NBC Sports, Tour de France Organizer (ASO) Announce Long-Term Broadcast Marriage

If you like watching the Tour de France and you’re in the United States, you’re likely going to watch it via three broadcast platforms on NBC — at least for the next 12 years.

Amaury Sport Organisation (ASO), the race owner, and NBC Sports Group, have agreed to a 10-year multi-platform extension that includes exclusive U.S. television, digital and mobile rights for the Tour de France through 2023.

As part of the agreement, which begins in 2014, the NBC Sports Group will continue as the exclusive U.S. television home of the Tour de France, with live coverage of every stage, including live coverage on NBC each year.

Additionally, the NBC Sports Group will continue coverage of several other ASO properties, including the Dakar Rally and the Paris Marathon, as well as spring classic cycling events including Paris Nice, Criterium International, Criterium du Dauphine, Paris Roubaix, Fleche Wallonne, Liege Bastogne Liege and the Paris Tours.

As previously announced, NBC Sports Group, the exclusive U.S. television partner of the Tour de France, will surround this year’s race with 295 total hours of coverage and digital offerings in its current contract through 2013.

The network, in its three broadcast formats, will provide an average of 13 hours of coverage daily this year through the race finale July 22 in Paris.

James Raia is a California-based journalist who writes about sports, travel and leisure. Visit his cycling site at tdf100.com

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  1. […] about any language you can imagine. Plus, the NBC sports is advertising that they are covering the Tour until 2023 I think. Man, that is a pretty long contract for a sporting […]

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