SF Giants Catcher Buster Posey Launches Own Mobile Game

Buster Bash

The Giants’ catcher Buster Posey has just entered the company of a rarified few, an athlete still in their prime who gets a video game with his name plastered all across the cover, as he has with the Buster Bash app available at Apple’s App store.

Now the game does not have the elegance or complexity of EA’s Madden 13, but then a game that is designed to play on Apple’s iOS devices such as the iPhone and iPad cannot really support that type of subtle game playing. Instead think of the more mainstream, easy to play and hopefully addictive games that populate the top 10 lists or games in the iOS market, or even in the Android space as well.

The game also does not have sophisticated animation but rather a very cartoon approach, but it is also simple and fun to play. Its basic premise is to follow Buster’s rise from a kid playing in his backyard in Leesburg, Ga. to his current position with the Giants in MLB.

As you play you can earn sunflower seeds that can be used to buy equipment and power-ups as you move from his early wiffle ball and tennis ball hitting days to where he faces major league pitching. In all there are five levels of play and participants swipe the screen as they attempt to hit the ball out of the park.

An interesting aspect of the game is that it will be primarily promoted via social media, according to a piece in Mashable. Info on the app has already been posted on Posey’s Facebook page, which has 325,000 followers and on Twitter, where he is followed by 50,000. Then the apps have their own Twitter and Facebook pages as well and will alert fans to upgrades and rewards that can be earned playing the game.

The free app seems to be hitting it off with his fans, which have already given it a 4 ½ star rating on iTunes, where it has only been available since Monday. I expect this is just the start of a trend in this area as popular athletes in baseball and elsewhere will likely see this as an extension of promoting themselves, and I can see a few of the attempts as being rather funny. How about a T.O. app?

PlayerLync expands its iPad playbooks to College

PlayerLync, a app developer that has captured five National Football League teams as customers for its electronic playbook app that runs on Apple’s iPad has now made the leap to college football with Stanford University using the technology for its players.

The school announced that it has ditched traditional paper notebook playbooks, which can often run to 500 pages and need to be reprinted on a weekly basis, in favor of PlayerLync’s tablet-based offering.

The move to iPad appears to bring significant advantages to the school. Aside from eliminating the need to print out new playbooks to match each opponent, the platform allows coaches a great deal of flexibility in customizing the playbooks for individual players as well as team units.

The technology permits coaches to prioritize plays and keep them at the front of the playbook so that players understand the importance of the selected plays. Other areas of customization include by opponent, situation, role and player, both home and opponent.

Overall the technology can show plays, formations, route trees and can display them in a chalkboard or audio/video mode, with the ability to toggle back and forth between the two modes.

Aside from the playbook aspect of the technology it also brings a range of other features into a unified, networked solution as well. It features a calendar that can be customized by an individual and shared throughout an organization.

The NFL has been moving ahead with using tablet-based playbooks, with at least nine teams having announced that they will be using them in the upcoming season. PlayeLync is the developer for 5 of these teams while a number of MLB teams are also starting to use tablets in a variety of areas including for scouting purposes.

The opening up of the college ranks presents a great new market for the company, as the number of Division A schools alone dwarfs the opportunity that the NFL presents. Once in a school it seems likely that the technology will find its way to others ports such as basketball, so PlayerLync has opened a huge new market for its products.

Mobile Sports Report TechWatch: Windows 8 nears, Apple vs Samsung Rd 2 this Week

The Apple vs. Samsung lawsuit currently ongoing in a San Jose, Calif. Federal courthouse has a little for everybody, taunting, name calling, and a look into the past as the two tech rivals fight it out over the look and feel of Samsung’s smartphones and tablets and if it infringed on Apple’s designs.

The case, which started last week, provided a snapshot of how intertwined the people of Silicon Valley are during jury selection when it appeared that most potential jurors seemed to work for rivals high tech companies, but finally the jury was filled.

Apple opened predictably claiming that Samsung simply found it easier to copy than innovate and Samsung retorted that it was simply developing products along the same lines. Images of product development and prototypes have been submitted to show similarities in both companies’ offerings.

Samsung has leaked evidence that was excluded by the judge and Apple requested that the judge award it victory in the case-its request was denied. The case continues this week.

Microsoft Windows hits OEMs, on Street Oct 26
Microsoft’s tablet OEMs and other now have the final software code of Windows 8 to its hardware OEMs so that they can now start preloading the OS into their next generation products ranging from desktop and notebook computers to tablets.

