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Pro surfing league brings ESPN, YouTube and Facebook on board for event broadcasts

October 16, 2013 by

surf

We have been touting YouTube as an alternative sports channel basically since the inception of this site and it looks like it has taken another major step forward in that direction as part of a deal that includes the Association of Professional Surfers (ASP), ESPN and Facebook.

The 3-year deal will start next year and calls for ESPN to recap 26 ASP events in a series of 11 broadcasts, while the ASP YouTube Channel will show all 26 events live for surfing fans. Facebook will serve as the primary social-platform partner, with the important goal of seeking to drive fan engagement via both broadcasts and connecting fans to the athletes themselves.

A look at the role that YouTube plays shows how its importance is growing. Over the course of the season next year it will broadcast, along with a new ASP website, over 3,000-plus hours of exclusive programming, including 26 live-streamed events across the men’s ASP World Championship Tour (WCT), the women’s ASP WCT and the ASP Big Wave World Tour (BWWT).

The three way partnership also shows the growing impact that social media players are having on the broadcast industry. A recent deal between the NFL and Twitter is another example of how the two areas are starting to find common ground for growth. Major League Baseball has also been very active with social media partners including with Instagram where fans can tag photos of themselves at games.

These types of deals are good for both broadcasters and fans. There is obviously too much surfing coverage for just ESPN, with its already full plate, to handle. By partnering with someone such as YouTube, fans win by not getting shut out of viewing most of the events live and the two broadcast partners both help grow the interest in the sport. The ASP claims that it has 120 million fans worldwide.

The ASP deal for ESPN only holds for its U.S. broadcasts and the surfing association said that it is looking for related deals to bring the sports to the airwaves around the globe.

Filed Under: Contests, ESPN, Facebook, Live Sports Video Consumption, Major League Baseball, NFL, Twitter, X Games, YouTube Tagged With: , , , , , , ,

NBC clarifies ‘Old Mac’ problems for Sunday Night Football streaming: Newer OS required

October 8, 2013 by

If you are still wondering why you can’t see NBC’s streaming broadcast of its Sunday Night Football games on your Mac, I now have an answer: It’s because you’re running an older operating system, older than Mac OS version 10.7.5.

After a special-to-MSR telephone confab with some technical folks on NBC’s staff last week we quickly rooted out why I was able to see the banners and home page of the Sunday Night online broadcasts but not the live video player: According to the NBC folks, my older iMac and its 10.6.8 version of MacOS isn’t technically up to snuff for the special player NBC is using for the Sunday night show.

New error message shown by NBC's Sunday Night Football online to older Mac users. Credit: NBC.

New error message shown by NBC’s Sunday Night Football online to older Mac users. Credit: NBC.

Mind you, my not-that-old desktop does just fine showing every other NBC online offering, including the recent live broadcasts of the America’s Cup sailboat races, or the London Olympics. And for those I can use the browser of my choice, usually Chrome and sometimes Firefox. But because of the NFL’s recent deal with Microsoft, NBC is forced to use a different video player for its Sunday Night Football broadcasts. Though they aren’t completely blocked for Mac users who want to watch, they must have a machine with MacOS 10.7.5 or higher, and can only use the Safari browser. I will spare you the HTML5-related details why this is so, to only say that if you have a Mac and you want to watch SNF online, you need to upgrade your OS, make sure you have Safari 6.0.5 or higher, and turn off any ad-blocking utilities.

Is it worth the pain for you to upgrade your OS? I have no idea how you’d exactly go about doing so, I’ve looked at a few online tutorials but really it’s just not worth it for me (I think there is also a $19.99 charge from Apple for the software). I don’t blame NBC here, I actually can’t praise them enough for marshaling some pretty impressive resources to find the root of the problem for our humble little outlet and our devoted, passionate readers. After our inquiries, NBC also started showing the error message above to users of older Mac platforms, so they wouldn’t wander in the dark questioning their own sanity, like I did for the first few weeks of the season.

Instead I point the finger at the Shield and at Microsoft, for forging some deal that alienates some users solely so that the NFL can spend some more Microsoft cash, and so Microsoft can strike a blow against Apple that it can’t do in open competition. Bravo. Fan first, you know.

If I may editorialize a bit, I would say that the NFL gets away with cutting these bad-for-fan deals (like the exclusive deal with Verizon for NFL Mobile) because it’s so big and powerful that it can. What other entertainment outlet would cut a deal that would only allow 1/3 of the U.S. mobile phone customer base to watch their product? And what about when that service goes kablooey and there’s nobody explaining why? And the Microsoft deal, which cuts off older Mac customers from Sunday night football now and who knows what else in the future, is just another greed-driven strategic ploy that only benefits the NFL and Microsoft, and does nothing for fans.

It will be interesting to see what happens as the NFL moves more toward an MLB-type offering for online video and highlights, a move that we foresee even though we don’t have any solid evidence of it yet. Will the NFL cut deals to restrict access to selected hardware or software platforms? Is this a return to the bad old days of browser cutoffs? Is there a Net Neutrality argument in here somewhere?

