ESPN holding nothing back for tonight’s BCS broadcast

bcs

An era ends tonight in college football with the last of the current format championships about to be played between Florida State and Auburn. Next season will usher in a playoff format that is a major change from the current poll-based system.

The current system was introduced in 1998 and now it is gone, but when you look at the freight train of equipment and army of personnel that ESPN is bringing to the event, it will likely live on for quite a long time in the form of multiple digital recordings.

The sports channel is broadcasting the 2014 Vizio BCS National Championship game tonight with the biggest broadcast team in its history and has termed it the “BCS Megacast” with it being presented across six of its television platforms as well as its audio and digital outlets.

You can pretty much take your choice of platforms- ESPN, ESPN2, ESPNEWS, ESPN Radio, ESPN3, ESPN Classic, ESPN Deportes, ESPN Goal Line and ESPN International. There will be pregame talkshows, interviews, analysis, celebrities and much more available prior to the kickoff at 8:30 ET.

Social and digital media will be strongly represented in the mix with the personalities posting thoughts and comments prior to kickoff as well during the game.

For those that are not able to watch at home or in a comfortable sporting establishment the presentations that were broadcast on the ESPN, ESPN2, ESPN3 and ESPNEWS will be available to a range of alternative platforms via WatchESPN including online at WatchESPN.com, on smartphones and tablets, through ESPN on Xbox LIVE to Gold members, on Apple TV and Roku to fans who receive their video subscription from an affiliated provider.

So how many people and trucks will this take? According to USA Today Sports and ESPN it will be 16 trucks, 63 cameras, 73 microphones a four-engine generator and as many as 200 employees, only a few who you will see online.

Hopefully this will make for a great broadcast, but much of that will depend on the teams. A stinker of a game will lead to fans tuning out as happened a few years ago when Alabama crushed LSU 21-0. The blowout was obvious early and fans tuned out in droves even though ESPN had added some interesting bells and whistles to its broadcast. At that time the future was 3D and ESPN had a 3D broadcast of the game as well as a more traditional broadcast.

However I am looking forward to the game and hopefully in all of the broadcasts comes something that will last to enhance future broadcasts.

Mobile and online usage continues to soar for ESPN & MNF

mnf

The Dec. 2 Seattle Seahawks 34-7 blowout of the New Orleans Saints on Monday Night Football was a huge broadcasting success for ESPN, it was the No. 1 program on at that time not only on cable but also over the air broadcast — and it was also a smashing hit online as that audience continues to surge.

The Saints-Seahawks broadcast was strong enough to garner a 9.7 U.S. rating, numbers that represent an average of 11,289,000 households and 15,500,000 TV viewers, according to Nielsen.

ESPN, as all broadcasters are, is working hard at expanding and enhancing its digital offerings including tablet, smartphone and PC offerings and has seen those users expand as the technology and quality of the offerings continues to increase.

A look at how it has performed this year on Monday Night Football shows how well it is succeeding in that area. It reported that across all of its platforms its NFL-focused Digital Media that includes ESPN.com, mobile Web, apps and WatchESPN it has a 27% increase in viewership compared to the same period last year, with an average minute audience of 65,000 during each broadcast.

The most recent game showed how those numbers are continuing to grow as it represented the second largest online audience ever (the first being the Eagles-Redskins from earlier this year). The game had an average minute audience of 81,000 with a total of 225,000 unique views, numbers that represent an increase of 134% and 145% over a year ago respectively.

Overall digital media at ESPN is up strongly as well, 16%, compared to last year, according to ESPN. The strongest area last week was with mobile apps, with its new SportsCenter app enjoying an audience that registered 136,000 average minute users, up 55% from last year. Its Fantasy Football app had an average audience of 148,000, up 88%. The unique viewers for both were, respectively, 7.5 million and 3.9 million.

The broadcaster expects another big Monday Night audience next week When the Cowboys play the Bears and former Bears’ player and head coach Mike Ditka gets his number retired at halftime.

Will mobile SportsCenter become the go-to stadium app for fans?

New version of ESPN SportsCenter app

New version of SportsCenter app

Now that ESPN’s mobile viewership has overtaken web readers, the worldwide leader in sports is ready to put its most iconic brand — SportsCenter — onto its main highlights mobile app. Our question: Can that app now become the go-to app for fans in stadiums who want to track activities at games they’re not at?

With today’s news that the old “ScoreCenter” app is now being called simply “SportsCenter,” ESPN seems to be going all in with its mobile strategy, which was already aggressive in the past. The main holdout was the ScoreCenter app, which while it conveyed a lot of information (mainly scores and headline links) the very fact that it was called something other than SportsCenter — the name for the network’s mainstay highlights show — seemed to signify that ScoreCenter wasn’t a full and complete offering.

Ryan Spoon, ESPN’s SVP for digital media, was part of a panel I moderated last week at the Open Mobile Summit, where he told attendees that this fall, for the first time, ESPN’s mobile traffic surpassed web traffic, a trend we’ve seen happen for other sports properties. In an interview with GigaOM Spoon said the new SportsCenter app is meant to be “a very strong relative of the TV show,” and our initial download shows a stream of tweets from ESPN personalities along with the kind of news updates you might get while watching an episode of SportsCenter on TV.

