Texas A&M’s mobile browser end-around: How the Aggies and AmpThink changed the game-day fan engagement process

In the short history of in-stadium mobile fan engagement, a team or stadium app has been the go-to strategy for many venue owners and operators. But what if that strategy is wrong? You can always count on team and stadium apps to be introduced with a long list of bells and whistles, from in-seat food … Continue reading Texas A&M’s mobile browser end-around: How the Aggies and AmpThink changed the game-day fan engagement process