Confirmed: KC has MLB-provided Wi-Fi, part of plan to bring Wi-Fi and DAS to all MLB stadiums

KC fans at seriesThe rumored Wi-Fi network at Kansas City’s Kauffman Stadium is now a confirmed entity, according to Joe Inzerillo, executive vice president and CTO for MLB.com. In a phone call Thursday, Inzerillo said the Royals’ new network is part of a league-wide effort to bring Wi-Fi to all MLB parks, a task he thinks may take another year or two to complete.

As MLB.com has stated publicly before — but maybe not spelled out in so much detail — it has a program under which Major League Baseball teams can “opt in” to have MLB.com and the nation’s top four wireless carriers participate in the funding and building of both Wi-Fi and DAS networks in MLB stadiums. Though he wouldn’t divulge the specific financial commitments for specific deals, Inzerillo said that under the program “everyone has some skin in the game,” though he did allow that the league and the carriers, not the teams, foot the bulk of the bills.

Still, Inzerillo stressed that individual teams play a huge role in the Wi-Fi deployments, from design to deployment to management on site. “It’s not just like we show up and we’re the Wi-Fi fairies,” Inzerillo said. “This program wouldn’t be possible without the teams and the work they do.”

Screen Shot 2014-10-23 at 1.27.54 PMGiven MLB’s synchronized digital strategy of having the same app — and only the same app — available for fans in each ballpark, Inzerillo said that having high-quality cellular and Wi-Fi networks in each stadium was a key necessity, especially to make MLB app functions like seat upgrades and concession purchases work.

“You need to have the right [network] plumbing in place or none of the other stuff matters,” Inzerillo said.

Kauffman Stadium’s network, Inzerillo said, was just one of about a dozen MLB Wi-Fi projects that got underway this year. That it was finished in time for postseason play was just luck, and not some last-minute installation due to the Royals’ on-field successes. “It was just a fortuitous thing that it was ready,” said Inzerillo, who said that construction of Wi-Fi at Kauffman had been ongoing for the past 5 to 6 months.

Though the network wasn’t promoted on the team’s website or anywhere else on the Internet, Inzerillo said the Royals were promoting it at the stadium. Even without a lot of advertising, fans found the network, he said, claiming “tens of thousands” of Wi-Fi connections during the Royals’ postseason run. However, Inzerillo also said some extra cellular trucks were brought in by some of the carriers for the Royals playoff games because the DAS at Kauffman isn’t quite finished yet.

Inzerillo said that anywhere from 22 to 26 teams will eventually end up using some combination of league-provided Wi-Fi and/or DAS. The league’s goal of having every stadium fully wired should be nearly complete by opening day of 2015, he said, with a more likely “final” goal of complete coverage reached sometime in 2016. In 2014, Mobile Sports Report research showed that 10 of the 30 MLB stadiums didn’t have fan-facing Wi-Fi; some of those teams (like Kansas City) will be getting MLB networks, while some other program participants are upgrading existing systems, Inzerillo said.

Under the MLB network deal, the DAS in each stadium will be a neutral-host deployment hosted by one of the four major U.S. cellular carriers — AT&T, Verizon Wireless, Sprint and T-Mobile — depending on things like regional/historical market share and existing contracts, Inzerillo said. While the carriers will operate the MLB DAS deployments, the Wi-Fi networks will be deployed, run and monitored by MLB, either from its New York City or San Francisco network operation centers, Inzerillo said. Wi-Fi gear will come mainly from Cisco, though Inzerillo said there is also a small percentage of Meru Networks gear based on teams that had previously installed Meru equipment.

Though Inzerillo said MLB may make some overall announcement once the league-wide project is completed, he didn’t necessarily think that having working Wi-Fi and DAS in stadiums was such a big deal.

“It’s kind of a weird thing to think about bragging about,” said Inzerillo, who compared Wi-Fi and DAS to plumbing as a basic stadium necessity, not an amenity. Having high quality networks, he said, “are table stakes for a modern facility.”

UPDATE: The Kansas City Royals are now officially promoting the Wi-Fi, with some usage claims:

Reports: Free Wi-Fi now available at Kansas City’s Kauffman Stadium for World Series

Screen Shot 2014-10-22 at 2.38.07 PMAccording to reports from Kansas City, the previously Wi-Fi-less Kauffman Stadium now has a working free Wi-Fi network for fans, apparently installed recently by Major League Baseball’s advanced media group. Though we haven’t yet received any official confirmation about the network’s launch from either the Royals organization or from MLBAM, two separate sources confirmed that free Wi-Fi is available in the stadium, and apparently has been for a few weeks now.

In our reporting about MLB Wi-Fi deployments for our Q2 Stadium Tech Report, we found that Kauffman Stadium was one of 10 MLB parks not yet offering Wi-Fi for fans in the seats. But since this spring MLBAM has publicly said that it plans to help install Wi-Fi in the remaining parks that need it, including helping to pay for the deployment if necessary. One possible reason for the speedy deployment at Kauffman could be the joint marketing deal between Apple, MasterCard and MLBAM to promote the use of the new Apple Pay service, which is being offered at both Kauffman Stadium and AT&T Park during the World Series. San Francisco’s AT&T Park already has Wi-Fi, a service the Giants have offered fans since 2004.

Though a thorough search of the Kansas City Royals’ team website shows no mention of Wi-Fi services available at Kauffman stadium, one Twitter user has reported finding a free “speedy” Wi-Fi service at recent playoff games there, and another visitor to the park for yesterday’s World Series opener also reported a live Wi-Fi service available to fans. Another tipster has told us that the network uses Cisco Wi-Fi gear, but again, nothing has yet been officially confirmed.