Extreme thoughts, maybe, but who would have thought that in 2013 we’d see an entertainment outlet as popular as the NFL limit the capabilities of one technological platform versus another simply because it was paid to do so? And not just once, but several times? Aren’t we paying enough for football as it is? Or should we just get used to paying more, because we have no choice and apparently no seat at the table?

Filed Under: 4G LTE, Apple, AT&T, NBC Sports, NFL, NFL Mobile, NFL Network, Verizon Wireless Tagged With: , , , , , , , , , , , ,

AT&T turns on Wi-Fi at Miami Dolphins’ Sun Life Stadium

October 1, 2013 by

We knew that AT&T had put in a new DAS at Miami’s Sun Life Stadium earlier this year, so we were a bit surprised when we saw the Dolphins announce a new Wi-Fi network for their season opener a couple Sundays ago. A quick phone chat with Chad Townes, VP of AT&T’s antenna solutions group, set us straight: Turns out that AT&T had installed a Wi-Fi network alongside the DAS, but hadn’t planned to turn it up until the NFL season started.

For those of us who were lucky enough to be at the SEAT Conference in August, however, the questions couldn’t stop there. At SEAT, Townes made one of the bolder statements of the gathering, proclaiming that AT&T wasn’t going to fund stadium Wi-Fi developments anymore. So why was AT&T building Wi-Fi at Sun Life?

The Wi-Fi at Sun Life, Townes said, was built via a model AT&T was comfortable with — mainly, it was a financial model where the team and venue participated in the deployment costs. “Our position on Wi-Fi remains clear,” Townes said — mainly, that AT&T isn’t going to fully fund a network that it doesn’t reap benefits from. Since stadium Wi-Fi is or will be mainly used for high-bandwidth apps like video replays, it will generate wireless traffic that “doesn’t leave the stadium,” Townes said. AT&T is more interested in building and paying for DAS, or distributed antenna systems, which bring better cellular connectivity for fans at stadiums.

Traffic that leaves the stadium, to connect fans to the outside Internet, is of interest to AT&T since it is something the company can make money on, by providing the service to customers. OK, but then what about the recent deal AT&T signed with the Pac-12, which called for DAS builds in all conference stadiums, but may also call for AT&T to build… stadium Wi-Fi networks?

Again, it’s all about the economics, which in the Pac-12 case involved a big content carriage deal between the conference and AT&T’s home Internet and video service, U-verse. From what we’ve heard and read the deal involves a lot of stadium-intensive content agreements, so to make it all run right, AT&T wants to build the networks itself. In the case of that deal, Townes said networks would be built to “support the value of our brand” in those stadiums. So the bottom line is — AT&T isn’t going to simply pay for a Wi-Fi network in your stadium. Unless there’s more to the deal than that.

Filed Under: AT&T, DAS, NFL, Pac-12, Wi-Fi Tagged With: , , , , , , , , ,

NFL signs promoted tweet deal with Twitter

September 30, 2013 by

tweet

In a deal that will likely make its rivals sit up and notice Twitter has signed a deal with the NFL that will feature hosted Tweets that include embedded video, highlights and analysis from NFL games and programs.

The NFL will create a dedicated team to produce content for Twitter not just on game days but seven days a week including in-game video from the Thursday Night games and will feature reports and video from all of a week’s games after they have aired, regardless of which network is showing the game.

The deal’s timing is interesting as it comes just before the expected IPO for Twitter, which was already top of mind for investors prior to this news.

nfllol

The deal is interesting for a number of reasons. Twitter already has a partner that has an Amplify deal in Verizon, but apparently that only pertains to the Super Bowl. ESPN is also a partner, but it cannot broadcast NFL video in its tweets, even from its NFL broadcasts, according to The Wall Street Journal.

The agreement is part of Twitter’s Amplify service that enables broadcasters to show video clips and other programming, and ads, which is synchronized with programs that are currently airing, giving users a second screen experience that shows content that might not be available on the broadcast. The two share ad revenue that is generated from the tweets.

You may not be familiar with the Amplify service by name but if you watch sports, or other outlets for that matter, you have most likely witnessed it in action. Twitter already has deals with a number of major players including Turner Sports, the NCAA, ESPN, BBC America, Fox and the Weather Channel.

Hopefully this is a trend that other sports leagues will follow so that when fans are not in front of their screens that can still get more than just a taunting text message from their friends about the state of their favorite team.

(Editor’s note: Interestingly, the video doesn’t work in embedded tweets but redirects you to a Twitter page. Sample video tweet below. Follow @NFL for sponsored video tweets.)

