Friday Grab Bag: ESPN3 and Facebook Team for Hoops Tournaments

Facebook and ESPN Team on Conference Tournaments
For much of the next two weeks ESPN3 and Facebook will combine to show coverage of all of the myriad college conference basketball games in both the men’s and women’s brackets. This means that users will have access to all 225 live broadcasts.

ESPN3 has indicated that while this is its first partnering with Facebook it will not be its last as it seeks to leverage the huge audience that the social media giant commands. As ESPN3 vice president Damon Phillips said “We see this as a big opportunity. You fish where the fish are.”

However in keeping with the mantra that there is no such thing as a free lunch not all users will be able to access the games from Facebook. If you have a cable TC carrier or a broadband hookup from a carrier that broadcasts ESPN3, then you get the games for. If not, you are on the outside looking in with no games.

Siri now more insufferable?
I actually like Siri and have found the voice to be very helpful when I have used someone’s iPhone that has the technology, it is just the people showing me how many tricks that they can make it do that really annoys me.

Well now they have a new venue as Mercedes-Benz has integrated the Siri into it’s a-Class cars. The Drive Kit Plus will integrate the iPhone with the cars’ electronic platform. This will allow the Mercedes-Benz’ Digital DriveStyle App to display iPhone apps on the infotainment system screen, according to Cnet.

It will be at Mercedes-Benz’ discretion as to which apps the user can add and control but there will be some such as Twitter, Facebook and Aupeo Personal Radio will be available.

Yahoo joins in the patent fun!
Yahoo has been meeting with Facebook to resolve issues regarding a group of Yahoo patents that it asserts are being used by Facebook in a variety of applications including ads, privacy controls, news feeds, and messaging services.

The exact number of patents is not clear and has been reported as being between 10-20, now is the dollar value that Yahoo is placing on these patents. Yahoo has not taken the step of filing suit and the move is being widely viewed as an attempt to paint a positive picture of Yahoo’s overall patent portfolio as a positioning move in case the company can find a suitor to buy it.

Apps can steal your photos?
It is starting to seem that every new day brings a new manner in which data can ‘leak’ from your smartphone. The latest, courtesy of the New York Times, is that there is a group of apps that can copy a user’s entire photo library with no alert.

The problem is, at least so far, confined to iOS devices such as the iPad and the iPhone and appears to ask a user for location information and if that is approved it not only gathers that information but also downloads photos as well to a remote server. I hope it gets mine in focus, I never can

Mozilla helps you track who is tracking you
In a case of turning the tables on data trackers, Mozilla has created a Firefox add-on called Collusion, an experimental program that is designed to enable you to see who is tracking your activity across the web.

The program uses a simple, easy to understand format. As you browse the web a graph is produced showing sites represented as dots. Red for ones that are known trackers, gray for ones that might track you. You can hover your cursor over a dot for more information. It is interesting to see the interplay between sites and how fast sites that you do not visit are now tracking you. The program also allows you to turn off tracking.

Intel Capital Launches Connected Car Fund
Intel Capital has launched a $100 million fund that is dedicated to developing new technologies in automobiles. The Connected Car Fund will invest across the board in hardware, software and service companies that are developing technologies for cars.

The range of areas is large with the company expecting to invest in areas such as information and entertainment systems, wireless connectivity, mobile devices and driver assist technologies. The global fund will seek to invest in all stage companies over the next three to five years.

Frookie Speaks Out: “Yahoo! Sports: If You Can’t Stand the Heat Stay Off the Internet”

John Evan Frook, aka Frookie, is senior editor for MobileSportsReport

Apparently, sports social media is too much for one Yahoo Sports contributor to stand, and Yahoo Sports editors are clueless when it comes to timing.

In a column titled Where Did the “Classy” Sports Fans Go?, Yahoo Sports contributor Elden Hardesty today writes about going online after Sunday’s Baltimore Ravens versus Pittsburgh Steelers game on Nov. 6 and being shocked by online discussions encountered on ESPN, NFL.com and Yahoo! Sports.