The hardware OEMs, among which are Dell, Acer, Hewlett-Packard, Samsung and Lenovo are expected to have products available at the official public launch of the operating system that has been pegged as Oct. 26. I expect that for a good deal of the products we will see a lot of ‘unoffical’ leaks prior to that day.

Intel bets on motion sensing as future interface
Intel Capital, along with iSource and GIMV has invested 6.5 million Euros in Movea in a Series C funding round. The company develops motion sensing and data fusion technology that will be incorporated in a wide range of devices ranging from set top boxes, tablets, smartphones and even car infotainment units.

Samsung’s next-gen Galaxy Note due later this month
Samsung has told Reuters that the next generation Galaxy Note, its smartphone with the 5.5-inch display. According to the report the device will be first shown to the public at the company’s Samsung Mobile Unpacked event that is scheduled for August 29th in Berlin. It is interesting to note that the date is about two weeks prior to when Apple is expected to unveil its next smartphone and tablet offerings.

Apple rules the tablet space, market research shows
Market research company International Data Corp. (IDC) has released preliminary data on the the world wide tablet market for the second quarter has found that, to the surprise of no one, Apple continues to dominate this space.

The company found that the overall market shipped 25 million units in the quarter, a 33.6% quarter over quarter increase from the first quarter’s 18.7 million units, and 66.2% over the same period a year before. Of that 25 million Apple shipped 17 million of them, up from 11.8 million the previous quarter.

Its rivals do not compare well to Apple’s numbers. Top foe Samsung managed 2.4 million units, good for a 9.6% market share followed by Amazon with 1.2 million units, good for a 5% share. No other rival broke 1 million units. I will be interested to see how Google’s Nexus 7 does in the next quarters’ results.

Google and Rovi ink deal
Google has signed an agreement with Rovi that will enable Google to use Rovi’s interactive program guide technology for set top boxes, tablets and other mobile products. It is expected that the technology will be used in Google’s rollout of Google Fiber.

Google adds handwriting recognition to search
Speaking of Google, back in its core search business it is adding a new feature for mobile users, handwriting recognition. The technology will first roll out for Android smartphones and tablets and then move over to Apple’s iOS platform as well. It will have support for 27 different languages.

AT&T to shut down 2G-in 5 years
AT&T has said that the end is in sight for its 2G network as the carrier plans to discontinue support for the wireless network in five years. The company will redeploy that spectrum as part of its effort to focus on its 3G and 4G networks, which it said are facing capacity issues due to the increasing popularity of smartphones. Currently 12% of its customers use a 2G network.


Digg is back already

Digg, the once high flying news social news site has already relaunched itself just six weeks after it was sold to Betaworks. The service now has a reworked web site and has refreshed its mobile app for the iPhone. Its main page is broken into three categories: Top stories, popular and upcoming.

Apple vs Google- This Time for Kodak’s Patents

We here at Mobile Sports Report often talk about the issues related to patents, and all of the lawsuits that have resulted in the current turf wars. The reason is that it can and is having an impact on what types of technology your mobile devices can use and their cost.

The net result of this is the enhance the value of companies, and even ones that are fading away find that in their dusty vaults they might have some that are worth a mint, one such case being Eastman Kodak Co., which recently declared bankruptcy.

Now two groups are bidding for its 1,100 patents, and to the surprise of no one, they have members that have been some of the most aggressive in defending their patents against each other. In one corner we have Apple along with Microsoft, an earlier ally in patent purchasing, and Intellectual Ventures Management LLC, a patent aggregation firm.

In the other corner is Google, patent aggregation firm RPX Corp and three of Google’s Android smartphone hardware manufacturers, Samsung, HTC and LG Electronics according to a piece in the Wall Street Journal. It is reported that Kodak is seeking $2.6 bn for the patents.

While the Apple and Microsoft team paid $4.5 bn for Nortel patents some time ago, it is questionable if Kodak’s will go for any such sky high figure due to some disputes over the validity of some of its patents, yet the importance of owning patents seems to have never been more important in high tech.

The Apple vs Samsung lawsuit that opened in San Jose yesterday is an example of how potentially important the patents are as Apple is claiming billons in damages from Samsung infringing on its patents. There were dozens of articles on the start of the case yesterday and at least one paper was live blogging the case, starting with jury selection.

But there are plenty of other examples, the Oracle vs Google case that was at one time expected to bring billions to Oracle and Motorola winning some against Microsoft and potentially banning the Xbox and asking for sizable compensation is another case in point. All of these costs will get passed on to the consumers at some point.

Mobile Sports Report TechWatch: Microsoft Ticks off OEMs, Apple to Invest in Twitter?

