenway bleachers I was carried along with the agony and eventual ecstasy of the home crowd. What I remember most is: 1. You don’t get up when you’re sitting in the Fenway centerfield bleachers, because it bugs everyone else when you do. (I limited myself to one beer, one bad hot dog and one relief session, all on the same trip, so as not to fall out of favor with my very vocal seatmates.) 2. Boston bleacher fans probably know more baseball than any other place I’ve been (Wrigley, Candlestick, AT&T Park), including the minor-league history of not just their team’s players, but the opposition’s as well. 3. Everybody in the park knew Roberts was going to steal, and he did it anyway. 4. I’ve never before or since heard a fan eruption like the one that happened when Big Papi’s walk-off cleared the fences.

So yeah, greatest baseball game I’ve ever been to, no contest. But something else happened that night — that very cold night where I was glad to have remembered a wool cap and gloves — when I saw, during one inning break, a 20-something woman in the row in front of me doing something with her phone that seemed way more involved than dialing a number. Since she wasn’t talking but staring at her flip phone I had to ask what was up.

Screen Shot 2014-10-17 at 12.15.22 PM“I’m sending my friend a text message,” she said. I had only a vague idea what she was talking about. I mean, I think I knew it was possible to send a message to someone else using those three-tap spelling tricks, but I didn’t know anyone personally who did that. I also knew that anyone who pulled out a cell phone during a game was subject to ridicule, especially if you held the phone to your ear and waved when you knew you were on TV.

She explained that her friend had moved to New Orleans (for work or school, can’t remember) and was part of a loyal group of Bosox fans… and she was keeping him in the loop on how it felt to be in the bleachers, letting him know he was missed. I thought the idea was pretty cool, but it didn’t register with me that more people might want to do the same thing.

Fast forward to last night, when my Facebook feed lit up with friends’ video clips from the Giants’ walk-off NLCS win from AT&T Park. Yeah, we’ve come a REAL long way in 10 years.

I usually tell people my a-ha moment for starting Mobile Sports Report came at a CTIA conference in 2011, where AT&T CTO John Donovan told the crowd that for the first time ever at the Super Bowl earlier that year, there was more wireless traffic leaving the stadium than coming in — meaning that fans were sending texts and pictures out in great number, perhaps more so than ever thought before. That trend, of course, is what’s fueling the current wave of stadium network deployments, and that Super Bowl was certainly a watershed moment. But when I think a bit I remember that night in Boston 10 years ago and think… people have wanted to share these special moments for quite some time. Good to see more people getting the chance.

Stadium Tech Report: MLB stadium technology reports — AL East

Editor’s note: The following team-by-team capsule reports of MLB stadium technology deployments are an excerpt from our most recent Stadium Tech Report for Q2 2014, which focuses on Major League Baseball. To get all the capsules in one place as well as our featured reports, interviews and analysis, download your free copy of the full report today.

AL EAST

Reporting by Chris Gallo

Boston Red Sox
Fenway Park
Seating Capacity: 37,493 (night), 37,065 (day)
Wi-Fi: Yes
DAS:Yes
Beaconing: Yes

Fenway Park is one of the iconic ballparks in all of sports. It first opened more than 100 years ago, but today it remains a great place to catch a ballgame. Meru Networks outfitted the historic park with Wi-Fi in 2012. Combined with Verizon DAS antennas, Red Sox fans can connect at once while watching the reigning World Series Champions.

Thanks to the solid network, fans can stroll down Yawkey Way using the MLB At the Ballpark app to receive discounts on Red Sox gear and stream video from the Green Monster. This makes the Fenway Park experience even more memorable.

New York Yankees
Yankee Stadium
Seating Capacity: 49,642
Wi-Fi: No for full park; Yes for luxury suites
DAS:Yes
Beaconing: No

Despite opening in 2009 and with money to finance a monster payroll every year, the New York Yankees have yet to bring free Wi-Fi to fans in the new Yankee Stadium. It’s somehow fitting that Wi-Fi is available to fans in luxury suites and to employees. Call Costanza! We want Wi-Fi!

For a team that once banned iPads at its stadium, the Yankees are still behind in the division when it comes to stadium connectivity.

Toronto Blue Jays
Rogers Centre
Seating Capacity: 48,282
Wi-Fi: No for full park; Yes for luxury suites
DAS:Yes
Beaconing: Yes

The Toronto Blue Jays call the Rogers Centre home, but do not benefit from the sponsor’s service. Rogers is one of the largest telecommunications providers in all of Canada, but the Blue Jays do not deliver free public Wi-Fi to all fans.
Wi-Fi is available only in limited seating areas. There are DAS antennas installed and the Rogers Centre is experimenting with iBeacons. But Blue Jays representatives said that fans can expect an expansion of the network throughout the stadium in the near future.

Tampa Bay Rays
Tropicana Field
Seating Capacity: 31,042
Wi-Fi: Yes, 250 access points
DAS: Yes, 680 antennas
Beaconing: No

Lightning struck a transformer near Tropicana Field earlier this year causing a 19-minute delay between the Orioles and Rays. From catwalks that remain in play to blackouts, the stadium has a colorful history. Despite the odd quirks, the indoor stadium does offer free Wi-Fi. Rays’ fans are greeted with 250 Wi-Fi access points and 680 DAS antennas at the Trop.