“Hatred and the lack of class seems to have no boundaries and is becoming a disturbing trend on the discussion boards,” Hardesty writes.

Hardesty complains that people posting to online forums after the Ravens beat the Steelers on national television in a three-point squeaker bitched too much about the officiating. In addition, Hardesty took offense that some people participating in forums reveled in helmet-to-helmet contact likely to produce three separate fines from the National Football League office.

“It looks like a majority of the people who go online to discuss a game now only go there to slam everyone else, guess it makes them feel more like a man,” Hardesty writes. “The only thing worse than a sore loser is a sore winner and it appears both have taken control of the sports discussion boards.”

Hardesty’s outrage is simply misplaced. Sports social media is akin to sports radio of the 1980s, except it is unfiltered by producers. There are no bleeps and no 10-second delays. And NFL football is a world of passionate patriotism for a specific team. If you go on the websites of such major sports providers as ESPN, NFL.com and Yahoo! Sports right after an NFL game, you are going to find jingoism, sour grapes, and blood lust. This is the NFL, where early in life the average sports fan swears allegiance to a team and spends the rest of that lifetime living and dying with that team’s successes and setbacks.  As they have been for greater than a decade now, online forums are where the tribes gather after a war. After a war, there are no cool heads. That’s not outrageous. That’s reality.

And, as the column’s title suggests, Hardesty wonders where classy fans went, the answer is nowhere. They are still in the corporate suites, top-deck seats, at bars, in front of televisions at home or at work. The difference is that a growing number of them have mobile devices, and use them to find the people with whom they’d most want to interact. Some of them use handles like RayLewisSucks, BensADouche or Steelersin2012, and others don’t. They all have something to say, and most of them say it. Just don’t expect them to say what you want, or you’re going to be disappointed.

Hardesty is really not to blame. He had no back up. If Hardesty proposes there ought to be a place where bitching about officiating or expressing blood lust isn’t allowed, he should consider working with some of the better sports social media applications already on the market. Those apps allow you to easily pick and choose with whom you participate. For Yahoo! editors to pass the column off to the general public without getting Hardesty to insert analysis of sports social media applications for mobile devices is just piss poor editing. Sure, Hardesty’s column appeared on Yahoo!’s contributor network, and contributor networks are simply a place for a media outlet to get a few more eyeballs. But allowing decent writers like Hardesty to publish without enough quality control to recognize the boom in mobile sports applications is more than myopic. It is downright blind, relegating Yahoo! to the lowly status of content farm.

And here is the kicker. And not that idiot Ravens’ player Joe Flacco, who benefited from poor officiating and ought to have been knocked out by Steeler’s James Harrison’s helmet before he got a chance to engineer a last-minute, 92-yard drive that defeated the Steelers on Sunday night. Flacco is a quarterback. Here’s the real kicker:

The timing by Yahoo! Sports editors in posting Hardesty’s column was awful. Hardesty’s column appeared second in Google search results on the same day news that Joe Paterno would resign as head coach of Penn State broke as a national news story.  The Penn State story, including Tweets by Joe Paterno’s son amid questions whether his father would resign, was a story that took sports social media to new levels. If Ravens-Steelers commentary was profane and loud, as Hardesty asserts, Penn State commentary was four times more profane, and four times louder.  Hardesty’s uninformed column appearing on a day when the biggest college football story of its kind advanced in one of its most significant ways, underscores that sports content producers are going to need to watch every gate they keep, or appear embarrassingly out of touch with a rapidly changing sporting world.

USA Today Taps Yahoo! Sports Exec to Captain Sports Content

Dave Morgan

USA Today is setting sail in sports with a new captain. His name is Morgan.

Beginning Nov. 1, USA Today’s sports content, mobile sports applications and sports social media will be shaped by former Yahoo! executive Dave Morgan, who helped build the Yahoo! search engine and online portal into the No. 1 sports destination in the country.

On Monday, Morgan was named senior vice president and editor-in-chief of USA Today Sports Media Group.

In hiring Morgan, USA Today Sports Media Group gains a charismatic leader. When he left Yahoo!, Morgan was so popular that several top writers changed their Twitter avatar to a photo of Morgan, according to a Mediabistro report.