The China Times, via Endgadget, is reporting the Microsoft is limiting the number of OEMs that can build a tablet that runs the RT version of its upcoming Windows 8 operating system. This is the version that can be run on a tablet built using an ARM-based processor.

According to the piece the lucky few include Asus and Lenovo, which can use Nvidia processors, Texas instrument processors will be in Toshiba products while Samsung and Hewlett-Packard opting into the Qualcomm camp, with HP later dropping out at least in the near term.

Apple looking to invest in Twitter?
The New York Times has reported that Apple is in talks to invest hundreds of millions of dollars in Twitter, according to unnamed sources familiar with the talks. It appears that the talks are informal at this point so do not cross your fingers just yet if you like the deal. However it could lead to tighter integration between Twitter and Apple’s operating systems, much like what Apple is doing with Facebook.

Google breaks down Motorola Mobility purchase
Ever wonder what $12.5 billion will get you? Well that is the price that Google paid for Motorola and the company has recently explained what each of the major components was valued. The 17,000 patents in its portfolio were worth roughly $5.5 billion. It paid $2.9 bn for the cash acquired, $2.6 bn was goodwill, $670 million was other assets and $730 million was customer relations. You can look here for more details or head over to its 10-Q filings with the SEC.

Microsoft wins around in Germany vs Motorola
Microsoft has won a round when a German court ruled that Motorola Mobility has infringed on a patent that deals with common names for long and short file allocation tables. The two sides have been battling around the globe on the issues of patents and both sides have won, and so of course lost, various patent rulings in the last six months so if this sounds like a repeat, it is close to one.

Microsoft admits hostility over Surface
In a filing with the U.S. Securities and Exchange Commission, Microsoft has said that there could be potential problems with its introduction of a table that would compete with its OEMs that purchase the Windows 8 operating system.

Microsoft said that smartphones and tablets from rivals such as Apple represent a threat to its current business, in part because their increased popularity coupled with declining PC sales makes Microsoft’s existing platforms less appealing to application developers.

Kickstarter favorite Pebble to deliver late
The Pebble smart watch, one of the real success stories in regards to funding via Kickstarter, has said that it will be delivering its product later than it had originally expected, IT Business is reporting. Part of the problem, according to the company, is the very success it had with Kickstarter.

The people that funded the company were to receive watches as part of compensation for their pledge, and originally the company had expected to produce 1,000 watches to meet that demand. Since it went off the rails in terms of funding the company now needs to produce over 68,000 watches for the investors.

Major settlement in patent case brings in major mobile players
The patent holding firm NTP has reached what is possibly an unprecedented settlement with 13 major mobile technology developers over the use of a number of patents that NTP owns. The companies included in the settlement are: Apple, Google, Microsoft, AT&T, Verizon Wireless, Sprint Nextel, T-Mobile, HTC, Motorola Mobility (now owned by Google), Palm (now owned by Hewlett-Packard), LG Electronics, Samsung, and Yahoo.

According to a piece in InfoWorld the terms of the deal were not revealed but it did say that all of the tech companies could use a number of NTP’s patents and that NTP will receive a licensing fee from the firms and that in turn it has ended its patent infringement suits against these companies.

Apple vs Samsung starts today in Calif.
The on again off again suit between the two will start in front of US District Court Judge Lucy Koh today as Apple seeks to prove its damage claims against rival Samsung revolving around a number of Apple patents that it claims Samsung has infringed on. The stakes are high as Apple has claimed that it is entitled to $2.525 billion in damages.

Apple Bids $356 million for Security Firm AuthenTec

Apple has made a bid to purchase AuthenTec, a company that develops security solution around its fingerprint reader technology. Apple is offering $8 per share for the company bringing the deal’s value to approximately $356 million.

AuthenTec currently sells its technology into the mobile and networking space and the move could be a step by Apple in providing authentification in its mobile devices such as the i{Phone and iPad as these are increasingly used as digital wallets and credit cards.

According to a blurb on the AuthenTec site the market for worldwide mobile payments is expected to grow from an estimated $240 billion this year to $670 billion by 2015, using data from Jupiter Research.

AuthenTec already has a wide range of offerings for the mobile payment space including products that are low powered and so ideal for smartphones. Current clients include Samsung which uses the technology in its smartphones and tablets as does Lenovo, and it already has a solution for Apple’s PCs

The deal needs to be approved by AuthenTec’s shareholders, having already received unanimous approval by its shareholders. The stock has surged since the bid was made public and Yahoo is reporting that the company can accept higher bids, but that it cannot solicit them. There is an $11 million breakup fee it would have to pay Apple if it does accept a higher bid.