Friday Grab Bag — Jocks Twittering Guide Issue

No M&M’s in NASCAR
Kyle Busch will be forced to race in the last two Sprint Cup races without his primary sponsor as M&M’s pulls out. This is more of the aftermath of his cheap shot of intentionally wrecking Ron Hornaday Jr. in the Truck Series two weeks ago. Busch was suspended from racing in the Sprint Cup last week and fined $50,000 by NASCAR. I had always thought that NASCAR encouraged this type of driving, who knew?

Twitter offers advice to Athletes on how to use Twitter

Twitter, which clearly understands how interesting athletes can be on Twitter, has issued an advisory for them on its developer site. The social media company tells them to talk about what they are passionate about, use hash tags, reply back to followers and mention your team mates among other tidbits of sage advice. Also it tells them that if something controversial happens on the field Twitter can help clear the air- no mention that it can also shorten a career, or is that just my take?

Apple releases iOS 5.01 battery fix
Apple has responded to complaints that the latest release of its iOS operating system, iOS 5.0, unnaturally drains batteries of iPhones. The company has released iOS 5.0.1 that has been designed to fix that issue as well as including several other bug fixes for both the phone and the iPad including document syncing via iCloud and improved voice recognition for Australian users.

Will ESPN’s Longhorn Network force a College Playoff?
An Interesting piece from Businessweek discusses how the $300 million, 20 year deal between the University of Texas and the Walt Disney Co. (parent to ESPN for those that are still unaware) was a major tipping point in collegiate athletics. The move led to the huge rash of conference realignments and movements as everybody tries to position themselves to get as much of the money that is on the table for themselves and tradition be damned. I think this line from the article says it all- “It’s greed,” said William E. Kirwan, chancellor of the University of Maryland system and co-chairman of the nonprofit Knight Commission on Intercollegiate Athletics. “There is so much money on the table that everyone is in a state of panic.”

This week in Lawsuit News

The patent wars continue unabated, which always makes for interesting watching as long as you are not personally at risk. First up is Microsoft which apparently has another target in its royalties pursuit, this time it has its eye on Huawei for Android patent license. Then there is the report that Google will be offering support to Android firms involved in lawsuits. Last but not least is the news that Apple continues Steve Jobs legal pursuit of Android developers for what it perceives as patent violations of its technology. Is this a great time to be a patent lawyer or what?

Major League Baseball to be Lockout Free?
The site covers a range of reports that indicate that MLB and the Players Union may be well on the road to reaching a new accord without the need for canceling the World Series or some other slap in the fans face. While the NBA is in lockout mode and the NFL just recovering from its labor war it is great news that at least one major league can work like adults well in advance of the expiration of the existing deal to forge a new one. I hope this does work out well.

Adobe throws in the towel on Mobile Flash
Adobe is facing the music and has announced that it will stop developing a version of its Flash technology for mobile devices. The technology has come under fire as Apple had banned its use in its iOS due to what it claimed was it did not meet the needs of a that space, a move that was later followed by Microsoft. At first Adobe fought back but now the company said it will turn its attention to HTML5 and will work with all of the major developers, Apple included, in that space.

From the “Just because it amuses me” Category
Nothing to do with sports, social media or technology but- Did you catch the photo in The Consumerist of a pig-shaped pork roast offered at Costco? Looks like it is ground and then molded pork scraps that are shaped like a baby piglet-somehow I am sure this will not make my dinner table anytime soon but who knows, it could make for a very interesting holiday gift!

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