FLAGSHIP SERIES: STADIUM TECH REPORTS
Introducing: The Stadium Connectivity Outlook survey!
To all stadium, arena, ballpark, race track, concert-hall, convention-center, airport, casino and other large public venue owners, operators and administrators and deployers of connectivity technology: We need you! That is, we need you to take our Stadium Connectivity Outlook survey, a vehicle designed to find out "where we're at, and where we're going" when it comes to connectivity technology and the business Read More>>
All MSR Blog Posts
USGA Continues Pioneering Online Coverage of U.S. Open
Eleven years ago, as the U.S. Open forged into its second century, the United States Golf Association simultaneously catapulted into new media technology. It was only one hole with one announcer at Southern Hills Country Club in Tulsa, Okla. But the occasion — live streaming (webcasting) — was a gateway for fans who weren't in attendance or watching on television to still view the country's Read More>>
NASCAR Faces Fast Track at Quicken Loans 400 Race
I turn on a race a little bit late and what do you know, half a dozen cars are already out and a number are laps down already -- that'll teach me to watch the clock better. The Pocono 400 presented by #NASCAR had some bumping at the start and some at the end. Joey Logano ended the race by giving Mark Martin a bit of a love tap that enabled him to win a race that he started from the pole Read More>>
Friday Grab Bag: Big Kindle Sale, Kentucky Derby Point System
Looking for a sports watch that can track your every move but dislike the bland sameness that seems to pervade the industry? Well Nike has teamed with TomTom to break that boredom with a set of Nike+ Sports watches that come in day-glo colors so that you can match your jogging outfit. The upgraded GPS watch, which runs around $149, will support NikeFuel and provide users with a wealth of Read More>>
U.S. Open Online Ditches Rory-Luke-Lee Group, Will Show Furyk-Sergio-McDowell Instead
For its online-only coverage the USGA has been featuring "marquee" groups, starting Thursday morning with the Tiger-Phil-Bubba pairing and then switching to the "world top three" group of Lee Westwood, Rory McIlroy and Luke Donald in the afternoon. Those two groups were supposed to switch places on Friday, with the top three group as the morning show and the Tiger squad later in the day. But Read More>>
TaylorMade the Big Hitter in Social Media at U.S. Open
The U.S. Open, refreshingly void of title sponsorships in its logo or direct marketing, still has plenty of affiliated brands, some of which have strong social media activities at the event, some of which do not. CallawayGolf and adidas reference the tournament with their respective apparel lines and contracted athletes. The shirts Sergio Garcia and Dustin Johnson have chosen to wear in each Read More>>
Watching Golf this Week: Many Ways to Watch the U.S. Open
Why is this post a little late in delivery? Because I've been spending the morning watching the U.S. Open live, on a window that's open just to the left of the one I'm typing on. I could go over to the couch and watch ESPN's live coverage, which starts at 9 a.m. Pacific time today and Friday. But I like the online focus, which today is following the Tiger-Phil-Bubba group from start to Read More>>
NASCAR and Twitter Reach out to Racing Fans
If you noted something a bit different while following last week’s NASCAR race at the Pocono 400 Presented by NASCAR it could have been the results of an alliance between Twitter and NASCAR designed to ratchet up fans’ participation in the sport. The two launched #NASCAR as a tool to bring fans into the mix during races and it will feature a curated site that will focus on races and select Read More>>
PGA: All Tour TV Coverage Will be Simulcast Online and Via Mobile Apps in 2013
All the live coverage of PGA Tour events next season will be shown simultaneously on the tour's digital platforms, including via its mobile apps and at the PGATour.com website, a tour executive said Wednesday. In a phone interview with Luis Goicouria, the vice president of operations and business development for PGA Tour Digital, Goicouria said that for the 2013 season, all live tour TV Read More>>
