Who’s Going to Get the Tablet Rights for NFL Games?

We all know by now that the Super Bowl is going to be streamed live by NBC, and also to Verizon Wireless smartphones via Verizon’s NFL Mobile app. It will be interesting to see what the viewer metrics are after the fact. But the bigger item on the horizon is who will snag the tablet, aka iPad rights for NFL broadcasts going forward?

I was thinking about this potential conflict earlier today when I read a report from my ex-GigaOM collegue Liz Gannes who was covering a talk with ESPN president John Skipper at the D: Dive Into Media conference. Skipper’s crew seems like it has clear vision on what the Worldwide Leader needs to do with mobile, which as we heard yesterday is the prime platform ESPN develops for.

Inside the industry ESPN is unique since it not only is a network, it is also a content creator as well as a clearinghouse for overall information. The latter is mainly SportsCenter, its enormously popular highlights show that dominates the sports world. But more recently ESPN has become a content creator/provider by bidding for broadcast rights to games themselves, across all major sports and a lot of minor ones too.

While finding broadcasts on TV is fairly easy — you just look up to see which network is broadcasting the game — on digital devices the access has been murky. Verizon does have an exclusive deal to show live games on phones, but that’s only covered Monday Night Football, Thursday night NFL Network games and the Sunday NBC games. ESPN, meanwhile, retains MNF rights for tablets but won’t show the games on phones because of Verizon’s deal. DirecTV Sunday Ticket customers this year could opt for a package that gave them access to the Sunday Ticket via mobile — an interesting twist but as a subset of a subset not really a mass-market solution.

The big question still out there is who will get tablet rights for NFL broadcasts going forward? Right now Verizon can’t offer NFL Mobile on an iPad, which would seem to be a bit of a no-brainer except it isn’t. The tablet market, aka iPad, is getting bigger every moment and it will be interesting to see how the tablet rights get broken out, or whether they are bundled into the overall broadcast rights for a hefty increase in fees. According to Liz’s report, ESPN won’t buy rights without all platforms included:

Since 2005, ESPN has made sure that all its content deals include rights for every device. As Skipper put it, “We don’t cannibalize ourself, we use those platforms to cross-promote.”

After several digital stops and starts ESPN seems to have crystalized its mobile thinking behind the WatchESPN idea, where you download an app and have access to all ESPN programming — so long as you also have a contract with a qualifying cable provider. This is a smart move because it keeps the people paying ESPN the big bucks happy, while giving the cable customers the kind of access that is commonplace for all other kinds of media.

Maybe sometime in the future ESPN will offer a non-cable-customer price to access all its content digitally, but for now it seems content to keep its window open only to those customers willing to pay.

Here’s the link to Liz’s story again. Good stuff, wish I was at that conference.

Mobile Sports Report TechWatch: Just a Feature or is it Malware?

Symantec is reporting that a bug is starting to infect Android-powered devices that is capable of receiving and executing some commands as well as stealing information from the infected devices.

Called Android.Counterclank the company said that it is a variation of a previous bot like threat called Android.Tonclank and has been grafted onto a range of applications availaboe for Android devices in a package called “apperhand”.

Symantec said that the malicious app is the most widely downloaded infection so far this year. Among the infected apps is Counter Elite Force, Wild Man and Sexy Girls Puzzle. Go here for a complete list.

Or is the Malware threat all hype?
A counterpoint to Symantec’s warning that there is a growing threat from Android.Counterclank comes from Lookout Security, as reported by Computerworld, which takes the position that the technology is simply a version of an ad network.

The company’s researchers do admit that the apps, 13 in all, do alter a browser and enters a bookmark in a user’s device but said that the moves were not malicious and just part of an ad network’s business model.

I have to say that if something I did not know was even present on my device then started altering my settings I would call that malicious. I wonder where this will end up because if it becomes common for apps to include a feature like this I believe that it will have a very detrimental effect on their popularity.

Wi-Fi Only Xyboards ready for the market
The Unwired View had a good catch by noting that Motorola has quietly started taking orders for the Wi-Fi only version of its recently released Xyboard tablets and said that the tablets are expected to ship this week.

There will be a pair of Xyboards available, all without cellular capability and without the co-branding with Verizon that is one the initial models that featured cellular. The models are the Xyboard 10.1 that starts at $499.99 for the 16GB model, the smaller Xyboard 8.2 that starts at $399.99 for the 16GB version.

