NBA Wastes No Time Slamming Griffin’s Monster Dunk Onto Social Media

That didn’t take long, did it? Minutes after LA Clipper Blake Griffin completely posterized Oklahoma City’s Kendrick Perkins, the dunk of the year in all its glory was all over the web, even in a slo-mo clip embedded above on YouTube, courtesy of the NBA.

Remember when you had to wait for the next SportsCenter to view highlights? Or could only see somebody’s hazy shot of a webcam capture of a TV screen? Those days are so 2010. Welcome to the new era, where sports is served up immediately, social-media style. Right now Kendrick Perkins, #dunkoftheyear and Blake Griffin are all trending on Twitter and if you don’t get a link there just hit Google News and the NBA is already serving up league-approved clips of the dunk.

The takeaway, other than the fact that this dude is perhaps the all-time slam champion: Nobody’s waiting for TV anymore. The big screen might still be the best place to watch, but it’s no longer the first.

Of course, SportsCenter wasn’t far behind. This tweet hit a minute after our post. Glad to know they’re burning the midnight oil in Bristol. Or maybe down in LA where ESPN left coast hangs out.

#SCtop10 What name should we give Blake Griffin’s dunk over Kendrick Perkins: http://t.co/P75l8m71

@SportsCenter

SportsCenter

Trackbacks

  1. […] to take advantage of the Internet replays that are going to happen anyhow. Seems like the NBA agrees with this approach as […]

  2. […] phone videos and crazy cat stunts. The new impression is professional quality content, from the rights owners themselves, available 24/7 to an audience that might just be mobile. For Bleacher Report, which is already […]

  3. […] over each other, and then last year when Blake Griffin posterized an automobile. I mean, the guy can dunk but I thought the sideshow was […]

  4. […] see. Now, every league and sport is getting the online religion. If something cool happens like a monster dunk, or a fantastic finish, put it on YouTube or on your own site — and let people share it. […]

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