Big Job

USA Today Sports Media Group President Tom Beusse made the announcement, and it is — indeed — a big job. USA Sports Media was created by Gannett Co. Inc. in January to shepherd not only the online efforts of the nationwide USA Today newspaper, but 82 daily newspapers, 23 broadcast televisions stations and the stand-alone portals HighSchoolSports.com and BQNT.com.

Statements made in conjunction with the appointment, and Morgan’s pedigree, indicate USA Today Sports Media Group will push in new directions designed to capitalize on the sports social media boom.

Morgan’s Credentials

Previously, Morgan was executive editor of Yahoo! North American Audience, where he built Yahoo! Sports into the No. 1 online sports destination. Morgan left Yahoo! in May, underscoring the brain drain of executive talent from the company, according to a report in SportsBusiness Daily.

In recent comments to the TEDx Penn Quarter, former AOL Sports head Jimmy Lynn credited Yahoo! for remaining as the No. 1 sports destination by relying on fantasy sports, when it could have easily lost its focus as sports social media broadened.

In addition to a fantasy focus, Morgan has a news background, including setting a website record of 40 million unique visitors for coverage of the Winter Olympic games in Vancouver.

The unanswered question is whether Morgan has enough savvy in the development of mobile applications to drive USA Sports Media toward meaningful content for smartphones, iPhones and iPads, which is considered the wave of the future for sports fans and publishers alike.

Changing “Virtually Everything”

Without a doubt, Morgan will bring change to Gannett’s USA Today Sports Media Group. A former executive at the Los Angeles Times, Morgan told The Associated Press Sports Editors in 2008 the following:

“I was posed this question: what would I do differently if I went back to newspapers now that I have been in the web world?,” Morgan wrote.

“Virtually everything.”

Rising Competition

Morgan’s appointment comes during turbulent times in sports media. Rival new online media/sports social media properties are enjoying increased success, and seem to have little trouble raising millions in venture capital.

For example, SBNation and bleacher report have gone from start-ups to rank among the top 10 most-trafficked online sports destinations in the last three years. Yahoo! Sports, ESPN, Fox Sports, CBS Sports and others are increasingly hard pressed to stay ahead of newfangled competitors.

Flat out, USA Today Sports Media is an also-ran among competitors, which Morgan will have to shore up to be taken seriously in the brave new world of mobile sports content.

USA Today Sports Media Group’s Beusse said Morgan will take responsibility for fully developing the potential of its sports business, including charting strategy.

Lazarus: A 2nd in Command with Connections

Along with Morgan, USA Today Sports Media Group named Peter Lazarus as senior vice president and head of multimedia sales. Lazarus came from Univision Communications Inc., where he oversaw advertising operations for the Univision, TeleFutura and Galavision networks.

In naming a sales executive in the same announcement as Morgan, Gannett signals that it sees partnership as key to building a sports social media content powerhouse.

Prior to Univision, Lazarus was senior vice president of sales at the sports management agency IMG Sports and Entertainment. It is likely that Lazarus will use his IMG connections to forge alliances between USA Today Sports Media Group and athletes. For example, USA Today could use its newspapers to promote contests that encourage people to follow an athlete’s twitter account, where products the athlete uses are endorsed.

What to Watch

Creation of the Sports Media group in January is consistent with widespread consolidation underway at old-media stalwart Gannett, which is concentrating on shared national services as a means to make money with print newspapers. MobileSportsReport.com will be watching Morgan’s appointment closely to see whether Morgan and Lazarus can marshal the resources necessary to create a broad social media network that captivates national audiences, as well as meaningful corporate-sanctioned applications that allow individual newspapers and television stations to maintain market share in their local communities.

In addition, Morgan and Lazarus will need to re-invigorate a sports staff shaken by years of layoffs and weak dot.com leadership, and identify leaders on local newspaper sports desks ready to step up. In addition, it is likely some Yahoo! sports staffers will be anxious to rejoin their popular former leader at Gannett. With Gannett facing stiffer competition with each passing day, it is safe to say Morgan and Lazarus have their work cut out.