Did Apple win big in Patent ruling?
Over at the Foss Patent blog the opinion is that a ruling issued by United States Circuit Judge Richard A. Posner could have a huge impact in the ongoing Apple/Android lawsuits in the US and in Apple’s favor.

Judge Posner ruled that agreed with Apple’s interpretation of the term, “realtime API”, in its ‘263 patent and that it appears that Motorola, and by inference all-devices running the Android operating system are infringing on the patent.

However as the blog notes, the ruling on this issue has gone back and forth as it has moved up the legal chain and its next stop is the US Court of Appeals. However the ruling has to boost the confidence of the Apple legal team.

An Open Source Tablet is in the works
iTWire notes that KDE developer Aaron Seigo has announced on his blog the development of an open tablet, one that is operating on free open source code software. It will be on unlocked hardware and have open source content.

The 7-inch tablet will use the KDE developed Plasma Active interface and include a capacitive multi-touch screen and will have a basic configuration that includes a 1GHz ARM processor, a Mali-400 GPU, 512 MB RAM, 4GB internal storage plus an SD card slot. It will feature Wi-Fi connectivity.

Details as to availability and price are expected later in the week. No word if it will play Angry Birds.

ZTE 7-inch tablet details leaked
Slashgear has found that the kindly FCC has revealed details on the forthcoming 7-inch tablet from ZTE. The details on the device, which is listed as ZTE V66 include it running Android 3.0 powered by a 1.2GHz dual core processor.

It will include a 1200 x 800 pixel resolution display. It is expected to be on the Verizon network and will have full 4G LTE support. It looks now that there will be a growing competition in the 7-inch form factor in early 2012 (assuming this comes out in early 2012), and so Barnes & Noble and Google may get a run for their money in the near future.

Super Cellular Battle II: AT&T, T-Mobile Beef Up Indy Coverage; But What About Twitter?

If your call, text or tweet doesn’t get through from the Super Bowl in Indianapolis, you probably won’t be able to blame the phone companies. Today AT&T and T-Mobile joined Verizon Wireless and Sprint in announcing special plans to increase wireless capacity for the Feb. 5 showdown between New England and New York, which is expected to attract enough folks to completely fill the 70,000-seat Lucas Oil Stadium.

From the info provided so far it looks like AT&T has done the most in terms of bringing wireless resources to the Indy table: According to the press release AT&T is not only expanding the DAS antenna coverage inside the arena, it is also firing up a public Wi-Fi hot zone in the adjacent neighborhood, while also adding some outside DAS deployments as well as driving nine COWs (cell towers on wheels) in for the party. Indy is also one of the select cities where AT&T has launched its new 4G LTE network, so it’s a good guess that the infrastructure there is new and ready to rock. Safe to say, AT&T probably isn’t going to experience a SXSW style cellular fail at the Super Bowl this year.

T-Mobile, the nation’s fourth largest wireless provider, had sort of a me-too feel to its announcement but things like free charging stations (at the T-Mobile store that is near the stadium) and a T-Mobile sponsored relaxation zone with couches and hot beverages might come in handy if you are in the area. T-Mobile says it has also beefed up backhaul inside the stadium and throughout Indianapolis in general, so if you are a T-Mobile customer you should be OK come game day.

Still unanswered is the question of whether or not popular Internet sites like Twitter are making similar infrastructure preparations for the expected surge in traffic. We still haven’t seen any explanation or mea culpas from Twitter in regards to Sunday’s multiple fail whale appearances, other than a small status report that says everything got fixed. As Jim Rome says, better head to Fry’s, guys, and beef up that server farm.

Awesome day for the NFL, terrible day for Twitter. Better hit up Fry’s for a server or two before the Super Bowl.

@jimrome

Jim Rome

Super Cellular Battle: Verizon Adds DAS, Sprint Calls on the COWs

Portable cellular tower on light truck -- aka a "COLT." Credit: Verizon Wireless

In addition to the football game, there’s a cellular supremacy battle going on in advance of the NFL’s Super Bowl on Feb. 5, as wireless providers are bringing in extra technology to make sure all their customers’ calls go through on the big day in Indianapolis.

The cellular conundrum facing sporting events is old hat to readers of Mobile Sports Report, who know about the bandwidth challenges when 70,000 of your closest friends show up on Sunday and all try to post to Facebook at the same time. For the Super Bowl in Indy’s Lucas Oil Stadium Verizon Wireless has the inside lead, by installing a Distributed Antenna System (DAS), basically a bunch of small cellular antennas hung inside the building to provide better reception. AT&T put a DAS in the Superdome ahead of the BCS championship, and has put DAS installs in other stadiums like Cowboys Stadium in Dallas.