Old 'ScoreCenter' app scores page view

Old ‘ScoreCenter’ app scores page

What will be interesting to see is if the mobile version of SportsCenter can become the go-to app for fans sitting in stadiums, since it’s a good guarantee that most of them go home and watch SportsCenter after the game, or on any other day in their life. With fantasy football fans and regular fans who just want to keep abreast of other games and other sports, SportsCenter is usually the starting place for highlights and news.

The real challenge as I see it in the stadium-fan space will be whether or not ESPN is able to provide real-time or at least close to real time replays and highlights, or whether teams and leagues will keep those away from mobile versions of SportsCenter so that their own apps have more pull. One of my biggest beefs with ESPN and online video is that it often puts videos of ESPN commentary inside stories instead of highlight videos, with misleading or unclear labeling that sometimes forces you to watch way more of Lou Holtz babbling than you ever wanted to. But if ESPN can deliver timely highlights to its app the same way it gets them on SportsCenter, other stadium apps might never be able to catch up.

Old ScoreCenter headlines page.

Old ScoreCenter headlines page.

New 'Now' page with Twitter feeds

New ‘Now’ page with Twitter feeds

Better TV info should help with college games

Better TV info should help with college games

ESPN introduces Major Revamp to WatchESPN App

watch

WatchESPN, the mobile app for iPads, iPhones and iPod touch from the sports broadcasting giant has be upgraded with a host of new and enhanced features as the company provide mobile access to a number of its channels including to ESPN, ESPN2, ESPNU, ESPN3 and ESPN Goal Line/Buzzer Beater.

Among the additions is access to ESPN3 for college students and military personnel via on-campus (.edu) and on-base (.mil) Wi-Fi network. Also new is ESPN on ABC, providing access to live programming on ESPN on ABC events and will redirected users to the WATCH ABC App for access to that content

For the iPad it has added Live Toolbar, a feature that has the ability to shows stats and scores without opening an additional digital stream. It has three components in the form of tabs that reside at the bottom of the screen.

The first is on called Live TV Lineup that is just what it says, an interactive guide to all of the programming that is available on the network. The second is called Scores, and is designed to not only provide the scores that a fan might be seeking but allow them to gather pregame info on sporting events with a feature in Scores that is called Pre-Game View. The Live View function shows cores of events that are currently on-going and Post-Game View for the wrap up.

The third tab is called Top Video and is an on-demand feature that provides up-to-date news, analysis and highlights. This can be used in split screen mode so that you can continue watching an event at the same time.

The WatchESPN App is available for free from the App Store on iPhone, iPad and iPod touch or at www.AppStore.com/WatchESPN. It should be noted that you can only use the app if you also get ESPN as part of a cable broadcast package from one of its broadcast partners.

Friday Grab Bag: ESPN’s Open Coverage, Dell Smartwatch?

The Guardian is reporting that Dell could be the latest to throw its hat into the ring with a smartwatch offering. Dell’s global vice president of personal computing told the paper that it was exploring ideas in the wearable computing space.

With Apple, Samsung, Google and just about every major player in consumer electronics and/or computing it is no surprise. The Kickstarter success story Pebble and its smartwatch has to be something that everybody is watching. The company was oversubscribed as it sought funding with $10 million pledged and an exclusive deal with Best Buy with a preorder of 85,000 watches.

ESPN to broadcast The Open Championship
If you are hoping to catch a few rounds of the 142nd Open Championship, golf’s oldest major, you are in luck as ESPN will be broadcasting all four days next week from July 18-21.

The network will be reaching out to fans not only via live television broadcasts and encore presentations but also live radio, and a range of digital offerings for computers, tablets and other mobile devices. It will also be using digital technology to enhance its broadcasts with technologies such as Flight Tracker.

[Editor’s note: You can also follow via The Open’s own app, online at The Open’s website and on social media like twitter. Go to The Open website for all info.]

Microsoft to slash Surface RT prices?
The Verge is reporting that Microsoft will be cutting the price of its entry level 32GB Surface RT tablet down to $350 with the version with the Touch Cover keyboard will be $450 as will the 64GB Surface RT without the cover and $550 with the cover.

The news comes as reports are also emerging that the company has an additional two more Surface tablets on the drawing board that it will release sometime in 2014. ZDNet reported that a recently seen Microsoft roadmap includes the tablets as well as a host of additional offerings from the company ranging from an Windows Office App Store to enhanced Skype support.

Apple Store hits 5th Anniversary
The Apple App Store, now no longer a pawn in a patent battle, also had other news this week as it celebrated its 5th year in business providing apps and tools, initially for the iPhone but now also includes apps for the iPad as well.

The success for the store can be seen in the fact that the number of apps it offers has grown from 500 at birth to approximately 900,000 now. There has been over 50 billion app downloads in the five years.

Google updates maps app
Most people I know use Google Maps on a regular basis and they will be happy to hear that not only has the company updated the program but made it faster as well, a common complaint. The company has made the Android updates available now with iPhone and iPad updates coming soon.