Options Abound to Follow MLB Trades This Week

One of my favorite days in the baseball season will soon be upon us, as will my least favorite day, oddly they are the same, the first of the two trade deadline days. For those that are not quite clear on the deadline days there are two in baseball. The first, July 31, is for straight trades, player A for player B or money, or draft picks or some combination of these scenarios.

The second deadline, Aug. 31, has a caveat in it, you can trade a player but he must clear waivers first, meaning all teams have an option to pick him up before the deal goes through, with the worst getting first shot.
The reason for the mixed feelings is that sometimes teams I root for make great moves and naturally I like that, much as I enjoy it when teams I dislike make those “what were they thinking” moves. I have it when good players that look to be a good fit for my team get traded for I feel my team could afford to pay, and so on and so forth.

However if you are on the road and are seeking to follow all of the trades, or rumors of trades, it is good to be pre-loaded, so to speak, with all a range of sites that cater to this market segment, as well as to some of the old standbys. If you live in a city that has MLB, and follow that team, then the local newspaper’s on-line sports page is probably your first option.

However for most, the first up is ESPN, which will no doubt be awash with breathless rumors about potential trades as well as what has actually gone down. Then there is Major League Baseball’s own site, where you can go for confirmed trades as well. There are a host of others ranging from Yahoo!Sports to Sports Illustrated.

However there are specialty sites dedicated to this as well, sites such as MLB Trade Rumors, whose name leaves little to the imagination as to what its purpose is, and the name Pro Sports Daily says it all for another. There is one of the granddaddies of sites for fans looking for information on trades and player value, Rotoworld. Others such as Pro Sports Daily have a section dedicated to trades.

For after the fact discussions on trades, as well as a host of other baseball, and often non-baseball topics, look no further than BaseballThinkFactory, one of my favorite places for both on and off topic discussions.

Score Media Beefs Up to Battle ESPN, Yahoo

Canadian Benjie Levy is committed to giving mobile sports consumers in North America choice.  Chief operating officer and executive vice president of Score Media, Levy was the driver behind his company’s May 12 deal to acquire SportsTap.

The SportsTap acquisition means Score Media has the third largest U.S. audience of sports consumers on smartphone sports applications, trailing only Goliaths ESPN and Yahoo.  

A corporate challenger speaks

In a statement, Levy said, “ScoreMobile’s acquisition of SportsTap brings together two innovative and popular services and positions us well to deliver even more exciting experiences for sports fans and creative solutions for our advertising partners.”

Two mobile sports application worth a look

Launched in 2007, SportsTap is available free through iPhone App Store and Android Market for free. Providing real-time NFL, Major League Baseball, NBA, NHL, NCAA, NASCAR, Futbol, Golf and Tennis scores, SportsTap includes drill downs to stats, player news and top stories. The app has automatic refreshes, and is an excellent choice for the mobile sports viewer on a budget.

Terms of the SportsTap acquisition were not disclosed, but ScoreMobile said it would operate SportsTap as a stand-alone company. Based in Toronto, Score Media operates The Score.  A more robust application that includes a strong take on sports news and video, The Score is a portal for sports fans with a strong take. For example, The Score featured May 22 an excellent blog post and video about James Hardin’s flop against the Dallas Mavericks that most mobile sports viewers would consider a value-add to their sports knowledge.

Competition guards again mobile sports monopolies

Score Media’s acquisition of SportsTap is significant because it means not all companies are willing to cede the mobile sports application market to ESPN and Yahoo. If Score Media or others are able to retain enough consumers to woo big-budget advertisers and sponsors, it will likely be able to forge into live video broadcast. In turn, that would break ESPN’s potential stranglehold on live sports via mobile devices, and a charge-what-it-wants mentality. Consumers would benefit. 

Is Levy an emerging industry’s Ted Turner?

With its bold move to acquire SpartsTap, ScoreMedia bears close watching, and prime placement on the menu of your mobile device. That is, unless you don’t believe consumers gained when Ted Turner acquired the Atlanta Braves and created a super station in the early days of cable.

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