Baltimore Orioles
Oriole Park at Camden Yards
Seating Capacity: 45,971
Wi-Fi: No
DAS: No
Beaconing: No

Opened in 1992, Oriole Park
at Camden Yards does not yet provide free Wi-Fi or DAS to fans. The Maryland Stadium Authority, who owns the ballpark, assures us that the organization is in discussions about how to proceed. A ball- park that’s been to home to historic games, Camden Yards would be a great place to share memories with increased connectivity.

To get all the capsules in one place as well as our featured reports, interviews and analysis, download your free copy of the full report today.

Friday Grab Bag: O Canada’s Olympic beer fridge

Everybody has that one friend that always manages to drink most of the beer in your fridge and never seems to bring any to replace it. It looks like the Olympics have that problem but at least one nation has come up with an innovative way to keep the beer available only for those who have a right to it.

In the Team Canada athletes compound the only way you can get the beer fridges to open is to have your Canadian passport scanned in order to get a cold Molson. I wonder if they are marketing this technology to home owners?

Rick Reilly really likes Rick Reilly

It seems like a very dim memory now, but at one time Rick Reilly was one of the must reads in sports. And if you did read him religiously in the past there is probably no reason to read him now as it seems that he is increasingly plagiarizing himself in his latest work.

It has gotten so bad for the ESPN columnist that now when people report on his latest transgressions they have a large selection of past examples to bring up. Aside from this he has been embarrassed by Fox Sports 1 announcers, misquoted his father-in-law and complained that he did not get credit for a Twitter news item. What may be even worse is that satire on the subject looks real.

There is an (ESPN) app for that
ESPN touts itself as the worldwide leader in sports and one of the methods that the sports network is now reaching out to fans is via apps for mobile devices.

Most sports fans that I know have the general ESPN app on their phone but that is just the start. There are a range of apps that are locally targeted with the first five covering Los Angeles, Dallas, Boston, Chicago and New York.

No Cactus League games from ESPN
ESPN has released the lineup of games that it will be broadcasting for this years Spring Training slate and if you are not a fan of the Yankees and Red Sox you are very likely to be uninterested in this heavily slanted broadcast schedule.

There will only be seven games and two of them are featuring the Yankees-Red Sox, and the Cactus League, that serves teams from San Francisco, Los Angeles and Chicago, apparently does not exist to the network as it has been shut out, again.

A look at climbing one of the tallest buildings in the world
BASE jumping is the sport of leaping off tall structures, so is there a name for climbing them? Well even if there is not it is quite an achievement and the video for the guys that climbed the Shanghai Towers shows how hard it is.

The tower is 650 meters, or 2,132 feet, and these two men did it with their bare hands. I wonder what the winds are like at that height on a building?

Friday Grab Bag: SensoGlove wins award, Nike+ grows

The Nike+ Fuel Lab, the recent expansion of Nike’s effort to get a larger body of developers working on its Nike+ technology has started to invite a select group of tech companies to work with it on the platform.

The 2014 Nike+ Fuel Lab in San Francisco is a 12-week program for which the company said it will select 10 companies to partner with it in developing apps. Among the resources it will provide are access to Nike+ and NikeFuel APIs and SDKs, work space and mentorship a well as $50,000. Send in your application now!

Patent trolls under attack in Congress
Companies that are fighting patent trolls, individuals or corporations that file frivolous patent infringement lawsuits may have a new, potent tool in the defensive arsenal as the U.S. Congress may consider a bill intended to curb such behavior.

Introduced by Bob Goodlatte, Chairman of the House Judiciary Committee one aspect of the law would be that winners would receive fees from the loser unless the loser had a ‘substantially justified’ position.

Baseball teams worth more than you thought
Bloomberg News spent nine months working out how valuable each Major League Baseball franchise was by looking at all forms of revenue and came to the determination that the teams have been undervalued by an average of 35%.

The team that came out on tops was the New York Yankees, pegged at $3.2 billion. In the breakdown it shows that the teams’ regional sports network accounts for almost $1 billion of that value, or more than many of the bottom teams totals.

Sensoglove wins Tech award
Sensosolutions digital golf glove, SensoGlove, has won Golf Magazine’s 2013 Techy Award as announced in the publication’s November 2013 issue. The Techy Awards cover 20 different categories that span all aspects of the game of golf.

So it’s not a surprise that the category that the SensoGlove won was Techiest Glove. The glove is filled with sensors that help you adjust your grip by position and power so that your hands are in the correct place and exerting the right amount of pressure.

Web connected video devices to outnumber world population soon
If it seems that everyone next to you at a sporting event is using their camera, tablet or heaven forbid, camera to take still images and video to put onto social media you are not far off. According to a recent study by market research firm HIS, as reported by Home Media Magazine, devices may outnumber humans soon.

The study estimated that by 2017 the total installed base of Internet-connected devices that can play video is expected to reach hit 8.2 billion a 90% increase from the 4.3 billion that is estimated to be connected by this year’s end. The planet’s population in 2017 is estimated at 7.4 billion.

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