Anyone lucky enough to have a ticket to tonight’s Game 2, send us a Wi-Fi speedtest if you can…

Giants: NLCS stadium Wi-Fi usage at AT&T Park quadrupled since 2012

Giants senior VP and CIO Bill Schlough, at the office

Giants senior VP and CIO Bill Schlough, at the office

If you build a better stadium network, they will come… and use it even more. That’s what the San Francisco Giants are finding out, with stadium Wi-Fi data usage more than quadrupling this year compared to the last time the Giants were in the NLCS in 2012.

According to Bill Schlough, senior vice president and CIO for the Giants, fans at AT&T Park for the recent National League championship series with the St. Louis Cardinals used more than four times the Wi-Fi data that fans used in the 2012 series. Schlough said that in 2012 (also facing the Cardinals) fans at the four AT&T Park NLCS games used an average of 302 Gigabytes per game; this year, in the three games in San Francisco, that number was 1,247 GB per game.

Screen Shot 2014-10-20 at 9.26.21 PM

What makes the jump in data even more interesting is the fact that the number of overall users of the Wi-Fi network only increased about 19 percent from 2012 to 2014, with an average of 16,683 users on the network this year compared to 13,509 in 2012, according to figures from Schlough and the Giants. “It definitely shows how data per connection is what is really exploding,” said Schlough in an email.

Looking back another couple years is also instructive; in 2010, during the NLCS the AT&T Park network only saw an average of 6,511 fans using Wi-Fi per game. (The team did not track data usage at that time.) Though the World Series starts today in Kansas City, fans will have to wait until Game 3 in San Francisco Friday to use Wi-Fi since the Royals’ Kaufmann Stadium is one of the 10 MLB parks that don’t have fan-facing Wi-Fi.

White box at bottom is one of the under-the-seat Wi-Fi access points at AT&T Park.

White box at bottom is one of the under-the-seat Wi-Fi access points at AT&T Park.

Stadium Tech Report: MLB stadium technology reports — AL Central

Editor’s note: The following team-by-team capsule reports of MLB stadium technology deployments are an excerpt from our most recent Stadium Tech Report for Q2 2014, which focuses on Major League Baseball. To get all the capsules in one place as well as our featured reports, interviews and analysis, download your free copy of the full report today.

AL CENTRAL

Reporting by Chris Gallo

Minnesota Twins
Target Field
Seating Capacity: 39,50
Wi-Fi: Yes
DAS:Yes
Beaconing: Yes

Target Field, the downtown home of the Minnesota Twins. Credit: Minnesota Twins

Target Field, the downtown home of the Minnesota Twins. Credit: Minnesota Twins

Host of the 2014 All-Star Game, the Minnesota Twins are making necessary upgrades this season to accommodate fans and media for the midsummer classic. Target Field is outfitted with stadium-wide Wi-Fi, as well as a DAS from InSite Wireless and TE Connectivity.

Because Target Field is in downtown Minneapolis, the Twins are forced to be creative in how they deliver new DAS antennas in the stadium. The stadium has gone through a series of reconfigurations to put DAS gear in the right place. A ballpark that is just 4 years old, the Twins’ upgrades are proof that organizations must continually improve their stadium networks to bring the best experience to fans.

Chicago White Sox
U.S. Cellular Field
Seating Capacity: 40,615
Wi-Fi: Yes
DAS:Yes
Beaconing: Yes

With a name like U.S. Cellular Field, it’s no mistake fans are well connected at White Sox games. In 2012, the Chicago White Sox partnered with Boingo Wireless to bring free Wi-Fi to the stadium.

A couple years later, the White Sox have capitalized on a deal with Comcast to bring the XFinity Zone to U.S. Cellular Field. This 2,220 square foot area is the perfect place to grab food, drink, and stay connected with an interactive social media wall.

Detroit Tigers
Comerica Park
Seating Capacity: 41,681
Wi-Fi: No
DAS: No
Beaconing: No

The Detroit Tigers have more than a few screenshots floating around the internet with SSIDs and passwords for their media networks. Unfortunately, it’s hard for Tigers fans to share their tweets the next time Miguel Cabrera drives in a run. That’s because there is still no public Wi-Fi or a DAS for Tigers fans.

Cleveland Indians
Progressive Field
Seating Capacity: 43,545
Wi-Fi: Yes
DAS:Yes
Beaconing: Yes

Recognized as one of baseball’s most Twitter-friendly teams, the Cleveland Indians have featured a social media suite at Progressive Field. But rather than limiting to one area at the ballpark, the Indians have brought Wi-Fi and DAS to all of Progressive Field this season.

The Indians teamed up with Verizon Wireless to deliver DAS antennas and Wi-Fi. And now with iBeacons installed in the stadium, Indians’ fans receive exclusive deals when walking through Progressive Field.

Kansas City Royals
Kauffman Stadium
Seating Capacity: 37,903
Wi-Fi: No
DAS:Yes
Beaconing: Yes

Kansas City is home to one of the fastest internet connections in the world with Google Fiber now available in some neighborhoods. However, the Royals still do not deliver free Wi-Fi to fans. There are the famous outfield fountains, which deliver fun shows at every game. Still, it’s hard to send out a selfie of yourself dancing in the fountains without Wi-Fi.

To get all the capsules in one place as well as our featured reports, interviews and analysis, download your free copy of the full report today.

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