There’s an excellent walk-through with geek-heavy pictures about the Verizon updates in this post by theGadgets blog, which apparently is local to the Hoosier locale. Verizon is also installing public Wi-Fi networks inside both the stadium and the nearby convention center, and will improve outside coverage by bringing in COWs, aka Cell towers On Wheels — mobile antennas that beef up coverage. Verizon notes that Indianapolis is one of its 4G LTE coverage areas, so customers with access to Verizon’s newer faster network will have 4G access at the game, all the better to watch the mobile stream of the Super Bowl via the NFL Mobile app, only available from Verizon.

Also calling in the COWs is competitor Sprint Nextel, which according to a press release out today will drive in two COWs for the stadium, two at the Super Bowl village and one more at the University of Indianapolis (the NFC practice facility). Sprint also says it has “added capacity to 21 CDMA [3G wireless] sites and seven iDEN [push to talk] sites around downtown and surrounding area hotels, including a major capacity upgrade inside the stadium.”

We are still waiting for an official AT&T response but you can bet Ma Bell will also be beefing up its cellular arsenal in advance of the Feb. 5 game day. All good news for connected fans who want to stay linked while they’re at the big game.

NFL: Thursday Night Games Average 450,000 Online Viewers

In case you were still wondering whether or not online access hurts regular-television audience numbers, here’s another data point to confirm that it doesn’t: The NFL said Monday that TV views of its Thursday night NFL Network games is up 8 percent over last year, while its online audience is averaging 450,000 unique views per game.

The 450,000 number isn’t broken down between viewers of the streaming coverage at NFLNetwork.com or folks watching via Verizon Wireless’s NFL Mobile app, but either way the aggregate total is impressive, and a signal that there may be even more of an appetite for NFL content than was previously thought.

With the Super Bowl slated for online streaming, it is the guess of MSR that the days of online access being a novelty have ended and now an online outlet will become the norm rather than the exception. How that plays into rights contracts and teams’ marketing campaigns is something still in its infancy, but it will be a compelling story we’ll follow closely in 2012.

Verizon’s Turkey Day Turkey: No Live Games as Promised on NFL Mobile

UPDATE: Verizon Wireless rep Debi Lewis (@VZWDebi) finally got back to us to let us know at noon Calif. time that only the Thursday evening game (Niners-Ravens) would be on NFL Mobile live. To those of you who believed the Verizon tweets from earlier in the morning, hope you enjoyed those NFL Network canned shows instead of live NFL action.

Verizon was promotiong its NFL Mobile app pretty heavily going into Thanksgiving day, promising free live broadcasts all day long so that you could watch on your phone at the dinner table or maybe while making pie. Here are some of the gratuitous promotional tweets:

Why are you thankful for #NFLMobile FREE Thanksgiving weekend? 5 live games? NFLRedZone Sunday afternoon? That it’s FREE all weekend?

@VerizonWireless

Verizon Wireless USA

Who’s gonna win, @ or @? See it FREE on #NFLMobile, only from VZW. Call **NFL to watch. Msg & data rates may apply.

@VerizonWireless

Verizon Wireless USA

But then Green Bay and Detroit kicked off, and woe… no live action to be found. My NFL Mobile app was showing some lame collection of Thanksgiving highlights. And other fans were getting steamed too:

The Packers Lions game is not on #NFLMobile right now… I checked. What’s going on @?

@_csquared

courtney

We’ve sent several direct tweets to Verizon wireless reps and the support Twitter handles… but no replies yet. To me the lack of any kind of response or any way for consumers to find out what the problem might be is a social media fail of the predictable kind: Big company (Verizon) takes advantage of Twitter and Facebook as a free way to promote their service or product, but isn’t really “engaged” with the audience to respond in any fashion if things go sideways.

I think people understand that trying to make NFL games appear on a phone is an incredible, hard task. People would be willing to endure mistakes or blips. But only if there was someone to own up to it. Silence is the worst kind of marketing, Verizon.

Anyone else able to see the game via NFL Mobile? Or know if this is some kind of regional blackout thing?

UPDATE 2: Saw this post from Verizon Wireless later in the afternoon on Twitter. Now it’s three games instead of five. What’s next Verizon, no pie?

Why are you thankful for #NFLMobile FREE Thanksgiving weekend? 3 live games? NFLRedZone Sunday afternoon? That it’s FREE all weekend?

@VerizonWireless

Verizon Wireless USA