It has navigation features that include warnings for bad conditio0ns on a trip including accidents, offline map saving and better exploration features according to an early review in The New York Times.

Watching Golf this Week: The U.S. Open, Philly Style

US Open MerionAre you ready for 2013 Major No. 2? The big daddy of them all? I truly can’t wait for this one to start, because I feel like we all sorta got cheated at the Masters. I mean — lost in the hubbub of the Tiger Drop Crisis was the fact that the dude was just about ready to take the lead and start stomping everyone.

And then the ball hit the pole. And went into the drink. And then the wheels came off.

As play starts today outside Philadelphia at the quirky old Merion East course (Anyone else think the logo featuring the pole-baskets looks like a freaking bloody Q-tip?) all eyes rightfully will be on Tiger Woods, and his quest for Major No. 15. Nobody else really matters right now, and nobody this year is truly playing at his level. But one thing is for sure, the “new” Tiger isn’t anything like the old — over the last year or so he has shown a tendancy to choke on the weekends at majors, something he never did before. And the rest of the guys playing? They’ve gotten better.

What does that mean for Tiger? It means his margin of error is much slimmer than it was when he was the only guy on the tour who looked like an athlete. Now there’s lots of them. He used to be by far the farthest hitter, now he’s about top average. There are new foreign foes like Graeme McDowell, who aren’t going to be intimidated by Tiger the way the U.S. Tour guys used to be. With its tight layout and wet conditions Merion is probably going to be a birdie fest, so no more rope-a-dope par fests like last year at Olympic. There’s going to be room to make shots here, so let’s get it on. Having just watched the Blackhawks beat the Bruins in triple overtime in the Stanley Cup opener, I’m ready for more drama and lore. Don’t let us down, Tiger. Or whoever wants to keep Tiger’s majorless streak going.

ESPN has your live TV Thursday and Friday, our suggestion is mute when Berman starts talking, unmute when Van Pelt has the mike. NBC gets the weekend, with lots of online viewing available at USOpen.com or via the U.S. Open app, which beats pants off the PGA Tour app (which still doesn’t really work on all Android phones). WatchESPN and ESPNRadio also available online.

THE U.S. OPEN

(all times Eastern)
TV COVERAGE
Thursday, June 13 — ESPN, 9 a.m. — 3 p.m.; 5 p.m. — 7 p.m.; NBC, 3 p.m. — 5 p.m.
Friday, June 14 — ESPN, 9 a.m. — 3 p.m.; 5 p.m. — 7 p.m.; NBC, 3 p.m. — 5 p.m.
Saturday, June 15 — NBC, 1 p.m. — 7:30 p.m.
Sunday, June 16 — NBC, 1 p.m. — 7:30 p.m.

RADIO
SIRIUS XM (Satellite)
12 p.m. — 4 p.m., Thursday; 12 p.m. — 5 p.m, Friday. The live broadcasts are also available to subscribers on the SiriusXM Internet Radio App and online at SiriusXM.com.

ESPN RADIO
10 a.m. to 4 p.m. Thursday-Friday, 2 p.m. — 8 p.m. Saturday-Sunday.

NEW! PGA TOUR RADIO!
This a better deal for those not living in the U.S., because it’s free internationally. Inside the U.S. you will pay (due to rights fees) $1.99 per event or $9.99 for the whole year. Gives you the CBS feed, audio version. Click here for more info and payment plans for your area.

ONLINE
The U.S. Open site at USOpen.com has live online coverage with featured groups.
Thursday groups:
7:11 a.m. – Marquee Group 1 (Phil Mickelson, Steve Stricker, Keegan Bradley)
1:14 p.m. – Marquee Group 2 (Tiger Woods, Rory McIlroy, Adam Scott)
Friday groups:
7:44 a.m. – Marquee Group 1 (Tiger Woods, Rory McIlroy, Adam Scott)
12:41 p.m. – Marquee Group 2 (Phil Mickelson, Steve Stricker, Keegan Bradley)

Featured groups on the weekend, TBD.

There are also mobile apps for iOS and Android.

FACEBOOK PAGE
Here’s the USGA Facebook page.

TOP TWITTER FEEDS TO FOLLOW

The U.S. Open Twitter feed.
Geoff Shackelford — well known golf writer. If you’re not following Geoff you are missing the online boat.
Golf Channel — official Golf Channel feed
@PGATOUR — official PGA Twitter feed
@StephanieWei — great golf writer who is a Twitter fiend. Now leading the Wei (hah!) with Google+ Hangouts during most tourneys.
Doug Ferguson is the lead golf writer for AP. Good Twitter insights that often aren’t part of your wire-service lead.
Matt Ginella is a former Golf Digest writer now at Golf Channel. Your guide to the best golf course reviews, evar. Plus great columnist-type commentary on a regular basis.

WHAT’S THE COURSE LIKE?
If you haven’t heard about good old Merion and the baskets on the flagpoles you’ve been under a rock the past week. Here’s a great lengthy takeout on Merion’s East Course from the folks at SBNation.

WHO WON THIS THING LAST YEAR?
The Birdman! Excuse me, it was Webb Simpson, with an assist from Jim Furyk.

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