Guest Blog: Pickmoto Rates the ESPN Pickers and Finds them… Average

(Editor’s note: This is a guest blog from the folks at Pickmoto, a fantasy sports mobile app.)

Football studio shows are fans’ ambient noise, like waves crashing or birds chirping … only the waves are a typhoon and the birds are tucans with megaphones. The analysts talk as if they know how you watch them – getting ready in the morning, eating, before you fall asleep. If they speak with less than complete force, we won’t pay attention.

At Pickmoto, we’re trying to figure out who we should tune in to and who we can put on mental mute. ESPN publishes a dozen “Experts” picks every week. We created a fake user for each Expert and entered all of their picks through 6 weeks. Of course, these guys don’t know they are playing Pickmoto. So their picks deserve some slack for being out of context.

But not much slack according to their Week 6 performance. Mort was the only one who cracked .500 and saw his Pickmoto score go up. (Editor’s note: See the Pickmoto FAQ for explanation of the scoring.)

The odd thing is it was not a crazy week. Sure there were upsets. But there weren’t any shockers. The Titans over the Steelers qualifies on paper – 85% on Pickmoto took the Steelers. But considering how lackluster Pittsburg has looked, you’d think at least one “Expert” would have foresaw struggles on the road in primetime.

And that’s the point. The “Experts” offer evidently little insight. Their picks are nearly uniform and uniformly boring. Removing Mort from the equation, the other 11 unanimously or just short of unanimously picked the Steelers, Falcons, Eagles, Bucs, Ravens, Cardinals, Patriots, and 49ers. Those teams were 3-4.  

No NFL game is a no-brainer. Last week we might have conceded that Raiders-Falcons was an exception. But the Silver and Black were one horrible Carson Palmer interception return for a TD away from taking a lead with 2 minutes to go.

Yes, hindsight is 20/20. And yes, these guys undoubtedly know way way WAY more football than we do. But it’s still frustrating when we see them day after day, segment after segment yammering on about blitz packages, injuries to the secondary, and trick Tebow plays. Their picks demonstrate a lack of recognition of the strongest, most consistent, most important force in all of football: PARITY.

ESPN Pickmoto Standings Thru Week 6
Chris Mortensen – 582
Seth Wickersham – 535
Keyshawn Johnson – 352
Adam Schefter – 337
Ron Jaworski – 230
Merrill Hoge – 225
Cris Carter – 206
Eric Allen – 205
Mark Schlereth – 166
Mike Golic – 153
Mike Ditka – 138
Tom Jackson – 120

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Pickmoto (www.pickmoto.com) is recreating the fantasy sports experience on mobile. Its first app for the 2012 NFL season is free for iPhone and iPad. Pickmoto asks the most basic question in sports – which teams will win. There is a crowdsourced scoring system that rewards correct picks based on their popularity – the less popular, the more points. The basketball app will be out at the end of October and a College Bowl app will be available in December.

2Bet2 Focuses on Social Betting on Games

2Bet2

Socialized betting is undergoing an interesting change, migrating from the office water cooler, if one actually exists, and onto social media sites such as Facebook and Google +, and one of the recent entrants into that field is 2Bet2, bringing out its Facebook offering around the start of the year.

It has many of the features that are currently coming on line in rival sports apps using odds to set the line on bets and winners can get awards that allow them to advance and open up new opportunities. You can bet against friend or the house and do so on events that are played around the globe.

There is real time game and odds updates and along with seeing how your bets are doing you have a chat ability that permits congratulating, taunting, or anything in between, among players. All major sports are covered including both NFL and NCAA Football, both NBA and NCAA basketball, Hockey, Baseball, 25 different European Football leagues, Rugby Union/League, Cricket, Tennis and Golf.

2Bet2 has plenty of competition in the social betting world both with mobile app developers moving over onto social media and developers focusing initially on social media as the platform of choice. Players such as SideBet have added social media access.

There is a growing list of competitors in this space I believe that fantasy sports sites will also look towards online gambling if and when it gets the ok. Look at players including Rotowire, Grabfan, Pickmoto to name just a few. Even casinos are getting into the mix.

It seems that there is a good deal of hope in app developers that sometime in the future there will be an easing of on-line betting rules in the US that will allow the gambling of real money. Early players in this space will be well positioned to take advantage of any such change.

It would be important to be established because if and when it is legalized the moneyed Las Vegas casinos and other entities are likely to quickly enter a market that is estimated at multiple billions of dollars.

While an industry group, the American Gaming Association has said that it seems unlikely that there will be any changes to online gambling this year, although there has been a bill put before congress by members of both parties. According to American Gaming, online gambling is legal in 85 countries and an estimated $35 billion is gambled each year.

Pickmoto Moves NFL app to iPad, Preps for NBA Season

Pickmoto, a startup app developer seeking to firmly establish itself in the growing market for social betting has expanded its offerings by adding a version for the iPad. Currently the app runs on iPhones, with an Android version “coming soon.”

The latest move is a welcomed one because while the app works well on a smartphone, a tablet simply provides additional viewing space and so makes that app easier to view and simpler to use.

The game follows the same procedure as with a smartphone including picking winners with no spread, playing friends one on one, or random opponents. You can win trophies, climb a leaderboard and play in preseason, regular and post season as well.

The company is moving pretty fast for one that was just established earlier this year and it already has its sights set on expanding to additional sports. With hockey an obvious no-no due to the lockout it has targeted the National Basketball Association and said that it expects that it expects to have a sports betting app out for the NBA by the opening regular season tip-off.

Pickmoto Looking to become Sports Pick Platform of Choice-Starts with NFL

Pickmoto

As the NFL season rapidly approaches many fans are preparing for fantasy drafts, closely scrutinizing daily camp reports and trying to discern who is actually playing well in preseason, but they are also doing these tasks for another reason and that is so that they can pick winners.

Regardless if they are betting an office pool, heading to Vegas, have a bookie, or just picking against the spread each week, fans want to show that they know their sport by picking the most winners on a weekly basis, and to meet their needs apps have started to appear.

The latest that I have seen is called Pickmoto and is designed to enable friends and others to compete on a regular basis and show who’s understanding of football, or luck, is the greatest over the course of a season.

The small three man startup, based in San Francisco is seeking to establish itself as the provider of a platform that enables fans to compete among both circles of friends and in larger groups that form around making correct sports picks.

Reverse Stretch Marks

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It is currently waiting for approval of its iPhones version of the app and then plans to branch out and develop for the Android and other platforms. Future plans also include expanding to cover additional sports.

It has a common approach found in other games as well as a few features that appear to set it apart. A player makes their selections based on who they believe will win, no points involved. It will use what the company calls crowdsourced scoring that makes the less popular picks more valuable. You can have head to head competition as well as against larger groups.

It also has a leader board, provides users with stats, has chat and notification features and provides trophies. It has a Facebook hookup but the game was built from the ground up to be used on a mobile device.

The company has been waiting almost two weeks for approval from Apple and expects to receive it prior to the start of the season. I will be interested to try it out and see what it can do compared to rivals. Other platforms seek to bring fans together to chat such as Bantr in soccer and PlayUp and Fancru as a more broad based platform. They are all different but have the sports scores and ability, in some cases, to provide contests that pit fans against each other in selecting winners.

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