Filed Under: Apps, BBC, ESPN, Fox Sports, Live sports via mobile, Live Sports Video Consumption, Monday Night Football, NFL, Sunday Night Football, Twitter, Verizon Wireless Tagged With: , , , ,

NBC’s Sunday Night Football Fails Continue for Mac Users; UPDATE: Problem Diagnosed

September 29, 2013 by

UPDATE, 9/30: After a quick call with NBC’s tech folks Monday the problem was discovered: Due to new HTML5 code NBC is using that is specific to its Sunday Night Football broadcasts, Mac users need to have MacOS version 10.7 or higher installed to see the player. Like many users who haven’t been able to see the Sunday Night online broadcasts, my machine is running Mac OS 10.6.8. There is no workaround, so to watch Sunday Night Football on a Mac you will need to upgrade your OS, which costs $19.99. Here is a link to Apple support spelling out the details, if anyone has done this recently and wants to share the steps, send me an email and I will print it in a separate blog post.

Until someone explains to us why this is happening, we’re going to keep reporting that it appears that online streaming of NBC’s Sunday Night Football isn’t working for a lot of people with Apple Macintosh computers.

Just teasing! The program never really begins.

Just teasing! The program never really begins.

An NBC spokesperson this week had promised to put us in touch with someone from their technical team, but we never got another message back, so another Sunday night we are stuck without football on our computer. What’s even more ironic tonight is that for the first time some video did appear — but it was just an ad for Google Chrome, which of course, NBC doesn’t support this football season if you are a Mac user. You need to use Safari. But for us and several folks commenting to our site, it still isn’t working. For me, the Google ad played and then the screen went back to black.

Instead of Sunday night football, this is what I see. Anyone else having these problems? Add a comment, maybe we can get NBC to realize something ain't right.

Instead of Sunday night football, this is what I see. Anyone else having these problems? Add a comment, maybe we can get NBC to realize something ain’t right.

At first I thought there might be some error on my end but I checked my configurations with the FAQs on the NBC site and my machine is up to speed. Plus, I am able to watch plenty of non-NFL coverage, including the excellent coverage of the final race of the America’s Cup. Great stuff, live on my computer. But for some reason the NFL broadcasts aren’t working.

I’m going to lay the blame here at the feet of Microsoft, since it is apparently the Microsoft-NFL deal that is responsible for the disabling of Macintosh computers. Didn’t Microsoft once lose an antitrust suit designed in part to keep it from using its economic might to squash competing technologies? Someone get me Google’s legal team on the line.

Arrgh, now we're back to the super fail screen.

Arrgh, now we’re back to the super fail screen.

Filed Under: Apple, Microsoft, NBC Sports, NFL Tagged With: , , , , , , , ,

SeatAdvisor Seeks to Bring Secondary Ticket Sales Home

September 24, 2013 by

seat

A company named SeatAdvisor is seeking to take the pain out of secondary seat sales, a topic that can perplex and frustrate sports teams, by giving them greater control over the resell while also providing a level of security for fans buying the tickets.

To do this it has launched TicketResell, a technology that puts the primary source of the tickets, the sports team, in charge of reselling any that cannot be used at the last second, bringing control back to the team rather than to outside market forces.

Sports teams have a love/hate relationship with secondary ticket resellers. In some cases the resellers are offering tickets at significantly lower than official rates, because the games are either overpriced or not popular. That annoys teams. The NY Yankees battle with StubHub is a prime example of this issue.

Then there are the more basic ticket resellers, the ones that most fans are familiar with, people outside of stadiums with a wad of cash in one hand and a fan of possibly questionable tickets in the other, shouting out potential ‘deals’ and claiming that they have top seats.

TicketResell removes any middleman from the equation by providing fans that have extra tickets a secure avenue of reselling them. The fan simply establishes an account with the venue where the ticket was originally purchased. They then set a resell price and the tickets become available for new buyers. In addition fans reselling their tickets have the ability to tie the sales in to notices in social media outlets such as Facebook and Twitter to better alert friends of select ticket availability.

Pretty much any fan, or concert goer, has experienced the issue with someone dropping out at the last minute and it always seems that it is hard to get someone on short notice. This solves that issue as well as for the serial procrastinator who waits too long before an event is sold out- now tickets can become available at the last minute.

The company plans to debut the technology at the Breeders’ Cup World Championship taking place Nov. 1-2 at Santa Anita Park.

There seems to be a lot of opportunities for a technology like this, and while MLB and the NFL have been working to take ticket resale internally, there is a huge spectrum of sports that are still looking up at the 21st Century fan and wondering how to meet their needs.

A program like TicketResell should appeal to them and take the next step forward following the move made years ago by Craigslist that brought the online the ticket secondary market to the masses. TicketResell has the potential to add security to ease of purchase, something everyone can value. In addition since the ticket purchase is often the teams first contact with a fan, by ensuring that they know of the ability to resell their tickets via the team it helps strengthen the relationship between the two.

Filed Under: Apps, Basketball, Facebook, Major League Baseball, NASCAR, NBA, NCAA Football, NFL Tagged With: ,
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